Voice of the Restaurant Industry
According to the National Restaurant Association’s Restaurant Industry Forecast, 57% of adult consumers are more likely to choose restaurants that offer a loyalty rewards program.
Now restaurants can easily turn their customer's existing credit and debit cards into your loyalty card, gift card or coupon.
A new service from vPromos will help you engage new customers with offers and nurture your loyal customers with rewards. vPromo helps you harness the power of social media,…Continue
Added by Ty Hardison on September 27, 2012 at 12:15pm — No Comments
A growing trend in the hospitality industry is the use of loyalty and reward programs to give incentives to your customers to continue returning. Rarely will a customer visit a national or regional restaurant or hotel without finding an incentive program. Dine 9 times and receive your 10th meal free or earn 500 points and receive a free dessert. The options are many, but where are the independent restaurants in the loyalty game? Often times, loyalty programs are…Continue
Lately I've been reading many great articles about restaurant websites and why you should have a mobile enabled version of your website, for when visitors browse your restaurant on a smartphone. The general consensus of these articles is that you should seriously consider having a mobile version of your site. I agree wholeheartedly with this.
While I may agree…Continue
Each, taken on their own, are effective. Put them together though and you will have something very powerful. Email marketing and social media go together perfectly,…Continue
Added by Chris Leo on February 6, 2012 at 6:30am — No Comments
I guess it should be expected that as the world awaits the highly publicised Facebook IPO that Facebook-related articles would crop up like weeds. Well, here's another one...
On the heels of my post the other day on the essential use of a social login for loyalty programs, due to consumer fatigue in having to complete yet another profile on a new site. The study by…Continue
It’s the holiday season, people are going out to eat and your restaurant will be seeing new faces. That’s great. Did you ever think about your strategy for attracting new customers all year-long?
Part of your marketing plan for 2012 should be a strategy for getting and keeping new customers . What are you doing to increase trial at your restaurant? There are some of the basic strategies such as advertising in the local paper or coupon book, but have you considered about how getting…Continue
Added by Joe Welsh on December 15, 2011 at 4:30am — No Comments
Added by Chris Fusco on May 16, 2011 at 9:00pm — No Comments
Added by Michael L. Atkinson on December 16, 2007 at 9:42pm — No Comments