Brooks Briz's Blog (6)

Optimizing Local Search: Easier Than You Think [Video]

Find out about Google's new local advertising program, Google Tags, how and why Google Places has changed their algorithm and how to optimize your local presence (regardless of your niche) in less than 10 minutes.

 

Please make sure that you select the "720p" option at the bottom right-hand corner (upon hitting the play button) and allow a few moments for the video to load. You can watch this video in full screen…

Continue

Added by Brooks Briz on January 11, 2011 at 8:30am — No Comments

Using Words That Matter (Sell)

"It's the damn economy's fault!" -Most small business owners



It's not the economy, it's not that your people are lazy or any other multitude of reasons that you may be falling behind. A major component as to why you're unable to sell your product and/or service is because your words STINK!



Being "good" is simply not good enough! Your mission, should you choose to accept…
Continue

Added by Brooks Briz on December 7, 2010 at 8:00am — No Comments

The Importance of Storytelling and Community (Video)

A few things before I tell you my story of why I'm standing before you and stressing the importance of the FohBoh community:



  1. First and foremost, thank you for taking your time to watch this as I feel confident that the message will genuinely help you.

  2. Please make yourself comfortable with a snack and/or drink (as this video just surpasses the 10 minute…
Continue

Added by Brooks Briz on November 29, 2010 at 9:30pm — 3 Comments

Why Facebook Ads "Work" (And Why They Don't At All)

"Wow, I forgot how awesome Facebook makes their ads look," I thought to myself. I was in the midst of creating a Facebook fan page for my FOH training start-up and was looking at the ad preview that Facebook generates to entice the fan page owner to advertise.



Creating the ad design for the consumer automatically (based on the company's logo and description) is a slick move on Facebook's part but I was immediately reminded of the utter failure that I had experienced with this… Continue

Added by Brooks Briz on October 13, 2010 at 7:00am — 2 Comments

Three Reasons Why Your Social Strategy Is Failing

I looked down and smiled at the finishing touches I had just made to a new flyer promoting my bike taxi business located on the sandy beaches of Ocean City, MD. I was proud of the work that I had done on this particular marketing piece and was eager to start handing them out to hotel concierges, restaurant managers and other service providers to foster new affiliate relationships.



My business partner looked over my work, gently smiled and then asked me, “You’ve got…
Continue

Added by Brooks Briz on October 11, 2010 at 4:00pm — 8 Comments

Five Key Strategies You Need To Dominate Local Search

Bryan Harris, the managing partner of Outback Steakhouse in Durham, NC, doesn't know what a slow night is. He doesn't worry that he's overstaffed or whether the tomatoes that he just chopped will spoil. He doesn't need to.



And it's not because of Outback's brand equity, his restaurant's location or even his latest direct mail campaign. It's because he has a killer local strategy. The bottom line is that if…
Continue

Added by Brooks Briz on October 9, 2010 at 3:30pm — No Comments

Advertisments

 

DEPARTMENTS

Social Wine Club for Craft Wineries

Smartbrief

Taco Bell takes on fast casual with U.S. Taco Co.

Taco Bell will test a new fast-casual concept called U.S. Taco Co.  -More

Avocados From Mexico: All New Recipe Brochure
Looking for the sweet spot between indulgence and fresh appeal? Say yes to fresh Avocados from Mexico, all year long. So rich and creamy, use them as a substitute for mayo to create a craveable crab salad sandwich that will make others green with envy. Discover more culinary inspirations and recipes here!

Ronald McDonald gets a makeover for social media debut

Ronald McDonald is giving off less of a clown vibe with a makeover that keeps the color scheme but adds a blazer, a yellow ve -More

Animal fats ramp up flavor

Chicago hot spots are serving up savory dishes flavored with animal fats such as Stephanie Izard's confit goat belly at Girl  -More

JOBS & CAREERS

Posting a job or finding a job starts here at FohBoh. Call us about special $25 posting packages to syndicate across all major jobs boards.

National News

Dunkin' Brands Reports First Quarter 2014 Results

Dunkin' Donuts U.S. comparable store sales growth of 1.2% - Added 96 net new restaurants worldwide including 69 net new Dunkin' Donuts in the U.S. - Revenue increased 6.2%

Hurricane Grill & Wings Signs Franchise And Multi-Unit Development Agreements For Additional 22 Units

Hurricane Grill & Wings, a restaurant franchise known for its never-frozen jumbo wings and more than 35 signature flavors, announced today the signing of five multi-unit development agreements, representing 22 new locations. The Florida-based brand opened two locations in early 2014, with plans for a total of 14 new units by the end of the year.

Dunkin' Donuts Announces Plans For 20 New Restaurants In South Orange County And The San Fernando Valley

Dunkin' Donuts announced today the signing of multi-unit store development agreements with two new franchise groups to develop 20 new restaurants in South Orange County and the San Fernando Valley area over the next several years.

Brinker International Reports Increases In Third Quarter Fiscal 2014 EPS And Comparable Restaurant Sales

Earnings per diluted share, excluding special items, increased 16.7 percent to $0.84 compared to $0.72 for the third quarter of fiscal 2013

Togo's Inks Deals In Idaho And Utah To Develop 13 New Restaurants

Togo's Eateries, Inc. announced it has signed franchise agreements to develop five restaurants in Eastern Idaho and eight locations in Salt Lake City, Utah. In 2014, the brand will also mark its entry into Colorado, Idaho, and Utah with restaurant openings planned over the next few months.

CROWD FUNDING

If you are looking for capital to start or grow your restaurant, create the next 501c3, develop and launch the next app for the restaurant industry,or want to help your peers in some meaningful way, we want to know about it.

TED TALKS VIDEO

TED: James Patten: The best computer interface? Maybe ... your hands - James Patten (2013)

"The computer is an incredibly powerful means of creative expression," says designer and TED Fellow James Patten. But right now, we interact with computers, mainly, by typing and tapping. In this nifty talk and demo, Patten imagines a more visceral, physical way to bring your thoughts and ideas to life in the digital world, taking the computer interface off the screen and putting it into your hands.

TED: Hamish Jolly: A shark-deterrent wetsuit (and it's not what you think) - Hamish Jolly (2013)

Hamish Jolly, an ocean swimmer in Australia, wanted a wetsuit that would deter a curious shark from mistaking him for a potential source of nourishment. (Which, statistically, is rare, but certainly a fate worth avoiding.) Working with a team of scientists, he and his friends came up with a fresh approach — not a shark cage, not a suit of chain-mail, but a sleek suit that taps our growing understanding of shark vision.

TED: Michel Laberge: How synchronized hammer strikes could generate nuclear fusion - Michel Laberge (2014)

Our energy future depends on nuclear fusion, says Michel Laberge. The plasma physicist runs a small company with a big idea for a new type of nuclear reactor that could produce clean, cheap energy. His secret recipe? High speeds, scorching temperatures and crushing pressure. In this hopeful talk, he explains how nuclear fusion might be just around the corner.

TED: Sarah Lewis: Embrace the near win - Sarah Lewis (2014)

At her first museum job, art historian Sarah Lewis noticed something important about an artist she was studying: Not every artwork was a total masterpiece. She asks us to consider the role of the almost-failure, the near win, in our own lives. In our pursuit of success and mastery, is it actually our near wins that push us forward?

© 2014   Created by FohBoh.

Badges  |  Report an Issue  |  Terms of Service