All Blog Posts Tagged 'marketing' (456)

Should Your Restaurant Serve Gluten Free Items?

When it comes to restaurant marketing, it’s impossible to predict and adhere to every menu request that a customer makes. So how do you know when a menu request crosses the barrier of being a trending food fad to becoming a legitimate concern that your restaurant should prep for? When it comes to deciding…

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Added by Ola Ayeni on March 28, 2013 at 1:56pm — 5 Comments

Is Your Restaurant Website Mobile-Friendly?

If it’s not, it should be. According to Intuit, 55% of people that have cell phones use them to go online. Another 31% of cell phone users claim to only go on…

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Added by Ola Ayeni on March 28, 2013 at 12:06pm — No Comments


Non-Operator
Customer Engagement on Social Media Sites

So your business has a Facebook, Twitter, Google+, LinkedIn account, etc. Now what? Social Media experts from all over have set etiquette guidelines, content strategies, tips for building a following, and tips for keeping them. There’s a lot of information out there, so I’m going to try and make it easy for you by summing it all up.

Let’s start from the beginning. First, Social Media Consultant Jeff Bullas says you need to ‘define and understand the target market.’  Ask yourself…

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Added by MenuDrive on March 27, 2013 at 12:05pm — 1 Comment

Congrats To OpenTable Diners Choice 2013 Winners!

When it comes to the wide variety of restaurant choices that customers have on a daily basis, it’s monumental to be considered a favorite dining location in the culinary world. OpenTable has recently announced its 2013 Diners’ Choice Award Winners for Service. “Providing high-caliber hospitality to…

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Added by Ola Ayeni on March 21, 2013 at 2:03pm — No Comments

How The New Facebook Newsfeed Design Will Affect Your Restaurant or Small Business Page

While Facebook began as primarily a social network for college students, it has grown into a booming marketing hub for restaurant marketing and small businesses. New job titles such as “social media marketing expert” and “social media marketing ninja” have also surfaced. But what does all the social…

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Added by Ola Ayeni on March 20, 2013 at 8:00am — 2 Comments


Non-Operator
Google+ for Restaurants

“Real-life sharing, rethought for the web” is this growing social networking site’s slogan. With your business’s involvement in Google+’s circles, hangouts (video chats) and more, you can give your customers another place to experience your business in “real-time.” But, besides its goals for…

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Added by Matt White on March 19, 2013 at 9:30am — No Comments

How To Send Better Emails To Your Restaurant Customers

How do you engage your restaurant customers with your email campaigns? Studies have found that 94 percent of internet users use the internet to send or read emails (Docstoc).This is more than other activity such as social networking and buying a…

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Added by Ola Ayeni on March 15, 2013 at 6:30am — No Comments

4 Quick Profit-Making Restaurant Marketing Ideas

When it comes to restaurant marketing, a business owner should always be prepared with ideas to bring in more customers. Whether it is an unfortunate snow day or a completely unexpected slow week, restaurant owners should always have a few ideas up their sleeve to fill those restaurant seats when the going…

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Added by Ola Ayeni on March 12, 2013 at 12:00pm — 1 Comment


Non-Operator
Four Reasons Why Your Restaurant Should AVOID Facebook

Still wondering if Facebook is right for your restaurant? We see many restaurants who are waffling – should I or shouldn’t I get involved in social media? Finally, a blog post that sets things straight and gives you four solid reasons why your restaurant SHOULD NOT BE on Facebook.

Here we go. Your…

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Added by Matt White on March 7, 2013 at 9:00am — 8 Comments

How Does Your Restaurant Bring Customers Back?

Restaurant owners are constantly looking to improve their restaurant marketing and for new ways to attract customers, often looking towards the deep discounts of daily deals as a quick fix. As a restaurant owner, you may start with a flood of new customers, but eventually they…

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Added by Ola Ayeni on March 7, 2013 at 8:00am — No Comments

Webinar: Google & Location3 Talk Franchise Digital Marketing This Thursday at 3pm EST

Marketing your franchise system online in 2013 and beyond requires using a variety of channels and methods that combine to create an integrated approach for reaching target customers. However, franchise systems face unique challenges in balancing the important issues of corporate…

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Added by John Harris on March 6, 2013 at 9:39am — No Comments


Operator
How Facebook Can Influence Restaurant Referrals

by Aprons & Smocks

A new feature on Facebook called Graph Search has the potential to be a big influence on restaurant referrals and word-of-mouth. While this Facebook function is still in the beta testing stage, experts believe it could be a powerful partner with search engine optimization strategies. Furthermore, Graph Search might even become a fierce competitor with Yelp.com.

 

The Way Graph…

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Added by Aprons & Smocks on March 6, 2013 at 8:34am — No Comments


Non-Operator
The Basics of Google+

We found a great list of videos that explain all the basics of the Google+ social network, from a personal perspective. If you’re interested in exploring Google+ for restaurants, I’d suggest taking 30 minutes to watch these simple, explanatory videos as Google+ 101. These are more…

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Added by Matt White on March 5, 2013 at 5:05am — No Comments

5 St. Patrick's Day Ideas For Your Restaurant

Last year, according to a survey done by BIGinsight, 54.4 percent of Americans said they would be celebrating St. Patrick’s Day and 3 out of 10 of the individuals would be attending a party at a restaurant or bar. This is a great time for you to plan your big…

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Added by Ola Ayeni on March 4, 2013 at 12:30pm — No Comments


Non-Operator
A Good Laugh

Want a good laugh? Watch this…(then come back to read the rest of the post!)

http://www.youtube.com/watch?feature=player_embedded&v=CQo2FJPLeQk

I was recently…

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Added by Matt White on March 4, 2013 at 5:00am — No Comments

5 Marketing Mistakes Restaurant Owners Make

With the constant uprising of new competition, restaurant owners need to make sure they are doing the right things when it comes to marketing their brand. We have looked into some of the top marketing mistakes that you could be making and how you can fix them.

Mistake #1 – Not focusing…

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Added by Ola Ayeni on February 21, 2013 at 7:30am — 2 Comments

3 Tools To Help Restaurant Owners Focus On Their Business

Running a restaurant can be a challenging task for a business owner. Most small business owners end up responsible for more work throughout the week than they really want to handle. In fact, in a recent survey, “69% of small business owners wish they could focus their attention on their actual business…

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Added by Ola Ayeni on February 14, 2013 at 12:00pm — No Comments


Non-Operator
The World Needs More Bobs. Especially Right Now

Meet Bob Kirscher. City2 Bob owns three Broken Egg Restaurants in Florida. Dressed in costume, he plays a great Santa, going to each of his three restaurants during this holiday season spreading Christmas joy to all. …

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Added by Joel Cohen, RestaurantMarketing.com on February 8, 2013 at 9:54am — No Comments


Non-Operator
Restaurant Marketing & Super Bowl: Was That Domino's or Pizza Hut? Coke or Pepsi?

Quickly approaching a week after the Super Bowl, how many of those 52 plus ads can you remember? I wrote about why Super Bowl ads are a waste of money in my ad agency business blog.

You may remember the "Farmer" ad (it was great!) but what pickup…

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Added by Joel Cohen, RestaurantMarketing.com on February 7, 2013 at 10:34am — No Comments

7 Ways To Attract Loyal Restaurant Customers

Building a loyal customer database takes time but is well worth the effort. Instead of restaurant patrons that are loyal to daily deal sites but never visit your restaurant a second time, create a loyalty program by treating your customers well and offering them incentives to visit your restaurant as…

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Added by Ola Ayeni on February 7, 2013 at 8:30am — 6 Comments

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Social Wine Club for Craft Wineries

Smartbrief

Fast-casual growth comes from new openings as market matures

Sales at fast-casual eateries are growing at a pace similar to that of quickservice and sit-down restaurants as young, high-i -More

Taylor® Grills. Cooking made Easier, Faster, and Smarter.
With efficiency and food safety top of mind, the Taylor® L810 two-sided grill is a foodservice industry favorite. Optimize profits and cooking efficiency with three separately controlled cooking zones, programmable cook times, pre-set temperature and automatic gap settings. To learn more click here.

In the swim: Gulf state seafood catch safe for now

Businesses fighting to preserve commercial access to seafood fished in the Gulf states scored a big win this month when the G -More

Ruby Tuesday revitalization prompts sales growth

Maryville, Tenn.-based Ruby Tuesday posted gains in same-store sales in the fourth quarter, with a 5% rise at franchised rest -More

JOBS & CAREERS

Posting a job or finding a job starts here at FohBoh. Call us about special $50 posting packages to syndicate across all major jobs boards.

National News

Main Event Entertainment to Open First Center in the Rio Grande Valley

Main Event Entertainment, the fastest-growing family entertainment center in America, is celebrating its new center opening in Pharr, Texas, a suburb near McAllen in the Rio Grande Valley. Doors will open to the public at 9 a.m. on August 6.

Darden Announces Leadership Succession Plan

Darden Restaurants, Inc. (NYSE: DRI) announced that Clarence Otis is stepping down as Chairman and Chief Executive Officer of the Company. Darden's Board of Directors has appointed the Company's current Independent Lead Director, Charles A. Ledsinger, Jr., as Independent Non-Executive Chairman of the Board, effective immediately. The Company also announced that it has amended its corporate governance policies to provide for the separation of the Chairman and Chief Executive Officer roles.

National Restaurant Association Statement on NLRB Joint Employer Decision

Today the National Restaurant Association issued the following statement regarding the National Labor Relations Board’s (NLRB) decision asserting McDonald’s Corporation is a joint employer of its franchisees:

National Restaurant Association Issues Support for Clearer ACA Definition of Seasonal Employment

The bipartisan legislation will align the definitions of seasonal employment in the Affordable Care Act and streamline the applicable large employer determination process.

Rising India, Inc. Announces Acquisition Strategy Toward a Sizable Slice of the QSR Pizza Pie

Rising India, Inc. (OTC: RSII), announces today it will immediately begin work toward the acquisition of up to 5 profitable stores in the popular Quick Serve Pizza Restaurant segment. Current targets are currently earning about $450,000 in revenues per year, per store. Acquisition of targets would provide immediate cash flow identified from profitable longstanding, absentee owner operations with proven model success.

CROWD FUNDING

If you are looking for capital to start or grow your restaurant, create the next 501c3, develop and launch the next app for the restaurant industry,or want to help your peers in some meaningful way, we want to know about it.

TED TALKS VIDEO

TED: Ze Frank: Are you human? - Ze Frank (2014)

Have you ever wondered: Am I a human being? Ze Frank suggests a series of simple questions that will determine this. Please relax and follow the prompts. Let's begin …

TED: Heather Barnett: What humans can learn from semi-intelligent slime - Heather Barnett (2014)

Inspired by biological design and self-organizing systems, artist Heather Barnett co-creates with physarum polycephalum, a eukaryotic microorganism that lives in cool, moist areas. What can people learn from the semi-intelligent slime mold? Watch this talk to find out.

TED: Shih Chieh Huang: Sculptures that’d be at home in the deep sea - Shih Chieh Huang (2014)

When he was young, artist Shih Chieh Huang loved taking toys apart and perusing the aisles of night markets in Taiwan for unexpected objects. Today, this TED Fellow creates madcap sculptures that seem to have a life of their own—with eyes that blink, tentacles that unfurl and parts that light up like bioluminescent sea creatures.

TED: Nikolai Begg: A tool to fix one of the most dangerous moments in surgery - Nikolai Begg (2013)

Surgeons are required every day to puncture human skin before procedures — with the risk of damaging what's on the other side. In a fascinating talk, find out how mechanical engineer Nikolai Begg is using physics to update an important medical device, called the trocar, and improve one of the most dangerous moments in many common surgeries.

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