All Blog Posts Tagged 'loyalty' (53)


Non-Operator
Are Your Restaurant Marketing Programs an Expense or Revenue Generator?

How do restaurant operators look at the cost of marketing?

The NRA’s guidelines for restaurant marketing says that restaurants should allocate anywhere between two and four percent on restaurant marketing.  Do restaurant owners follow this model when budgeting for their business?  Like many families, the budget sometimes goes out the window when juggling expenses.  The day to day bills, gaps in the income stream and just being overwhelmed plague many independent…

Continue

Added by Joe Welsh on March 7, 2014 at 10:30am — 1 Comment


Non-Operator
Is Your Restaurant Marketing Effective?

This post was originally written by FohBoh member Joe Welsh. You can visit his profile here.

Recently, several casual dining restaurant chains have announced that they are “exploring options” or slowing their growth pattern for additional stores.  The reasons they site are declining customer traffic and the resulting impact on quarterly profits. What’s going on with this trend and how does the restaurant owner react…

Continue

Added by FohBoh on December 20, 2013 at 7:00pm — No Comments


Non-Operator
Daily Deals and Coupons vs. a Strong Loyalty Program

 

We’ve all seen Groupon, LivingSocial, Restaurant.com and other "deal" programs popping up left and right during the last few years or so.  Some restaurants, usually new ones, think it’s a great investment. They believe that once they get these coupon-toting patrons into their restaurant, those same patrons will return and gladly pay full price based on the quality of the restaurant’s food and their overall…

Continue

Added by Susan M. Merlo on July 13, 2013 at 9:30am — 2 Comments


Non-Operator
Does Your Restaurant Marketing Have A Rainy Day Fund?

Last night I went out for dinner to a local restaurant and had my meal on their outdoor deck. It was a great night, about 70 degrees, no wind and just a great night to sit out and enjoy a meal. During the course of the night, the owner “Dutch” stopped by our table to see how everything was going. My wife had mentioned to him that dining on the deck was such a wonderful experience and that it was probably a great thing for his business. Dutch’s reply was one that hit a chord with…

Continue

Added by Joe Welsh on June 22, 2013 at 7:00am — No Comments

Should Your Restaurant Serve Gluten Free Items?

When it comes to restaurant marketing, it’s impossible to predict and adhere to every menu request that a customer makes. So how do you know when a menu request crosses the barrier of being a trending food fad to becoming a legitimate concern that your restaurant should prep for? When it comes to deciding…

Continue

Added by Ola Ayeni on March 28, 2013 at 1:56pm — 5 Comments

Is Your Restaurant Website Mobile-Friendly?

If it’s not, it should be. According to Intuit, 55% of people that have cell phones use them to go online. Another 31% of cell phone users claim to only go on…

Continue

Added by Ola Ayeni on March 28, 2013 at 12:06pm — No Comments

Congrats To OpenTable Diners Choice 2013 Winners!

When it comes to the wide variety of restaurant choices that customers have on a daily basis, it’s monumental to be considered a favorite dining location in the culinary world. OpenTable has recently announced its 2013 Diners’ Choice Award Winners for Service. “Providing high-caliber hospitality to…

Continue

Added by Ola Ayeni on March 21, 2013 at 2:03pm — No Comments

How The New Facebook Newsfeed Design Will Affect Your Restaurant or Small Business Page

While Facebook began as primarily a social network for college students, it has grown into a booming marketing hub for restaurant marketing and small businesses. New job titles such as “social media marketing expert” and “social media marketing ninja” have also surfaced. But what does all the social…

Continue

Added by Ola Ayeni on March 20, 2013 at 8:00am — 2 Comments

How To Send Better Emails To Your Restaurant Customers

How do you engage your restaurant customers with your email campaigns? Studies have found that 94 percent of internet users use the internet to send or read emails (Docstoc).This is more than other activity such as social networking and buying a…

Continue

Added by Ola Ayeni on March 15, 2013 at 6:30am — No Comments

4 Quick Profit-Making Restaurant Marketing Ideas

When it comes to restaurant marketing, a business owner should always be prepared with ideas to bring in more customers. Whether it is an unfortunate snow day or a completely unexpected slow week, restaurant owners should always have a few ideas up their sleeve to fill those restaurant seats when the going…

Continue

Added by Ola Ayeni on March 12, 2013 at 12:00pm — 1 Comment

How Does Your Restaurant Bring Customers Back?

Restaurant owners are constantly looking to improve their restaurant marketing and for new ways to attract customers, often looking towards the deep discounts of daily deals as a quick fix. As a restaurant owner, you may start with a flood of new customers, but eventually they…

Continue

Added by Ola Ayeni on March 7, 2013 at 8:00am — No Comments

5 St. Patrick's Day Ideas For Your Restaurant

Last year, according to a survey done by BIGinsight, 54.4 percent of Americans said they would be celebrating St. Patrick’s Day and 3 out of 10 of the individuals would be attending a party at a restaurant or bar. This is a great time for you to plan your big…

Continue

Added by Ola Ayeni on March 4, 2013 at 12:30pm — No Comments

5 Marketing Mistakes Restaurant Owners Make

With the constant uprising of new competition, restaurant owners need to make sure they are doing the right things when it comes to marketing their brand. We have looked into some of the top marketing mistakes that you could be making and how you can fix them.

Mistake #1 – Not focusing…

Continue

Added by Ola Ayeni on February 21, 2013 at 7:30am — 2 Comments

3 Tools To Help Restaurant Owners Focus On Their Business

Running a restaurant can be a challenging task for a business owner. Most small business owners end up responsible for more work throughout the week than they really want to handle. In fact, in a recent survey, “69% of small business owners wish they could focus their attention on their actual business…

Continue

Added by Ola Ayeni on February 14, 2013 at 12:00pm — No Comments

7 Ways To Attract Loyal Restaurant Customers

Building a loyal customer database takes time but is well worth the effort. Instead of restaurant patrons that are loyal to daily deal sites but never visit your restaurant a second time, create a loyalty program by treating your customers well and offering them incentives to visit your restaurant as…

Continue

Added by Ola Ayeni on February 7, 2013 at 8:30am — 6 Comments

Keeping Your Restaurant Profitable During Winter Months

With the first real snowfalls of January, panic might settle in and you may begin wondering, how will I continue to bring customers into my restaurant next month? Until the spring and summer weather begins to entice your customers to come out and dine again, you’ll need to pull out the big guns with some…

Continue

Added by Ola Ayeni on January 31, 2013 at 7:30am — 1 Comment

What Your Restaurant Customer Wants in 2013

With 2013 in full swing, restaurants are rapidly changing to adapt to the wants and needs of their customers. There’s a famous quote: “You can’t expect to meet the challenges of today with yesterday’s tools and expect to be in business tomorrow.” With this in mind, what is it that restaurant customers are…

Continue

Added by Ola Ayeni on January 24, 2013 at 10:30am — No Comments

Biggest Restaurant Trend in 2013: Be More Visual

Did you know that photos perform best for likes, comments and shares on Facebook when compared to text and links? Or that photos on Facebook generate 53% more likes than the average post? Your restaurant's food photos out perform any other post item and are not just a must but a requirement in…

Continue

Added by Ola Ayeni on January 9, 2013 at 7:00am — No Comments

3 Holiday Quick Tips For Restaurants

While emails should be a necessary factor in a restaurant’s marketing strategy all year round, sending emails during the holidays is perhaps the most important time of all. With 71% of in-store shoppers saying email offers influence them to buy, it’s time to make sure that your holiday email…

Continue

Added by Ola Ayeni on December 14, 2012 at 8:00am — No Comments

Is Your Restaurant Addicted To Groupon?

The allure of hosting a daily deal promotion in order to boost restaurant sales can certainly be tempting. After all, a restaurant is guaranteed a flood of bargain hunters into their business. Restaurant owners have the hope that these customers will keep returning after the daily deal is over. However, statistics…

Continue

Added by Ola Ayeni on December 6, 2012 at 7:00am — 1 Comment

Monthly Archives

2014

2013

2012

2011

2010

2009

2008

2007

Advertisments

 

DEPARTMENTS

Social Wine Club for Craft Wineries

Smartbrief

Taco Bell takes on fast casual with U.S. Taco Co.

Taco Bell will test a new fast-casual concept called U.S. Taco Co.  -More

Avocados From Mexico: All New Recipe Brochure
Looking for the sweet spot between indulgence and fresh appeal? Say yes to fresh Avocados from Mexico, all year long. So rich and creamy, use them as a substitute for mayo to create a craveable crab salad sandwich that will make others green with envy. Discover more culinary inspirations and recipes here!

Ronald McDonald gets a makeover for social media debut

Ronald McDonald is giving off less of a clown vibe with a makeover that keeps the color scheme but adds a blazer, a yellow ve -More

Animal fats ramp up flavor

Chicago hot spots are serving up savory dishes flavored with animal fats such as Stephanie Izard's confit goat belly at Girl  -More

JOBS & CAREERS

Posting a job or finding a job starts here at FohBoh. Call us about special $25 posting packages to syndicate across all major jobs boards.

National News

Dunkin' Brands Reports First Quarter 2014 Results

Dunkin' Donuts U.S. comparable store sales growth of 1.2% - Added 96 net new restaurants worldwide including 69 net new Dunkin' Donuts in the U.S. - Revenue increased 6.2%

Hurricane Grill & Wings Signs Franchise And Multi-Unit Development Agreements For Additional 22 Units

Hurricane Grill & Wings, a restaurant franchise known for its never-frozen jumbo wings and more than 35 signature flavors, announced today the signing of five multi-unit development agreements, representing 22 new locations. The Florida-based brand opened two locations in early 2014, with plans for a total of 14 new units by the end of the year.

Dunkin' Donuts Announces Plans For 20 New Restaurants In South Orange County And The San Fernando Valley

Dunkin' Donuts announced today the signing of multi-unit store development agreements with two new franchise groups to develop 20 new restaurants in South Orange County and the San Fernando Valley area over the next several years.

Brinker International Reports Increases In Third Quarter Fiscal 2014 EPS And Comparable Restaurant Sales

Earnings per diluted share, excluding special items, increased 16.7 percent to $0.84 compared to $0.72 for the third quarter of fiscal 2013

Togo's Inks Deals In Idaho And Utah To Develop 13 New Restaurants

Togo's Eateries, Inc. announced it has signed franchise agreements to develop five restaurants in Eastern Idaho and eight locations in Salt Lake City, Utah. In 2014, the brand will also mark its entry into Colorado, Idaho, and Utah with restaurant openings planned over the next few months.

CROWD FUNDING

If you are looking for capital to start or grow your restaurant, create the next 501c3, develop and launch the next app for the restaurant industry,or want to help your peers in some meaningful way, we want to know about it.

TED TALKS VIDEO

TED: James Patten: The best computer interface? Maybe ... your hands - James Patten (2013)

"The computer is an incredibly powerful means of creative expression," says designer and TED Fellow James Patten. But right now, we interact with computers, mainly, by typing and tapping. In this nifty talk and demo, Patten imagines a more visceral, physical way to bring your thoughts and ideas to life in the digital world, taking the computer interface off the screen and putting it into your hands.

TED: Hamish Jolly: A shark-deterrent wetsuit (and it's not what you think) - Hamish Jolly (2013)

Hamish Jolly, an ocean swimmer in Australia, wanted a wetsuit that would deter a curious shark from mistaking him for a potential source of nourishment. (Which, statistically, is rare, but certainly a fate worth avoiding.) Working with a team of scientists, he and his friends came up with a fresh approach — not a shark cage, not a suit of chain-mail, but a sleek suit that taps our growing understanding of shark vision.

TED: Michel Laberge: How synchronized hammer strikes could generate nuclear fusion - Michel Laberge (2014)

Our energy future depends on nuclear fusion, says Michel Laberge. The plasma physicist runs a small company with a big idea for a new type of nuclear reactor that could produce clean, cheap energy. His secret recipe? High speeds, scorching temperatures and crushing pressure. In this hopeful talk, he explains how nuclear fusion might be just around the corner.

TED: Sarah Lewis: Embrace the near win - Sarah Lewis (2014)

At her first museum job, art historian Sarah Lewis noticed something important about an artist she was studying: Not every artwork was a total masterpiece. She asks us to consider the role of the almost-failure, the near win, in our own lives. In our pursuit of success and mastery, is it actually our near wins that push us forward?

© 2014   Created by FohBoh.

Badges  |  Report an Issue  |  Terms of Service