Voice of the Restaurant Industry
Reported by foodem.com, the online wholesale food marketplace-
Today’s post was written by Jessica Sanders.
While your restaurant may have come out of the gate running, it’s not unrealistic that it has fallen into a bit of a slump. If you’re feeling like business is slowing, consider what you can change to take it back to where it needs to be. Though your initial efforts got people in seats, now you want people waiting at the door.
The first step is to reach every customer possible – and one way to do that is to diversify your marketing efforts, or invest further into options you’ve already started to explore. The key here, however, is to branch out from where you started to reach a whole new set of customers.
Revamp Your Menu
Whether your original menu had great reviews or not, it’s wise to consider what you can add, take off, or modify. Not necessarily for your customers, but for your business as a whole. Ask yourself what dishes were successful, what got few orders, and how that effects your customers and bottom line.
A New Design
Likely, you built your restaurant from scraps when you first opened. With little to no money coming in, you did what you could with what you had. However, after bringing in a profit and a small following of local customers, you can invest in some great furniture pieces to kick the entire atmosphere up a notch. You have a few options.
When you fall into that 6 month slump, it’s important that you take action right away. Your business can still thrive and grow, but sometimes changes are necessary to get where you want to go.