John Scroggins's Blog (6)

Attitude of Service

Greetings from the American Culinary Federation National Convention in Orlando! I've been here the past 2 days enjoying some sun and some rain and a multitude of great chefs. Again, it makes me grateful to be associated with the hospitality industry and the great people who continue to make things happen both front and back of house.



I was prepping today, assisting Chef Dewey LoSasso of Miami's North One 10 restaurant, in getting ready for a food demonstration tomorrow. Sometimes,… Continue

Added by John Scroggins on July 13, 2009 at 4:00am — 7 Comments

Breaking News Update

Not to get on the Michael Jackson bandwagon, but it wasn’t lost on me last week as news broke of his cardiac arrest and death, that traditional, mainstream media sources were my last resort for breaking news.



Not that this should surprise me, but it’s been somewhat stealth. I’ve known for months that my media consumption behaviors and those of my culinary friends were rapidly changing. It was just never quite as apparent as it was last week as I worked to confirm what could have been… Continue

Added by John Scroggins on June 29, 2009 at 3:00am — 10 Comments

Reaching Patrons with Twitter

With the plethora of more interactive/social options available for communicating, it can seem daunting to find those most relevant to your business. As I've discussed in the past, it's key to look at your overall marketing objectives to determine which options work best for you. Social/Emerging media can help meet a variety of your communication needs by establishing you as a trusted voice to patrons and communicating reasons for them to visit. But it goes way beyond that, providing ways for… Continue

Added by John Scroggins on June 15, 2009 at 6:15am — 5 Comments

Harnessing the Power of Word-Of-Mouth

Word-of-mouth is coming on stronger than ever, thanks to the influence of social/emerging media. In fact, to the world outside foodservice, one would almost think it’s a new or novel idea. However, those of you marketing your restaurants to patrons have always known the power of WOM. At Noble, we call it WOMP (TM) or word-of-mouth power, recognizing that this oldest of marketing tactics is now turbo-charged.



We intimately know the damage just one disgruntled customer can do. But, by… Continue

Added by John Scroggins on June 1, 2009 at 7:44am — 5 Comments

A View From NRA

Greetings from the National Restaurant Association Show in Chicago! How cool that I get to blog from the show to my FOHBOH friends, many of whom, I know, are attending. In fact, FOHBOH is hosting its second annual gathering at the Regal Beagle later tonight and I'm looking forward to meeting some members of the community offline.



At the show this year, much talk has centered on social media, just like is happening practically everywhere else. I think we'd all agree that no one has… Continue

Added by John Scroggins on May 18, 2009 at 8:07am — 5 Comments

The Social Media Challenge

First of all, let me say it’s a pleasure to join the ranks of FOHBOHists. Over the coming weeks, I’ll explore the phenomenon that is social media and its implications in foodservice.



When it comes to emerging and social media, it's obvious that the communications landscape is changing at a rapid pace. The days of the brand being in total control are over. The rise of Internet 2.0 and consumer-generated input have led us to a place where consumers are much more in control of what… Continue

Added by John Scroggins on May 4, 2009 at 8:27am — 13 Comments

Advertisments

 

DEPARTMENTS

Social Wine Club for Craft Wineries

Smartbrief

Eateries turn to rationing as lime prices soar

Unrest caused by Mexico's drug cartels, along with floods in Mexico and a drought in California, are taking a toll on this ye -More

25% Usage Reduction, Guaranteed!
Reduce waste and cut cost. Impress your customers and express your brand. Every single Tork Xpressnap napkin dispenser performs double-duty for your business. Find out more about our 25% usage reduction guarantee or get a free trial.

Burger King to upgrade wireless with Whopper Wi-Fi

Burger King has teamed with AT&T to replace existing in-store wireless Internet with an upgraded system dubbed Whopper Wi-Fi  -More

Late-night indulgence pays off for Jack in the Box

Jack in the Box saw its profits rise sharply in the first quarter, a few months after introducing its $6 Munchie Meal menu of -More

JOBS & CAREERS

Posting a job or finding a job starts here at FohBoh. Call us about special $25 posting packages to syndicate across all major jobs boards.

National News

Chipotle Mexican Grill, Inc. First Quarter 2014 Revenue Up 24.4%

Comparable restaurant sales increased 13.4% - Restaurant level operating margin was 25.9%, a decrease of 40 basis points

Jamba Juice Announces Grand Opening of New St. Louis, MO Location

Jamba Juice Company announced the brand’s continued expansion in the St. Louis market with the opening of a Jamba Juice® store at 11477 Olive Blvd. on April 16, 2014.

Expert in Real Estate Analytics Joins Luna Grill

Luna Grill, the San Diego-based Mediterranean restaurant chain, is welcoming retail real estate industry veteran Greg Thorburn to its leadership team. Thorburn has been brought on board to fill the newly created position of Vice-President of Real Estate.

Rita's Italian Ice Awards Area Development Agreement for Kansas

Rita's Italian Ice has awarded franchise and area development agreements for Kansas and the Kansas City area, which extends to the Missouri side of the city, to franchisees and local residents Jay Miller, Jeff Miller and Pat Reilly.

Restaurant Sales Bounced Back in March

Restaurant sales posted a solid gain in March, and bounced back completely from the recent soft patch. Eating and drinking place sales totaled $47.3 billion on a seasonally-adjusted basis in March, up 1.1 percent from February's upward-revised sales volume of $46.8 billion, according to preliminary figures from the U.S. Census Bureau.

CROWD FUNDING

If you are looking for capital to start or grow your restaurant, create the next 501c3, develop and launch the next app for the restaurant industry,or want to help your peers in some meaningful way, we want to know about it.

TED TALKS VIDEO

TED: Jeremy Kasdin: The flower-shaped starshade that might help us detect Earth-like planets - Jeremy Kasdin (2014)

Astronomers believe that every star in the galaxy has a planet, one fifth of which might harbor life. Only we haven't seen any of them -- yet. Jeremy Kasdin and his team are looking to change that with the design and engineering of an extraordinary piece of equipment: a flower petal-shaped "starshade" that allows a telescope to photograph planets from 50,000 kilometers away. It is, he says, the "coolest possible science."

TED: Norman Spack: How I help transgender teens become who they want to be - Norman Spack (2013)

Puberty is an awkward time for just about everybody, but for transgender teens it can be a nightmare, as they grow overnight into bodies they aren't comfortable with. In a heartfelt talk, endocrinologist Norman Spack tells a personal story of how he became one of the few doctors in the US to treat minors with hormone replacement therapy. By staving off the effects of puberty, Spack gives trans teens the time they need. (Filmed at TEDxBeaconStreet.)

TED: Jennifer Senior: For parents, happiness is a very high bar - Jennifer Senior (2014)

The parenting section of the bookstore is overwhelming—it's "a giant, candy-colored monument to our collective panic," as writer Jennifer Senior puts it. Why is parenthood filled with so much anxiety? Because the goal of modern, middle-class parents—to raise happy children—is so elusive. In this honest talk, she offers some kinder and more achievable aims.

TED: David Brooks: Should you live for your résumé ... or your eulogy? - David Brooks (2014)

Within each of us are two selves, suggests David Brooks in this meditative short talk: the self who craves success, who builds a résumé, and the self who seeks connection, community, love -- the values that make for a great eulogy. (Joseph Soloveitchik has called these selves "Adam I" and "Adam II.") Brooks asks: Can we balance these two selves?

© 2014   Created by FohBoh.

Badges  |  Report an Issue  |  Terms of Service