Josh Hersh's Blog (41)

Restaurants: How to Make the Most of Facebook's New Look for Pages

The official announcement from Facebook is today, but there are tips floating around the interwebs.  Below are a rundown of some links to check out.

This is an opportunity for restaurants to really think about how you graphically represent your brand.  There's a large "cover" image that will go at the top of your page.  It's not…

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Added by Josh Hersh on February 29, 2012 at 6:53am — 3 Comments

Is Downsizing the Next Restaurant Trend?

One of the primary arguments for providing calorie information at restaurants is that it will help people make better choices.  As Americans continue to expand at the waist, we're seeing that while knowledge might be power, it's not enough to alter decisions.

A new study from…

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Added by Josh Hersh on February 15, 2012 at 7:00am — No Comments

5 Reasons To Launch A Facebook Contest for Your Restaurant

As many restaurant owners have found, investing in an active Facebook page takes consistency, creativity, and time.

Creating a Facebook page and leaving it to sit dormant is like having customers sitting in your booths and no servers to take their order or fill up their glasses.  Customers get annoyed and your restaurant look like they don't care.

Running a contest on your restaurant's Facebook fan page is a great way to grow your…

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Added by Josh Hersh on February 7, 2012 at 5:56am — 8 Comments

Why I’ll use Foursquare to find my next meal

I'm not a big Yelp-er. Neither are most of my friends.

When I got to find a new restaurant, the search function in Yelp allows for many ways to target, but it's still overwhelming.

If Yelp isn't your thing, Foursquare's new "Explore" function is a must.

The search function begins…

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Added by Josh Hersh on January 13, 2012 at 9:30am — 2 Comments

Restaurant Daily Deals: Like Get Skinny Fast Diets?

A show of hands if you are happy swimsuit season is just about over. You're not the only one!

As the restaurant daily deal sphere drones on, I can't help but compare them to a "get skinny fast" method that people use to drop a few pounds before hitting the beach. Sure, you can probably shed a pound or two by drinking a strange, green liquid and starving yourself for 72 hours. By the third day, you'll be running toward a bakery fast than Kirstie Alley can say "Jenny…

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Added by Josh Hersh on September 14, 2011 at 5:22am — No Comments

A Tech Solution to Food Allergies

Much of the talk about transparency and food served at restaurants has to do with Congressional action, posting nutrition facts on menus, and the debate over what size of restaurant chain can actually comply without suffering a significant financial  hit.

I'm loving how this…

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Added by Josh Hersh on August 9, 2011 at 5:42am — 2 Comments

The Social Web: Focus on the 'What'

Google Plus, or Google+ is making some headlines after opening the gates for one and all to enter.



As a restaurant owner, a manager, server, or chef, your first reaction is likely, "oh, another social network..."



In case you are already overwhelmed with Twitter, Facebook, and have no clue what Foursquare is, have no fear. I'll let you in on a… Continue

Added by Josh Hersh on July 26, 2011 at 5:43am — 1 Comment

America's Next Great...Judges?

Apologies for coming late to this story. The winner of NBC's America's Next Great Restaurant, which initially opened locations in LA, New York, and Minneapolis, is now down to just one restaurant in the Mall of…

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Added by Josh Hersh on June 21, 2011 at 5:00am — 1 Comment

In the Words of Harry Snyder...

Keep it real simple. Do one thing and do it the best you can.

I guess I've known this about myself to some degree ever since I was really little. My personality often reflects it. My thought patterns are often consumed by it. The end result of my labor isn't flawless, but I have always seemed to chase after that same goal: perfection.

A month or so ago I picked up the…

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Added by Josh Hersh on April 26, 2011 at 4:00am — No Comments

Who Is Your Restaurant?

We all get to that point where we just need a break from Twitter, Facebook, e-mail, our city -- we just need a break from the hustle and bustle of life. A few weeks ago I spent 5 amazing days in Miami, soaking up the sun and warmth that isn't all too common in cloudy, cold Chicago.

 

Vacations are meant to let you mind wander and sure enough I started pondering those "deep" questions that don't necessarily, on the surface, seem to jive with the idea of vacation: Who am I? What…

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Added by Josh Hersh on April 12, 2011 at 4:00am — 3 Comments

America's Next Great Restaurant: Where Is Social, Technology?

During the first four weeks of America's Next Great Restaurant, we've seen some of the…

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Added by Josh Hersh on March 29, 2011 at 3:00am — 1 Comment

Do It Yourself Meals: Blame the customer?

Sunday was the second week of America's Next Great Restaurant. The NBC restaurant reality TV show will pick a winning fast-casual concept to open in three American cities this summer - in Los Angeles, New York, and Minneapolis.

 

The idea behind the show intrigued me more than…

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Added by Josh Hersh on March 15, 2011 at 7:39am — 1 Comment

America's Next Great Restaurant: What Could Go Wrong?

Bobby Flay can be a tad arrogant now and then, but he's no Simon Cowell.

 

I'm admittedly giddy for the March 6th premiere of "American's Next Great Restaurant" on NBC. Americans have a mixed relationship with reality television. It seems that watching certain shows can instantly brand one with a "scarlet letter". You may soak up and revel in The Jersey Shore or Hoarders in the privacy of your…

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Added by Josh Hersh on March 1, 2011 at 5:00am — 2 Comments

What's In A Name? Better Yet, What's In A Campaign?

I'll be the first to confess that when classically-trained marketers start using their "market-speak", my mind heads for the doldrums (or dulldrums). I've read and heard larger restaurants designing campaigns to promote a particular product, promotion, or event. The explanation is usually vague (as they probably don't want to give away any secrets). 

 

But remember, you don't need a high-dollar social media or PR firm to make your campaigns effective. Here are some…

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Added by Josh Hersh on February 15, 2011 at 4:00am — No Comments

Tech Talk: Interview with Diner Connection

If you're vacationing in a tropical paradise, there is a lot to see: sandy beaches, gorgeous vegetation, and the crystal clear ocean. But none compare to the real reason people love beaches: the phenomenal sunsets.

 

Shawna and Geoffrey Simpson, vacationing in Waikiki, missed that sunset when they found themselves having to stay within 250 feet of a restaurant in order for their buzzer to go off. Through this and a series of frustrating events, the couple came up with a way to…

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Added by Josh Hersh on February 1, 2011 at 8:33am — 1 Comment

Tech Talk: A Bar Tab Minus Plastic

I've had the privilege to work with bars to help manage and improve their social media efforts. There's no question Facebook and Twitter are both incredibly powerful because of their reach and ability to engage and get valuable feedback from customers. However, we also need to keep an eye out for technology that can improve the experience when visiting your establishment. 

 

TabbedOut is an app that allows customers to…

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Added by Josh Hersh on January 18, 2011 at 5:00am — No Comments

Is Your Website An Ugly Duckling?

I was reading through some of my news-y blogs today and came across a post from The Atlantic's Andrew Sullivan titled "Awful Restaurant Web Sites". He referenced a post by a Julian Sanchez, a D.C.-based writer that covers the interesection of privacy, technology, and politics.

 

His entire article is centered around the question:…

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Added by Josh Hersh on December 29, 2010 at 6:00am — No Comments

Confessions of a Foodie Photo Addict

Photos: Cinnamon rolls (Ann Sather's), Red curry (Thai Linda Cafe), Veggie dog (Portillo's), Caprese salad (Fox & Obel), Curry chicken pizza (Ian's Pizza)

All of these are restaurants in Chicago, IL.…

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Added by Josh Hersh on December 20, 2010 at 11:00pm — 1 Comment

Food Turf Wars: Chicago-Style

If you thought the hottest race in Chicago is going to be the race for mayor, think again. Unless Rahm Emanuel gets into a fist fight with Carol Moseley Braun or has a Howard Dean-like eruption, my focus will be on the real battle -- our city's fight to be a haven for mobile food trucks.

 

Honestly, I didn't even think there would be opponents. Currently, Chicago allows trucks that serve already prepared food; they just can't cook it while on-the-go. Alderman Scott…

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Added by Josh Hersh on December 16, 2010 at 10:02am — No Comments

Reeling In Groupon Gurus

Living in Chicago, it's difficult going a day without hearing a conversation about Groupon. They are also the talk of the country after recently rejecting an offer from Google. When it comes to their daily deals, there's a lot of evidence that they can drive traffic to a restaurant. No system is perfect and this one-time shot deal is no different. Some restaurants have experienced a sharp increase in traffic to a degree that service suffered.


But there's no question Groupon…
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Added by Josh Hersh on December 6, 2010 at 10:00pm — 2 Comments

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DEPARTMENTS

Social Wine Club for Craft Wineries

Smartbrief

Report: Consumers want more protein, need more education

A majority of U.S.  -More

California Walnut Beet Carpaccio Flatbread
Jump start their appetites with this fabulous flatbread appetizer topped with beets, goat cheese, arugula and California Walnuts. For this and more great recipes, visit http://www.walnuts.org/food-professionals/trending-recipes/.

Vegetables take over dessert menus

Top pastry chefs in the U.S.  -More

Rising takeout demand drives new Mama Fu's footprint

Austin, Texas-based Mama Fu's Asian House debuted a smaller footprint unit focused on feeding a growing demand for takeout an -More

JOBS & CAREERS

Posting a job or finding a job starts here at FohBoh. Call us about special $25 posting packages to syndicate across all major jobs boards.

National News

Souplantation & Sweet Tomatoes Certified As Nation's Largest 'Green' Restaurant Chain

National Group Salutes Country's Only Large Restaurant Group to be 'Certified Green Restaurants®'

National Restaurant Association and EatStreet Release Online Ordering Guide

The National Restaurant Association and EatStreet have released a free educational guide focusing on online ordering and emerging restaurant technology trends.

Boyd's Coffee Launches Single-Cup Coffees For Retail And Foodservice

The coffees come in a variety of roast levels and include organic and Rainforest Alliance Certified™ options: French No. 6®, Red Wagon® Organic Coffee, Good Morning™, Hi-Rev® (delivers more caffeine), and Lost Lake™ Decaf Organic Coffee.

Arby's Announces Development Deals With New And Existing Franchisees

ARG recently sold 14 company-operated restaurants in Tampa, FL to Mosaic Investments, Inc. (Mosaic), a fully integrated investment firm based in Atlanta. In addition to remodeling existing locations slated to commence at the end of 2014, Mosaic has committed to build 13 new Arby's restaurants in the Tampa area over the next nine years.

Smoothie King Appoints Vice President Of Business Development To Drive Brand's Expansion Across The U.S.

Prior to joining Smoothie King, Bruno served as vice president of retail sales, operations and franchise development for Fannie May Fine Chocolates, a division of 1800Flowers.com, where he oversaw a $69.5 million retail division that included 100 corporate stores and 45 franchised stores.

CROWD FUNDING

If you are looking for capital to start or grow your restaurant, create the next 501c3, develop and launch the next app for the restaurant industry,or want to help your peers in some meaningful way, we want to know about it.

TED TALKS VIDEO

TED: Michel Laberge: How synchronized hammer strikes could generate nuclear fusion - Michel Laberge (2014)

Our energy future depends on nuclear fusion, says Michel Laberge. The plasma physicist runs a small company with a big idea for a new type of nuclear reactor that could produce clean, cheap energy. His secret recipe? High speeds, scorching temperatures and crushing pressure. In this hopeful talk, he explains how nuclear fusion might be just around the corner.

TED: Sarah Lewis: Embrace the near win - Sarah Lewis (2014)

At her first museum job, art historian Sarah Lewis noticed something important about an artist she was studying: Not every artwork was a total masterpiece. She asks us to consider the role of the almost-failure, the near win, in our own lives. In our pursuit of success and mastery, is it actually our near wins that push us forward?

TED: Matthew Carter: My life in typefaces - Matthew Carter (2014)

Pick up a book, magazine or screen, and more than likely you'll come across some typography designed by Matthew Carter. In this charming talk, the man behind typefaces such as Verdana, Georgia and Bell Centennial (designed just for phone books -- remember them?), takes us on a spin through a career focused on the very last pixel of each letter of a font.

TED: Jeremy Kasdin: The flower-shaped starshade that might help us detect Earth-like planets - Jeremy Kasdin (2014)

Astronomers believe that every star in the galaxy has a planet, one fifth of which might harbor life. Only we haven't seen any of them -- yet. Jeremy Kasdin and his team are looking to change that with the design and engineering of an extraordinary piece of equipment: a flower petal-shaped "starshade" positioned 50,000 km from a telescope to enable imaging of planets about distant stars. It is, he says, the "coolest possible science."

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