Marketing Meltdown: The Week That Wasn’t

There comes a time, particularly towards the end of the summer, when you just don’t care anymore. I’m not saying that in a bad way or in a “goodbye cruel world” tone but, rather an “it’s the end of the summer, no one is around/it’s about to get really busy/I need to step back and recharge” kind of way.

Not such a bad thing really.

It’s one of those weeks where the weather was gorgeous yet I was stuck indoors, at a desk all week.

It was one of those weeks where the 2 year old daughter I love so much found every button of mine to press while stuffing her leftover breakfast pancakes into the DVD player then questioning me as to why she couldn’t watch The Little Mermaid for the 7th time that week.

It was one of those weeks where I wondered, “is everyone else off this week but me?” while staring at the phone on my desk, reminiscent of a young crush ridden school girl awaiting the “cute boy” from the lunchroom to call.

Sometimes the mind just needs to switch off especially in this over stimulated hyper fast social media, multimedia and multi tasking world we live in. The brain can only take so much over stimulation and process so much information. That’s where I stood this week.


But rather than cave in to the lack of time for myself or motivation to work, I did all that I could mentally and physically to make some impression of progress so as to have something to show for my paycheck this coming Wednesday. I decided to just be an observer rather than be a problem solver, visionary or the guy who has all the answers to the world of Social Media and Marketing.

I stepped back.
I opened my eyes.
I took in the world around me.

I let my environment feed my eyes, mind and soul and took in what was happening around me. If it set my mind in the right direction for something I could do for the restaurant business, customer service industry or this blog, then so be it.

I took the time to be honest with myself (and my readers) and rather than put a blog together that would be half hearted with some technical info I wasn’t jazzed about, I decided to be honest and human and say, “I cooled my jets this week everybody and re-energized my batteries!”

We work in an industry where the pace can alter the velocity of our lives. It’s fast, ever changing and exciting. It’s an adrenaline that can sometimes only be compared to the thrill of skydiving. You just have to keep the faith that the parachute will open.

I think if we were all a little more inclined to be truthful and not feel we had to be “on” all the time then we surely would be able to accomplish a great deal with a slight pause from time to time.

It’s the end of summer, 2010 my friends. We shall not be afforded another until next year. I hope your summer was everything you wanted it to be and I hope you took the time you needed for yourself to get ready for a terrific and busy 4th quarter. Just keep your parachute handy at all times.

And So It Goes.

Views: 2

Tags: CS, ROI, acts, cafe, customer, facebook, kindness, lazy, marketing, media, More…of, promotions, random, restaurant, service, social, staff, statistics, sullivan, summer, twitter, ty, web

Comment

You need to be a member of FohBoh to add comments!

Join FohBoh


Operator
Comment by Ty Sullivan on September 1, 2010 at 1:08pm
Paul! Can I tell you that that Carlin piece is one of my all time favorites! My wife and I recite bits of it when ever we are shopping and we question what it is we are about to purchase. Thanks for bringing a smile to my face today ;-)

Non-Operator
Comment by Paul Paz on September 1, 2010 at 10:24am

Non-Operator
Comment by Paul Paz on September 1, 2010 at 10:17am
Hey Ty...
The pleasure of serving others has always been refreshing for me. This Labor Day weekend I volunteered to work. Part of life is being balanced. I live pretty simple, indulge in time away from work, participate in activities that relax me. Part of the formula is I stopped buying "stuff" long ago, So here's a holiday treat: George Carlin speaks about "stuff"...


As far at that making money thing goes... if you take care of people... the $$$ will be there. Been trying to get that across to my peers for years!
Don't drink and drive this Labor Day holiday!
Paul - WaitersWorld
Comment by David Rose on September 1, 2010 at 8:54am
Thanks for being authentic, approachable, and responsive. That's why we enjoy your posts.

Operator
Comment by Ty Sullivan on September 1, 2010 at 6:25am
Thanks Ron! It's funny as I wrote this I thought "Man, no one is going to give a hoot about this?" But so far people have been really responsive who have seen it. They seem to like that it was "real" and dealt with something we all need to acknowledge from time to time...Stopping to smell the roses :-)
I hope your roses are smelling great my friend and keep truckin'! Oh and let's see what we can do about getting paid for it LOL!

Non-Operator
Comment by Rod Guinn on September 1, 2010 at 5:52am
Sound advice, Ty. I often find a baseball game, bicycle ride, or a hike do more than an extra hour at the desk to keep me productive. Now if only I could find a way to get paid for them ...

Advertisments

 

DEPARTMENTS

Social Wine Club for Craft Wineries

Smartbrief

GrubHub: Hotel guests rely more on local restaurants

Online orders from hotel guests jumped 125% over the past three years, as travelers cut spending on room service and opted fo -More

GHIRARDELLI® — Premium, Indulgent, Versatile
81% of consumers prefer to order products Made With Ghirardelli ingredients and 72% will pay more for them. For samples, recipes or to consult with one of our chocolate experts visit www.ghirardelli.com/foodservice.

Tweet this: What did your #FirstJob teach you?

Team work, multitasking and customer service are among the lessons restaurant employees learn early on.  -More

Many contenders are seeking to become a breakfast champion

Yum Brands, Burger King and others see big potential for growth and profit in breakfast as consumers move away from cereal, b -More

JOBS & CAREERS

Posting a job or finding a job starts here at FohBoh. Call us about special $50 posting packages to syndicate across all major jobs boards.

National News

National Restaurant Association Applauds Workforce Innovation and Opportunity Act

Today the National Restaurant Association (NRA) praised federal leaders’ commitment to workforce training programs through the Workforce Innovation and Opportunity Act. NRA’s Executive Vice President of Policy and Government Affairs, Scott DeFife, issued the following statement of support:

Restaurant Trends - Growing And Emerging Concepts - Change and Activity July 22, 2014

Update from Restaurantchains.net on growing and emerging restaurant concepts

Tropical Smoothie Café Commits $20 Million for Franchisee Financing

Tropical Smoothie Café, with the backing of private equity firm BIP Capital, has launched a financing program to help existing franchisees open additional restaurants nationwide by providing up to $20 million in loans.

Domino's Pizza Announces Second Quarter 2014 Financial Results

Domino's Pizza, Inc. (NYSE: DPZ) announced results for the second quarter of 2014, comprised of strong growth in both same store sales and global store counts, which resulted in 17.5% EPS growth, or 67 cents per share.

CROWD FUNDING

If you are looking for capital to start or grow your restaurant, create the next 501c3, develop and launch the next app for the restaurant industry,or want to help your peers in some meaningful way, we want to know about it.

TED TALKS VIDEO

TED: Ze Frank: Are you human? - Ze Frank (2014)

Have you ever wondered: Am I a human being? Ze Frank suggests a series of simple questions that will determine this. Please relax and follow the prompts. Let's begin …

TED: Heather Barnett: What humans can learn from semi-intelligent slime - Heather Barnett (2014)

Inspired by biological design and self-organizing systems, artist Heather Barnett co-creates with physarum polycephalum, a eukaryotic microorganism that lives in cool, moist areas. What can people learn from the semi-intelligent slime mold? Watch this talk to find out.

TED: Shih Chieh Huang: Sculptures that’d be at home in the deep sea - Shih Chieh Huang (2014)

When he was young, artist Shih Chieh Huang loved taking toys apart and perusing the aisles of night markets in Taiwan for unexpected objects. Today, this TED Fellow creates madcap sculptures that seem to have a life of their own—with eyes that blink, tentacles that unfurl and parts that light up like bioluminescent sea creatures.

TED: Nikolai Begg: A tool to fix one of the most dangerous moments in surgery - Nikolai Begg (2013)

Surgeons are required every day to puncture human skin before procedures — with the risk of damaging what's on the other side. In a fascinating talk, find out how mechanical engineer Nikolai Begg is using physics to update an important medical device, called the trocar, and improve one of the most dangerous moments in many common surgeries.

© 2014   Created by FohBoh.

Badges  |  Report an Issue  |  Terms of Service