Voice of the Restaurant Industry
As the saying goes, "Everything in moderation", is the best rule of thumb to live by. Believe it or not, the same holds true for your restaurant's marketing efforts as well. Although, it's not for the exact same reasons you would imagine.
Running a restaurant can be grueling, to say the least. Whether you are a manager, marketing manager, owner, or…Continue
Added by Chris Leo on February 20, 2012 at 9:30am — No Comments
Just read about the social marketing snafu with McDonalds and the high-j****** of the #McDStories hashtag by an audience that was, well, less than flattering to the brand image. Over at BusinessInsider.com, Gus Lubin reported on it and discussed the response from Rick Wion, their social media director - here's my take on it.…Continue
The following is an actual transcript of a cassette tape that was discovered in the basement of a warehouse to a long gone company called K-Tel Records that produced “greatest hit” compilations from the 70’s through the late 80’s.
The date on the tape is labeled 1989 and the handwritten black marker…Continue
Copyright 2011 by Jim Sullivan
I recently had lunch with Tim Kirkland, the best-selling author of The Renegade Server (2009, Indian Creek Press, $19.95). If you haven’t read the book—a 21st Century treatise on how to motivate, inspire and direct iPod Generation waitstaff to better serve and sell—I highly recommend it.
Our conversation centered not on servers, but on the current state of—and frustrating lack of progress in—foodservice training. We…Continue
Catching up on topics from past blogs and recent news ...
UCLA Restaurant Conference: I mentioned some weeks ago that I had served on the planning committee for this conference,…Continue
Added by Rod Guinn on April 14, 2011 at 3:30am — No Comments
Have you noticed today's mobile phone is less about phone calls and more about apps, tools and the “experience”. Take for example the restaurant and hospitality industry. Today’s mobile phone is now a restaurant coaster pager, a mobile coupon generator, restaurant review portal, and a geo-locating
device that provides guests directions right to your restaurant.
I was walking down Broadway in NYC last Wednesday and couldn’t get over how…Continue
There is an unbelievable amount of activity in the bagel shop recently. We’ve had several break downs of equipment so I haven’t made the time to sit and write. I’ve been out and about big time, from the roof to inside the oven. No joke. I wish I took a picture from the roof. I do not want to go back up:)
Added by Mary Beall Adler on June 9, 2010 at 10:30am — No Comments
Added by Ty Hardison on April 23, 2009 at 6:12am — No Comments
Added by Ty Hardison on April 4, 2009 at 10:11am — No Comments