FohBoh

Restaurant Social Media

In the underbelly of Boston is the country's oldest mass transit system, the Massachusetts Bay Transportation Authority, fondly known as the "T" and, like many businesses this year, suffering financially in the current challenging economy.

Tonight I have passes for a free screening of what sounds like a very good movie at the Someville Theater in Davis Square, in Somerville on the T's Red Line.

At first, my friend and I planned on going by car (I should mention that it is currently 89 degrees here today and expected to reach the low 90's). The thought of the T left a lot to be desired (although they've added air conditioning on some of the cars)!

I called the theater for directions and the recorded message strongly - very strongly - advised against driving, noting that parking is at a premium in Davis Square.

I called my friend, who was just Googling the theater himself, and we discussed the situation. After a brief debate about the T vs. driving/parking, he decided he couldn't deal with it at the moment and suggested we discuss it later - closer to leaving. At issue was whether the Orange Line here in Charlestown would take us to Park St. where we could get the Red Line (you begin to get the picture). Naturally, my mind, which has probably been frazzled by the heat and humidity of the past week, couldn't wrap itself around that question.

All of this made me wonder about restaurants! If it were a restaurant we wanted to go to in Davis Square, we'd call for directions. What would we think if we were told we should take the T on a 90 degree night to get there. Wouldn't we - wouldn't YOU - be discouraged from even thinking about it?

How easy do you make it for your visitors to reach you? Do you put obstacles in their way? In this economy, can anyone really afford to tell someone to take public transportation instead of driving? Just curious!

Views: 0

Tags: Transportation, accessibility, customer, restaurants, service

Comment

You need to be a member of FohBoh to add comments!

Join FohBoh

susan holaday Comment by susan holaday on August 19, 2009 at 5:34am
Update! We went by car, found parking fairly easily and arrived at the theater where I had 2 free advance screening passes - only to be told that it was "sold out." They said we needed to have submitted the passes for tickets - but nowhere on the pass did it say anything about that nor did it on the invitation to download passes. What kind of customer service is that? If this were a restaurant, I would probably never return. We wound up having brisket sandwiches at the counter at Redbones, a BBQ place nearby. Aargh!
Debra Straka Comment by Debra Straka on August 18, 2009 at 11:15am
Interesting dilema! It sounds as if it is a communication problem with the theater. The recorded message, though persuasive in its attempt to communicate the parking problem in their area, should not convey this as the only option. Further clear cut directions and alternative routes should be available. Can it be that they do not have a website to convey such information? In this era of so many communication portals, staying with just a recorded voice message seems old fashioned and makes no business sense.
BTW~I checked out your new edition of "Food Service East" online. Truly some very nice work.

© 2012   Created by FohBoh.

Badges  |  Report an Issue  |  Terms of Service