All Blog Posts Tagged 'strategy' (70)

If you build it, they will come. Don’t jump to conclusions! Good service and food are essential, but a sound promotional plan should be the base on which to establish your restaurant. If your business is already running, you may want to make sure you are promoting to the best of your ability. If you’re a new business, putting together a smart promotional plan should be the start. Remember, food and service doesn’t always mean success.

Analyze Your Situation

Your…

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People often underestimate just how efficient and convenient you can make most of your storage in the kitchen. And this occurs because magnets are the underestimated component. Yes, the very things that are probably sitting with bright colors on your fridge if you have…

What’s This Pinterest Business?

Pinterest is an excellent platform to leverage whether you are seeking an innovative way to increase profits for your bar or restaurant or you simply want to keep up-to-date on social media trends. Incorporating what appears to be the fastest-growing social media site into your marketing strategy is an effective tool to add to your arsenal.

With more than…

So your business has a Facebook, Twitter, Google+, LinkedIn account, etc. Now what? Social Media experts from all over have set etiquette guidelines, content strategies, tips for building a following, and tips for keeping them. There’s a lot of information out there, so I’m going to try and make it easy for you by summing it all up.

Let’s start from the beginning. First, Social Media Consultant Jeff Bullas says you need to ‘define and understand the target market.’  Ask yourself…

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Now that the holiday season is over, most restaurants may experience a slump in foot traffic. While many Americans kept a close eye on their dining pennies during the holidays, millions chose to enjoy…

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Inventory control for restaurants is a huge deal; it can be the difference between breaking even and actually making a profit. Food is the largest part of any restaurant’s budget. In turn, wasteful…

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The holiday season is in full swing and consumers remain hesitant when it comes to spending; families are continuing to cut back, especially on the things that, in their opinion, are…

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According to various studies, Generation Y (also known as Millennials) is set to overshadow and outnumber Baby Boomers through the year…

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Customers are one of the most important assets to any business. Often times businesses are created with a specific customer or customers in mind, along with their spending dollars. The pain of the…

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Customers are to businesses what fans are to musicians; they are staples in making business and brands grow. Without them, neither would exist, at least not successfully.

Although…

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Many companies and professionals alike utilize social networks for marketing, branding and spreading the word about their products and services. No matter which platform is used, Facebook, LinkedIn, Twitter, Pinterest or Google +, they all have similarities in that they give everyone a voice. But, there is one social network that is valued slightly higher than the rest in…

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I’m sure many business owners, or should I say great business leaders, take a moment to think about their employees from time to time. Perhaps they ponder about ways to boost and encourage…

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Now more than ever, creativity has become a staple in the workplace. Back in the day, companies walked the straight and narrow, reluctant to take a risk. If there were tried and proven…

I recently sat through three very interesting meetings which focused, in very different ways, on the realities of control.  They pointed out, once again, a lesson which is worth understanding: one needn’t always own a majority of the stock, or equity, of a company to be able to control it, at least in key ways which influence its behavior and future prospects.  I’ll describe…

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Many of us suffer from early mornings and late, sleepless nights. Our brains stay on full throttle. We’re always moving a hundred miles a minute, and it seems as if there are not enough…

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Either way you look at it, consumers are information hungry. No matter what industry you’re in, having a web presence is mandatory, especially if you’re a restaurant, bar or…

Many restaurants hire professional designers to build their website, but hiring a professional doesn’t guarantee a great result. 



We talked to Jill Parks, Creative Director of Savannah design firm Sans Sheriff for tips on what to do (and not do) to give you the best chance of getting an amazing restaurant website that works for you and your customers. 



Before you…

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How many daily deal sites do you think exist at this point? While several folded or were sold, there are still hundreds out there waiting to help serve your newest promotion.

The million dollar question is, “Are daily deal sites worth it?”

For some businesses, daily deal promotions do not work and are seemingly an…

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Maintaining an existing business is not a walk in the park. There are revenue worries, such as budgets and payrolls. There are customer worries as well. For instance, you must determine what keeps…

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As a business owner, you have a great deal to worry about. The first thing that probably comes to mind is the financial side, right? Well of course, making a dollar is usually the main…