Bill Campion's Blog (85)

Leveraging a Bird Poop Situation

There are a lot of things I don't know.  There's one thing I do know.  This is the first time I've used "poop" in a blog headline. 

 

 I went to the car wash yesterday.  It was around 7:00pm and this time of year it's dusk.  My Father-In-Law was kind enough to lend us his car and I wanted to return it all shiny and clean, hence my last minute trip to the car…

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Added by Bill Campion on October 20, 2012 at 2:59pm — No Comments

Summer Camp Withdrawals

That’s what I’m having.  It’s bound to happen.  I spend 3 months getting pumped for what I consider to be the best event of the year.  Followed by 3 days on a high without a drop of alcohol (well maybe a beer or 2…). Then Summer Camp comes to an end. 

The withdrawals I’m experiencing are different than one might expect.  My withdrawals are laced with inspiration and excitement.  It’s like I was just exposed to this supernatural energy source and the molecules in my mind, body…

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Added by Bill Campion on June 9, 2012 at 6:16pm — 1 Comment

The Brand Gap

I have spent a lot of time thinking about a restaurant company’s worst nightmare - The Brand Gap.  Executives work hard to evolve their brands.  Some need a complete make over.  Others continue to tweak and tinker to make sure their brands remain relevant in an ever-changing marketplace.  They spend hours in meetings reviewing research, analyzing data and conducting focus groups trying to ensure their concept has a point of difference that resonates with consumers.…

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Added by Bill Campion on May 26, 2012 at 10:31am — No Comments

Why I Wish I Lived In Cleveland!



At times I feel displaced.  I spent my first 18 years in one town then I started my life as a ping pong ball.  Don’t get me wrong, I’ve loved my life and wouldn’t trade my experiences for the world. 

After high school it was 4 years in Ashland Ohio for…

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Added by Bill Campion on March 28, 2012 at 4:30pm — 1 Comment

Birthdays Are The Best

Birthdays Are The Best!

 

Ah yes, I just turned another page on the birthday calendar.  I’m working really hard to avoid the trite, worn out sayings like, “Time flies when you are having fun” or “It beats the alternative” or “If I knew I was going to live to be this old I would’ve taken better care of myself”.  I know I’m a sap – birthdays matter to me. 

Once, when I turned 30-something I missed a birthday.  Actually the birthday occurred but nobody I was with that day…

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Added by Bill Campion on March 3, 2012 at 5:28am — 1 Comment

My Brain Hurts in a Good Way

My Brain Hurts in a Good Way!

 

This was one of my favorite tweets from Foodservice Social Media Universe conference held last week in San…

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Added by Bill Campion on October 5, 2011 at 8:47am — 2 Comments

How Many Times Have You Heard This One?

 

 

Communication is the key to success!   If we have heard it once we have heard it a gabillion times.  It’s easy to say and much harder to do.  Why do organizations typically struggle with communication?  I realize opinions are like noses - everyone has one.  Allow me to offer several on this important topic.

 

The Telephone Game

 

If you are of a certain…

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Added by Bill Campion on August 9, 2011 at 6:00am — 2 Comments

Some Things Just Go Together!

 

 

Soup and Sandwich.  Bacon and Eggs.  Love and Marriage.  Peanut Butter and Jelly.  Culture and Customer Service. 

 

Some things just go together !  Like the lyrics from a song my Mom used to sing “you can’t have one without the other”!  If there’s any truth to this premise, why then are there so many organizations that seem unable to admit it?

 

(Break out…

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Added by Bill Campion on July 30, 2011 at 8:30am — 3 Comments

Inspirational Groceries

 

 

 

When I go to Kroger I am inspired.  No kidding!  The Kroger I frequent is really no different than any other.  Okay, their produce is significantly better than Meijer and they do a fair job with customer service but it’s really not all that special.  That was until…

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Added by Bill Campion on July 12, 2011 at 5:00am — No Comments

Celebrating 6 Hours at Detroit Metro



 

I love air travel when it goes according to the plan.  I hate air travel when it doesn’t go according to the plan. …

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Added by Bill Campion on July 5, 2011 at 2:00am — 2 Comments

To Err is Human

 

 

Attention Boys and Girls:

 

I’ve got every excuse in the book but I’m not even going to attempt to explain why my bucket list has gone done the tubes.  I will however own it and ask for a reprieve from my friends and fellow bucket list participants.  

 

I know something about me.  I’m either all in or all out and for the past couple of weeks I’ve been the latter.  Here’s a rundown on my inability to deliver on my bucket…

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Added by Bill Campion on June 30, 2011 at 2:13pm — No Comments

Share Our Strength - What a Concept!

 

 

I come from an Italian family.  Those of you familiar with Italian tradition, know sharing a meal tops the list.  Growing up, no matter what aunt, uncle or cousin we’d visit there always seemed to be an excuse to eat.  Didn’t matter the time of day, whether you had just finished a meal elsewhere or if you didn’t like what was being served you always had to “mange” which of course is Italian for eat.  I was always relatively skinny as a kid so my aunts…

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Added by Bill Campion on June 21, 2011 at 11:18am — No Comments

Peanuts or Passengers - You Make The Call!



 

 

I know that fuel prices are up and margins are thin in the airline business. The airlines are struggling and we all know it.  I heard the following story from a friend of mine the other day that I felt compelled to share with you.

 

My friend is like a triple medallion,…

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Added by Bill Campion on June 15, 2011 at 8:55am — 4 Comments

Filling In the Gaps

 

 

I’ve been in the restaurant business my entire career.  I have enjoyed the challenges and successes and I’ve learned a great deal from the failures.  I have a real passion for the people who work in the business, especially those who work in the restaurants. 

 

Much has changed since I…

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Added by Bill Campion on June 15, 2011 at 5:00am — 5 Comments

Why Am I Shaking My Head?

 

 

They did it again.  I walked away from another PR/BBI event shaking my head.  I guess I shake my head because for about a day afterward I'm speechless.  

 

People ask me , "How was the conference?" and I have a hard time describing the experience.  It's more than just a conference and people just don't get why it's so different.  It's for this reason I shake my head and mumble something like, "You had to be there..."

 

Now that I've had a chance…

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Added by Bill Campion on June 14, 2011 at 10:30am — No Comments

Blowing Up Age Old Paradigms

 

 

Remember when “shifting paradigms” was the buzz phrase back in the 90’s?  It became “marketing speak” and just like any great phrase it got used and abused and eventually lost its meaning.  I’m bringing it back for this blog because quite honestly I can’t think of a better way to communicate my point. 

 

Shifting a paradigm is described by Wikipedia as follows:

 …

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Added by Bill Campion on May 31, 2011 at 8:39am — 6 Comments

What Does It Mean To Be “Customer-Centric”?

 

 

Our mission: to inspire and nurture the human spirit – one person, one cup and one neighborhood at a time.



Our mission is to support our stores so that they are able to do what is most important in retail — serve our customers' needs.



The mission…

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Added by Bill Campion on May 17, 2011 at 2:30am — 10 Comments

If You're Not First, You're Last!

I’m wondering when a chain of full service restaurants is going to do it.  I’m certain it’s just a matter of time before one company goes against the advice of their legal counsel, pretends they are Nike and just does it.  The one that goes “all in” will reap huge rewards because the others will be too afraid to pull the trigger.  If I ran a restaurant or a chain, I’d do it tomorrow.  Yea, I know that’s easy for me to say...

 

I’m talking about…

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Added by Bill Campion on May 3, 2011 at 7:00am — 13 Comments

Pursuing Your Passion

 

 

Pursue your passion. I suppose this is an overused cliche.    If we’ve heard it once we’ve heard it a thousand times.  Come to think of it every cliche is overused.  Isn’t that the very nature of a cliche?  How many times have you heard these cliches - “What goes around comes around” or “Worry about what you can control and let go of what you can’t control” both overused and both cliches.  The reason we’ve heard them a lot is because they are the truth.

 

So…

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Added by Bill Campion on April 19, 2011 at 7:43am — 5 Comments

Hooked on Summer Camp

 

I never went to Summer Camp growing up.  I always thought it was a little weird because your mom had to sew your name into your underwear and things like that.  The kid across the street went every year and told me all about it.  He’d like get shipped off at the end of the school year and show up just in time to go back to school at the…

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Added by Bill Campion on April 15, 2011 at 12:44pm — 1 Comment

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DEPARTMENTS

Social Wine Club for Craft Wineries

Smartbrief

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National News

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Restaurant sales posted a solid gain in March, and bounced back completely from the recent soft patch. Eating and drinking place sales totaled $47.3 billion on a seasonally-adjusted basis in March, up 1.1 percent from February's upward-revised sales volume of $46.8 billion, according to preliminary figures from the U.S. Census Bureau.

McAlister's Deli Signs Franchise Agreement to Expand to Cleveland

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CROWD FUNDING

If you are looking for capital to start or grow your restaurant, create the next 501c3, develop and launch the next app for the restaurant industry,or want to help your peers in some meaningful way, we want to know about it.

TED TALKS VIDEO

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Puberty is an awkward time for just about everybody, but for transgender teens it can be a nightmare, as they grow overnight into bodies they aren't comfortable with. In a heartfelt talk, endocrinologist Norman Spack tells a personal story of how he became one of the few doctors in the US to treat minors with hormone replacement therapy. By staving off the effects of puberty, Spack gives trans teens the time they need. (Filmed at TEDxBeaconStreet.)

TED: Jennifer Senior: For parents, happiness is a very high bar - Jennifer Senior (2014)

The parenting section of the bookstore is overwhelming—it's "a giant, candy-colored monument to our collective panic," as writer Jennifer Senior puts it. Why is parenthood filled with so much anxiety? Because the goal of modern, middle-class parents—to raise happy children—is so elusive. In this honest talk, she offers some kinder and more achievable aims.

TED: David Brooks: Should you live for your résumé ... or your eulogy? - David Brooks (2014)

Within each of us are two selves, suggests David Brooks in this meditative short talk: the self who craves success, who builds a résumé, and the self who seeks connection, community, love -- the values that make for a great eulogy. (Joseph Soloveitchik has called these selves "Adam I" and "Adam II.") Brooks asks: Can we balance these two selves?

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What drove David Sengeh to create a more comfortable prosthetic limb? He grew up in Sierra Leone, and too many of the people he loves are missing limbs after the brutal civil war there. When he noticed that people who had prosthetics weren’t actually wearing them, the TED Fellow set out to discover why — and to solve the problem with his team from the MIT Media Lab.

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