After reviewing an article on the mobile device wars - this paragraph jumped out at me:
"Today, Gartner predicted that this year, worldwide smartphone shipments would grow by 29 percent year over year to 180 million units, exceeding laptop unit shipments. From this year, Gartner predicts that end users will spend more on smartphones than they will on notebooks. The analyst firm expects that most PC manufacturers will move into the smartphone market (where Apple already is with… Continue
In this industry, we all look for unique ways to create events that bring customers in the door. As a former Executive Chef, I’ve hosted a number of Winemaker Dinners over the years, hosted a sanctioned ten-block ice-carving competition on top of “On Golden Pond” in deep-freeze February and other creative ventures in efforts to increase visibility, reputation and volume.
Recently I stumbled across a gentleman down in San Antonio Texas, a Front of the House Manager with years of… Continue
Great video from the pros at Blogworld. Justin Levy and Paul Barron talk about how restaurants can use social media. How his unknown restaurant became connected to one of the powerhouse social brands on the internet.
Whether or not you’re actually playing the incredibly addictive location-based game Foursquare [iTunes link], you’ve probably seen the buzz surrounding it and heard something about its notable investors, or why it may be the next Twitter.
While Foursquare certainly isn’t the first mobile app to let you check-in at venues… Continue
I'm following Blog World Expo through Twitter starting last night, and admittedly, am a bit jealous of all the heavy social media hitters all being together in such a fun spot. If you want to follow also - just search the Twitter hashtag #BWE09. By the way, Paul Barron, Publisher of Fast Casual is there tweeting away at us...
Here are some quotes from just this morning:
If you aren't into social media, then just call ROI "Return on Ignoring".
Did that grab your attention? Good. Read on and follow the link.
"These three social media marketing mistakes are made over and over by companies that just don't want to believe that customers really are in control, and that what matters most about your brand is what comes up in Google."
"If you don't want to listen and respond, don't use (sic) start a Twitter account, or a Facebook page."
Tuesday’s front page FohBohist Amanda Hite shared an outstanding video produced by The Economist – titled “Did You Know 4.0 – The Media Landscape”. The video visually and effectively describes the cresting radicalization of mobile and social web technologies that are already changing the Hospitality Landscape. Are you prepared for this tsunami to affect your operations?
How will emergent mobile and web technology change the… Continue
About two weeks ago Chalkboarder.com released a study of social media use by restaurants in fourteen major USA markets. We thought it would be fun to help out some of those restaurants that just got into using Twitter - by sharing their addresses.
We all need humor in our lives. Think about the many reasons besides needing to eat that people come to your restaurant. They come to flirt, discuss, share, commiserate, mourn, love, rejoice and be in community. What's the thing we crave most? Humor. Good gentle mirth with each other.
Do you exude a gentle humor to your customers? Do you provide the opportunity for your customers and crew to feel that positive energy and experience, especially when all hell is about to break… Continue
Could a Full-Line Distributor Use Social Media to Drive Restaurant Sales?
Imagine for a few moments a scenario that might happen in the next few months – the journey of a Chilean Sea Bass through social media. Before I get to that, I want to ask how full-line distributors, such as PFG,… Continue
Every day, millions of potential customers search for restaurants on hundreds of different online sites. At least one of these sites displays the wrong restaurant name, phone number, or address for 68% of established restaurants.
If your information is incorrect or missing, potential customers will be unable to find your restaurant and will move on to a competitor. And that’s not good for business.
Do you know how your restaurant appears online? Make sure potential customers can find you easily. In less time than it took you to read this, you can discover where you are losing out on customers. Click here now to get a free report detailing where your restaurant’s information is incorrect or missing across the internet.