Voice of the Restaurant Industry
Reported by foodem.com, the online wholesale food marketplace-
Many companies and professionals alike utilize social networks for marketing, branding and spreading the word about their products and services. No matter which platform is used, Facebook, LinkedIn, Twitter, Pinterest or Google +, they all have similarities in that they give everyone a voice. But, there is one social network that is valued slightly higher than the rest in the pack, by both recruiters and professionals; you guessed it, LinkedIn.
According to Jobvite’s (a recruiting platform) 2012 Jobvite Social Recruiting Survey, which polled more than 1,000 HR recruiters and professionals on their use of social networks, 93% said they use LinkedIn to hunt for qualified candidates. Last year 87% of HR recruiters used LinkedIn, while only 78% used the platform in 2010. Furthermore, 92% agreed they plan to leverage social networks for recruiting efforts.
Over the past few years there has been an increased dependency on social networks for finding job seekers. A whopping 73% of recruiters hired someone who was found or introduced through a social network. Of that set, 89% found someone via LinkedIn, 26% through Facebook and 15% through Twitter. “We continue to see social recruiting gain popularity because it is more efficient than the days of sifting through a haystack of resumes. It also increases quality referral hires, which our own data on Jobvite proves are hired faster and last longer,” said Dan Finnigan, president and CEO of Jobvite.
Following where the data leads you, it’s evident that LinkedIn should take center stage in your arena of social profiles. Have you checked out your LinkedIn profile lately? If not, maybe you should. Here are a few tips to make your profile more inviting and appealing.