One question I get a lot when I talk to restaurant owners about social media is “Will Facebook get me on the first page of Google?” My answer is always the same: yes and no. Let me explain why.
First of all, I want to make clear that SEO/SEM (search engine optimization/search engine marketing) is a whole industry of its own, and it’d be simplistic of me to say that by having social media pages, you’ll rank higher in searches. SEO is complex, and it involves a lot of algorithms,…Continue
Added by Natalia Morais on February 28, 2013 at 8:51am — No Comments
If you are wondering what will happen with social media in 2013, you are not alone. Everyone is wondering what Facebook will do next or if a new social network will surge. While no one can really foresee the future, there are some trends that will probably be stronger in 2013.
The first trend I want to…Continue
Added by Natalia Morais on February 21, 2013 at 9:22am — No Comments
When is the…Continue
Reported by foodem.com, the online wholesale food marketplace-
Two of the biggest shopping days of the year are without a doubt here, Black Friday and Cyber Monday. Businesses near and far are ramping up their holiday promotions, while gearing up for hoards of deal-seeking crowds. There are TV and radio commercials, Facebook ads and Twitter ads fighting for the attention of eager shoppers.
According to an October survey from…Continue
Added by Foodem on December 24, 2012 at 7:00am — No Comments
Not sure which Social Network to use or wondering about the differences between them all? No worries, we’ve created this helpful Cheat Sheet for you. Feel free to download it and share it with everyone!
Click here to download: www.loyalrewards.com/SM_Cheat_Sheet_MT.pdf…Continue
Added by Natalia Morais on December 7, 2012 at 9:23am — No Comments
Last week’s Jobs Report, issued by the U.S. Bureau of Labor Statistics, echoed news we’ve all grown accustomed to hearing — U.S. job growth is weak.
But is that the whole story?
If you take a moment to study the recent news, there is a silver lining — at least for the restaurant industry. In the month of August, 96,000 jobs were added on a net basis across the nation and more than 28,000 of those jobs were in the restaurant industry. In other words, more than…Continue
Added by Nate DaPore on September 14, 2012 at 1:12pm — No Comments
Join the restaurant industry and Share Our Strength's Dine Out For No Kid Hungry all day on Monday, September 17th for the Dine Out For No Kid Hungry TwEAT OUT! You can help us spread awareness for the Dine Out with more than 2,000 bloggers and tweeters.
When: Monday, September 17, 2012 | 9:00 a.m. to 9:00 p.m. EST
How to Participate:
Follow @Dine_Out and…
Added by Molly Burke on September 10, 2012 at 5:00pm — No Comments
If you are like most restaurants, lunch is your slowest time of day. People are busy, and if they make time for lunch they hit the closest restaurant to eat and run. But you also know that if you get them in your door, they’ll be back. They’ll bring their lunch meetings to your establishment. They’ll invite friends to ‘grab lunch’ at your place. But how to get them there in the first place . . . . .
We have something you can do today that will get people in your door tomorrow –…
Added by Ola Ayeni on September 4, 2012 at 4:30am — No Comments
Reported by foodem.com, the online wholesale food marketplace-
Many companies and professionals alike utilize social networks for marketing, branding and spreading the word about their products and services. No matter which platform is used, Facebook, LinkedIn, Twitter, Pinterest or Google +, they all have similarities in that they give everyone a voice. But, there is one social network that is valued slightly higher than the rest in…Continue
Remember Live Aid back in 1986?
Remember how it made us all fell to be a planetary communality that day?
You want to feel that feeling again? Well you can by helping out and getting involved and being a…Continue
Added by Ty Sullivan on August 21, 2012 at 6:30pm — No Comments
Now get used to it, they aren’t going anywhere.
Take a step back for a moment. Look at the devices you use in your personal life: phone, tablet, computer, all of them? Compare that to 10 years ago. A bit of a difference isn’t it? Now let’s compare that to the way you manage your restaurant or retail company, is there a difference? How many times do you use your devices to find a business, rate a business, or purchase from a business on a mobile device or computer? …Continue
Creepy but cool all in the same breath mind you.
First off...WARNING: Wipe any inappropriate thoughts from your mind when you enter a Starbucks. Your mind is about to be invaded.
It was announced that Starbucks was teaming up with…Continue
Social media sites like Facebook and Twitter are popular and a lot of customers still use them, but there is another site out there that is gaining popularity. Instagram is a picture based social media site that is catching everyone’s attention. According to Fast Casual, Instagram has grown from 5 million users to over 30 million since 2010. As of now, there are over 1…Continue
Added by MenuDrive on July 23, 2012 at 1:21pm — No Comments
As an enthusiast of social media, I can tell you that to promote any business these days you need to include social media into your strategy. It is a fact that people spend more time these days hooked up on their facebook or Twitter accounts than ever before, making it the best…Continue
After creating and uploading a nice cover picture for your business page (see the article "Facebook Timeline Design: how to make your page look nice" to learn step by step), you should work on your profile picture.…Continue
Added by Natalia Morais on June 28, 2012 at 6:02am — No Comments
Facebook changed all Business Pages to the new Timeline design on March 30th - so now what? Now, I'm going to teach you where each feature is and how to use it, so you don’t need to waste your time trying to figure things out!
To start, let's get an overview of the new Timeline design. As the name says, the Business Pages will look like a timeline and everything will display as such. The first big change is called Cover Picture.
The Cover Picture is a big photo that…Continue
Let me start by saying I am not going to sit here and give you a play by play on the amazing stuff you missed.…Continue
Added by Ty Sullivan on June 12, 2012 at 6:30pm — No Comments
Hello I’m Ty Sullivan the Director of Truths in Customer Service or as I like to say “DT’s in CustServ”.
You know, we always have customer service “guru’s, “Jedi’s”, “Lords of Sweetness” telling us how to properly coddle guests when they have had an “incident” or “very disappointing”…Continue
People hate to wait. No industry feels this more than the food service industry in which restaurant profit margins depend on the patience of hungry patrons. Unfortunately, it’s hard to control or predict what people will do when they hear, “It’ll be an hour wait for a table.” Parties must chose: flee to a less popular joint or bite the bullet and try to distract themselves from their rumbling stomachs. The method of distraction is critical to keeping frustrations low. So what do people do to…Continue
Added by Jammie Mountz on May 15, 2012 at 2:19pm — No Comments
Okay. I can feel it coming already. What I am referring to is my subscribers (and also my "slowly growing on me", group of trolls) desire to automatically comment on this post, simply based on the title. BUT, before you do, I ask you kindly to just read the…Continue