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Barry Chandler's Blog – June 2012 Archive (7)

What social media for bars & restaurants is REALLY about

There seems to be ongoing confusion as to just how social media should be used by bar and restaurant owners, managers and marketers. I sent out a tweet yesterday that had no…

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Added by Barry Chandler on June 28, 2012 at 4:48am — No Comments

How to drive bar sales by hiring for attitude, not skill



“Hire for attitude, train for skill”. It’s not a new idea, you’ll find it here, …

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Added by Barry Chandler on June 22, 2012 at 3:33am — 1 Comment

Stop blaming Yelp because you don’t have any customers

Conspiracy theories abound, stories about competitors leaving bad reviews, customers hijacking Yelp, I’ve heard all the reasons why Yelp is single handedly responsible for the demise of the bar, yet here is the real story.

 

“It takes a great business to get great reviews.…

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Added by Barry Chandler on June 22, 2012 at 3:30am — 1 Comment

Why your Bar/Restaurant does not need a mobile app

I’m going to ruffle a few feathers with this video I think, especially those in the mobile app business, but at the end of the day, as business owners we need to find the most efficient and beneficial uses of technology, our time and our money. Watch the video to see why your business will never need a mobile app.

 …

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Added by Barry Chandler on June 22, 2012 at 3:27am — 1 Comment

Why bar/restaurant owners should NOT blog.

When I started this blog in 2009, I had one goal in mind: to get in front of more potential customers for my services. I used the blog and continue to use this platform to share information that hopefully helps business owners identify new ways to grow their business. In doing so, I got in front…

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Added by Barry Chandler on June 21, 2012 at 3:22am — 3 Comments

How you’re killing your business with tension

You spend a fortune building your business, marketing your fine food and drink, hiring and training (hopefully) the best staff you can find, you invest in ingredients and more utility costs than you ever expected. All with one goal: to wow the customer and have them come back again. At least that’s what I…

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Added by Barry Chandler on June 11, 2012 at 4:16am — No Comments

Stop treating your customers like transactions

The more we work with bar and restaurant clients to assist in their social media efforts, the more we see customers being treated as mere transactions. Sure, transactions have their place in a business;…

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Added by Barry Chandler on June 11, 2012 at 3:59am — No Comments

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