Social media experts create engaging content and have adapted extremely well to the idea of influence and the need to motivate share-ability. Yes, social media offers advantages. Most notably, ease of convergence across platforms, but can social media support loyalty simply through engagement?
People are changing and everyday life will never remain suspended, even briefly…ever again.
People are increasingly involved in brand activities and are seeking…Continue
Added by John Lawrence on January 3, 2012 at 6:30pm — No Comments
We came up with this title after viewing two very different YouTube videos, from two very different win
emakers, showcasing their most recent harvest. Although both showed grapes being picked, they each told a very different story.
One video from Benziger Family Winery, was simple and shot in the vineyard. It was authentic, and captured the heartfelt excitement and enthusiasm of a new harvest. It highlighted happy family members, to include a new granddaughter. It…
Added by John Lawrence on September 15, 2011 at 10:00am — No Comments
Article first published as Can Google Help Zagat Nurture a "Cycle-Of-Courtesy"? on Technorati.…
Added by John Lawrence on September 9, 2011 at 9:00am — No Comments
Added by John Lawrence on September 5, 2011 at 9:30am — No Comments
Now-a-days, not only does a Chef have to know how to cook and direct a culinary team; they need to be able to tweet, plus, post, blog, vlog, upload, download, pin and livestream. They must now...Be Social!
The job description of today's Chefs goes beyond the doors leading out of the kitchen. It continues into websites, blogs and personal pages. Not only must the Chef be able to prepare their recipe; they must…Continue
Added by John Lawrence on August 11, 2011 at 7:30am — No Comments