Seth Gardenswartz's Blog (6)

Maggiano's hired a Social Media Coodinator. Whats Your Plan?

Maggiano's customers are using Facebook, Twitter and other online mediums every day to keep up, reach out, and make plans with friends. Maggiano's wants to be a part of that conversation. Social media is not the next big thing; Social media is widely used by almost every demographic, and the big boys are rapidly usingFacebook,…

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Added by Seth Gardenswartz on August 7, 2012 at 10:30am — No Comments

How Groupon-Type Deals Sucked $115M from Independent Restaurants in 2011

Groupon and the other deal sites had a great 2011.

The total “deal” volume grew a whopping 140%! So that should mean a big lift for restaurants, especially independent restaurants, that sell a majority of daily deals, right?

Unfortunately, the data reveals that visits actually fell while money was siphoned out of the restaurant industry. …

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Added by Seth Gardenswartz on April 11, 2012 at 10:00am — No Comments

OpenTable: Gift from the Tech Gods or Trojan Horse Designed to Steal Profits?

If your restaurant takes reservations you must have at least considered online booking. The pitch is enticing; free-up the staff, dump that 19th Century paper and pencil and use the application to reach savvy professionals who prefer booking their restaurant reservations online. So, what's the catch?

 

For starters, online booking…

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Added by Seth Gardenswartz on January 11, 2012 at 5:30pm — 3 Comments

Six ideas for gift card promotions

You can serve more than food this time of year. Almost every one of your patrons needs to buy gifts. Here are six ideas to help you get your share of holiday gift spending.


  1. Use uneven percentage discounts.
  2. Discount a series of visits.
  3. Run limited time deals.
  4. Offer a free gift card with other purchase.
  5. Gear your website for the biggest online sales days.
  6. Run a client appreciation sale to your…
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Added by Seth Gardenswartz on November 16, 2010 at 8:30am — No Comments

Can You Roll Your Own Groupon-type Deal?

Groupon has been wildly successful selling deeply discounted coupons to

deal-hungry consumers, but for most restaurants it is a terrible deal.

For the privilege of selling half price meals, sites like Groupon take

50% of your revenue while degrading the…
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Added by Seth Gardenswartz on October 25, 2010 at 9:47am — No Comments

Does your gift card program break the new federal law implemented as the CARD Act?

On Sunday, August 22nd, the new federal gift card law (often referred to as the "CARD Act")went into effect. If you know about this at all, you are in the minority. A simple web search will turn up short outlines for how the law affects consumers or holders of gift cards, but almost nothing to help independent restaurants without their own general counsel,…

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Added by Seth Gardenswartz on August 24, 2010 at 10:03am — No Comments

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DEPARTMENTS

Social Wine Club for Craft Wineries

Smartbrief

PepsiCo exec Lisa Walsh shares path to leadership

Industry leader Lisa Walsh, vice president of PepsiCo Customer Management, has risen through the ranks at the company since j -More

Checkers, Philly Pretzel Factory seize opportunity at Wal-Mart

Checkers and Philly Pretzel Factory are hoping to benefit from Wal-Mart's popularity by embracing new franchise development o -More

Quickserve eateries entice customers with local and sustainable angle

Locally-sourced, conscientious ingredients are gracing menus and grabbing loyal consumers at an increasing number of restaura -More

Galbani® Mascarpone. Gold Standard True Italian Taste.
Italy has a flavor all its own. When it comes to cheese, chefs who know choose Galbani. For irresistibly savory risottos and pastas, try classic Galbani mascarpone. Its rich, creamy goodness makes it perfect for favorites like tiramisu and cannoli. Galbani mascarpone, one of the fine brands from Lactalis Culinary. For paring suggestions, click here.

JOBS & CAREERS

Posting a job or finding a job starts here at FohBoh. Call us about special $50 posting packages to syndicate across all major jobs boards.

National News

Gen Z, the First True Digital Generation, Represents the Future Foodservice Consumer

Gen Z, the first true digital generation, represents the future foodservice consumer. They're a generation on the move that strongly prioritizes speed of service, technology, and having what they want, when they want it. Millennials, more so than older generations, prefer to visit restaurants that offer new and unique foods and flavors. Gen X and Boomers converge on several preferences—such as the importance of a convenient location.

Red Robin Gourmet Burgers Celebrates Its 500th New Restaurant Opening

Red Robin's 500th new restaurant opening will open on Aug. 4 at 11 a.m., in Milpitas, Calif. at the Great Mall of the Bay Area.

Darden Completes Sale Of Red Lobster To Golden Gate Capital

Darden Restaurants, Inc. (NYSE: DRI) and Golden Gate Capital today announced that Golden Gate has completed the acquisition of the Red Lobster business and certain other related assets and assumed liabilities for approximately $2.1 billion in cash.

Dunkin' Donuts Announces Plans For Seven New Restaurants In Duluth, Minnesota With New Franchisees Brian And Sharon Weidendorf

Dunkin' Donuts announced today the signing of a multi-unit store development agreement with new franchisees, Brian and Sharon Weidendorf, to develop seven restaurants in Duluth, Minnesota and the surrounding areas. The first restaurant is planned to open in spring 2015.

Wendy's Names Brandon Solano Senior Vice President of Marketing

The Wendy's Company (NASDAQ: WEN) announced today that Brandon Solano, 43, a veteran brand builder and product innovator, has been named Senior Vice President of Marketing.

CROWD FUNDING

If you are looking for capital to start or grow your restaurant, create the next 501c3, develop and launch the next app for the restaurant industry,or want to help your peers in some meaningful way, we want to know about it.

TED TALKS VIDEO

TED: Ze Frank: Are you human? - Ze Frank (2014)

Have you ever wondered: Am I a human being? Ze Frank suggests a series of simple questions that will determine this. Please relax and follow the prompts. Let's begin …

TED: Heather Barnett: What humans can learn from semi-intelligent slime - Heather Barnett (2014)

Inspired by biological design and self-organizing systems, artist Heather Barnett co-creates with physarum polycephalum, a eukaryotic microorganism that lives in cool, moist areas. What can people learn from the semi-intelligent slime mold? Watch this talk to find out.

TED: Shih Chieh Huang: Sculptures that’d be at home in the deep sea - Shih Chieh Huang (2014)

When he was young, artist Shih Chieh Huang loved taking toys apart and perusing the aisles of night markets in Taiwan for unexpected objects. Today, this TED Fellow creates madcap sculptures that seem to have a life of their own—with eyes that blink, tentacles that unfurl and parts that light up like bioluminescent sea creatures.

TED: Nikolai Begg: A tool to fix one of the most dangerous moments in surgery - Nikolai Begg (2013)

Surgeons are required every day to puncture human skin before procedures — with the risk of damaging what's on the other side. In a fascinating talk, find out how mechanical engineer Nikolai Begg is using physics to update an important medical device, called the trocar, and improve one of the most dangerous moments in many common surgeries.

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