Barry Chandler's Blog – August 2011 Archive (15)

New bar still under construction? It’s not too soon for social media

There are few things as stressful and time consuming as opening a new restaurant or bar. You are essentially balancing the pressure of moving with what is a major change in your business. Free moments are going to be few and far between.



But don’t use that easy excuse to ignore the…

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Added by Barry Chandler on August 30, 2011 at 6:00pm — No Comments

Establishing the best social media voice for your bar

So you’ve finally become familiar with the world of social media. You’re monitoring Foursquare check-ins, interacting with Facebook fans and cell phone-tweeting with speed and accuracy that would make a high school sophomore envious.



Just as important as your technical savvy is…

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Added by Barry Chandler on August 30, 2011 at 5:30pm — No Comments

The next wave of marketing for bars & restaurants

You can’t have missed it. Marketing has changed forever. Many of you reading this blog post, found me originally through LinkedIn, Facebook or Twitter. If you hadn’t, you might never have known I existed! Well, I’m glad you found me. In any…

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Added by Barry Chandler on August 26, 2011 at 1:10am — No Comments

Customer Spotlight: Adobe Gilas

From time to time in this space we will highlight work we are doing with clients as we utilize social media to generate more business. We hope it provides a sense for what can be achieved when tools such as Facebook, Twitter sand Foursquare are in the right hands.



Restaurant and grille Adobe Gilas is a small chain with two locations in Ohio; one in Dayton and another in…

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Added by Barry Chandler on August 26, 2011 at 1:00am — No Comments

Customer Spotlight: The Big Bar



The Big Bar & Grill is located in Columbus on the campus of The Ohio State University. It is a popular watering h*** nestled in prime real estate near the university’s athletic facilities, off-campus student…

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Added by Barry Chandler on August 20, 2011 at 11:30pm — No Comments

Take a seat for Twitter 101

New technology can be scary. Not quite “My son brought Snooki Polizzi home for Christmas dinner” scary, but it’s definitely an arena where apprehension occasionally rears its ugly head.



In an effort to assuage those icky feeling with regards to one of social media’s biggest and most…

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Added by Barry Chandler on August 18, 2011 at 8:00pm — No Comments

Would a customer choose your bar based on Facebook alone?

 

We’ve got some bad news. The days of potential customers driving down Main Street and deciding where to grab a sandwich or a beer based on brick-and-mortar appearance are pretty much gone. That sweet awning just ain’t what it used to be.



In most cases the modern storefront…

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Added by Barry Chandler on August 18, 2011 at 8:00pm — No Comments

Build a quiz night to build your bar business

Short of a game-winning sports moment on the big screen or bar brawl, few things get groups of people in a watering h*** more engaged than a trivia competition. Most of us have a healthy competitive streak and the combination of little alcohol and a lot of desire to impress/beat your friends can…

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Added by Barry Chandler on August 16, 2011 at 6:58am — No Comments

Is your promotional prize enough to get the job done?

Weighing the cost of complimentary or discounted items against the value they serve marketing your business is a tricky business. The “2-for-1 Maine Lobster on Days Ending in ‘y’” special isn’t going to help your bottom line, but you won’t get much out of “Free Pint Glass Rental With Every…

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Added by Barry Chandler on August 13, 2011 at 6:00pm — No Comments

Why you should never remove Facebook comments, even the bad ones

Everybody loves to read something nice. That goes double when the something nice is about your business. “Had a great time Friday night!” “The new sound system rocks!” “Your toilet paper is the softest!” It’s all good.



But what happens when a customer (gasp!) has a complaint? Be…

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Added by Barry Chandler on August 11, 2011 at 6:30am — 2 Comments

How did 500,000 people build a Sports Bars at no cost?

Why online of course!

 

ESPN has teamed up with Samsung and Disney-owned Playdom Online Games to create the Sports Bar and Grill application. The game was launched just over three weeks ago and…

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Added by Barry Chandler on August 9, 2011 at 6:52am — No Comments

Customer Spotlight: Schmidt’s Restaurant and Sausage Haus

 

From time to time in this space we will highlight work we are doing with clients as we utilize social media to generate more business. We hope it provides a sense for what can be achieved when tools such as Facebook, Twitter sand Foursquare are in the right…

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Added by Barry Chandler on August 9, 2011 at 6:28am — No Comments

Foursquare Mayors: Honor Your Bar’s Favorite “Elected Official”

In the summer of 2009, just months after its release, leading industry website Mashable asked whether the social network Foursquare could be the next Twitter. And while the…

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Added by Barry Chandler on August 6, 2011 at 12:38am — No Comments

What you can learn from the world’s best cocktails

Yeah, okay. We know you make the “Best Margarita in Town.” Your rum punch is soon-too-be famous and your selection of craft beer is more eclectic than college radio. Blah, blah.



But let’s be serious. Does your drink menu have anything that will get a customer (and his or her…

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Added by Barry Chandler on August 5, 2011 at 3:27am — 1 Comment

Should you be using Twitter? (Spoiler: The answer is ‘YES’)

We know there are still restaurant owners and managers out there making the same crotchety back-in-my-day comments about Twitter and “tweeting.” And while those jokes may still be funny in the right setting – a retirement community, for example. (We kid, we kid.) –…

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Added by Barry Chandler on August 5, 2011 at 3:10am — No Comments

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DEPARTMENTS

Social Wine Club for Craft Wineries

Smartbrief

Kids LiveWell atwitter over Twitter party

In its continuing effort to promote more nutritious and flavorful children's menu options, the NRA will hold a Twitter party  -More

Starbucks could become top on-premise wine seller in U.S.

Starbucks is planning to slowly expand its evening sales of wine, beer and small plates to thousands of selected stores throu -More

The evolving nature of snacks

Snacks have shifted from an after-school treat to a meal alternative as meal times become more fragmented.  -More

JOBS & CAREERS

Posting a job or finding a job starts here at FohBoh. Call us about special $25 posting packages to syndicate across all major jobs boards.

National News

Wahlburgers Announces Expansion Plans Including Franchise Agreement in Philadelphia

Wahlburgers has signed a franchise agreement with Hingham Associates, LLC that will bring five Wahlburgers to the metropolitan Philadelphia area over the next several years. The franchise group is actively looking at sites and is targeting a late 2014-early 2015 opening for its first restaurant.

Chipotle Mexican Grill, Inc. First Quarter 2014 Revenue Up 24.4%

Comparable restaurant sales increased 13.4% - Restaurant level operating margin was 25.9%, a decrease of 40 basis points

Jamba Juice Announces Grand Opening of New St. Louis, MO Location

Jamba Juice Company announced the brand’s continued expansion in the St. Louis market with the opening of a Jamba Juice® store at 11477 Olive Blvd. on April 16, 2014.

Expert in Real Estate Analytics Joins Luna Grill

Luna Grill, the San Diego-based Mediterranean restaurant chain, is welcoming retail real estate industry veteran Greg Thorburn to its leadership team. Thorburn has been brought on board to fill the newly created position of Vice-President of Real Estate.

Rita's Italian Ice Awards Area Development Agreement for Kansas

Rita's Italian Ice has awarded franchise and area development agreements for Kansas and the Kansas City area, which extends to the Missouri side of the city, to franchisees and local residents Jay Miller, Jeff Miller and Pat Reilly.

CROWD FUNDING

If you are looking for capital to start or grow your restaurant, create the next 501c3, develop and launch the next app for the restaurant industry,or want to help your peers in some meaningful way, we want to know about it.

TED TALKS VIDEO

TED: Matthew Carter: My life in typefaces - Matthew Carter (2014)

Pick up a book, magazine or screen, and more than likely you'll come across some typography designed by Matthew Carter. In this charming talk, the man behind typefaces such as Verdana, Georgia and Bell Centennial (designed just for phone books -- remember them?), takes us on a spin through a career focused on the very last pixel of each letter of a font.

TED: Jeremy Kasdin: The flower-shaped starshade that might help us detect Earth-like planets - Jeremy Kasdin (2014)

Astronomers believe that every star in the galaxy has a planet, one fifth of which might harbor life. Only we haven't seen any of them -- yet. Jeremy Kasdin and his team are looking to change that with the design and engineering of an extraordinary piece of equipment: a flower petal-shaped "starshade" that allows a telescope to photograph planets from 50,000 kilometers away. It is, he says, the "coolest possible science."

TED: Norman Spack: How I help transgender teens become who they want to be - Norman Spack (2013)

Puberty is an awkward time for just about everybody, but for transgender teens it can be a nightmare, as they grow overnight into bodies they aren't comfortable with. In a heartfelt talk, endocrinologist Norman Spack tells a personal story of how he became one of the few doctors in the US to treat minors with hormone replacement therapy. By staving off the effects of puberty, Spack gives trans teens the time they need. (Filmed at TEDxBeaconStreet.)

TED: Jennifer Senior: For parents, happiness is a very high bar - Jennifer Senior (2014)

The parenting section of the bookstore is overwhelming—it's "a giant, candy-colored monument to our collective panic," as writer Jennifer Senior puts it. Why is parenthood filled with so much anxiety? Because the goal of modern, middle-class parents—to raise happy children—is so elusive. In this honest talk, she offers some kinder and more achievable aims.

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