All Blog Posts Tagged 'brand' (22)


Non-Operator
Food Photography: Can You Beat Them or Should You Join Them?

Reported by foodem.com, the online wholesale food marketplace-

The food photography, also known as food porn, craze is far from over. Taking pictures of entrées and sharing them on social media platforms such as Facebook, Twitter, and Instagram is now a mainstream activity.

Currently…

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Added by Foodem on June 14, 2013 at 7:00am — No Comments


Non-Operator
Best Days to Post on Facebook by Industry

[INFOGRAPHIC]

by ERIC MELIN on JANUARY 8, 2013 [reposted from Spiral16]

When is the…

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Added by FohBoh on January 10, 2013 at 12:49pm — 1 Comment


Non-Operator
Leveraging a Bird Poop Situation

There are a lot of things I don't know.  There's one thing I do know.  This is the first time I've used "poop" in a blog headline. 

 

 I went to the car wash yesterday.  It was around 7:00pm and this time of year it's dusk.  My Father-In-Law was kind enough to lend us his car and I wanted to return it all shiny and clean, hence my last minute trip to the car…

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Added by Bill Campion on October 20, 2012 at 2:59pm — No Comments


Non-Operator
Mr. Peppery and Building your Restaurant Brand from the Inside Out

I recently met with a customer (Mr. Peppery, not his real name, read further to see how he got that name) that I have been working with for several weeks and I want to share some of  his feedback from our most recent meeting. Mr. Peppery has been in business for over thirty five years in an iconic downtown location and like many restaurants has been rebounding from a pretty serious drop in business since the start of the economic crisis. Over the last couple of…

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Added by Mark Moreno on October 7, 2012 at 6:46am — No Comments


Non-Operator
The Brand Gap

I have spent a lot of time thinking about a restaurant company’s worst nightmare - The Brand Gap.  Executives work hard to evolve their brands.  Some need a complete make over.  Others continue to tweak and tinker to make sure their brands remain relevant in an ever-changing marketplace.  They spend hours in meetings reviewing research, analyzing data and conducting focus groups trying to ensure their concept has a point of difference that resonates with consumers.…

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Added by Bill Campion on May 26, 2012 at 10:31am — No Comments


Non-Operator
Creating A Successful Social Media Strategy for Restaurants

You probably have heard all about the benefits about using social media for your restaurant and all the different types, but do you actually know how to use it effectively? Connection to these sites allows restaurants to have almost 24 hour access to their customers and what's even better is that it's free advertising. When was the last time Facebook asked someone to pay to post how good their Starbucks frappacino was? However, if a restaurant wants to be successful in creating a social…

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Added by MenuDrive on April 27, 2012 at 8:05am — No Comments

Five Tips For Making Your Restaurant More Social

What message does your restaurant convey to your fans and prospects that are socially engaged?

Restaurants can no longer choose to use "planned or scripted" messages such as "We're the place to be", or "The ONLY place to watch sports".  They also cannot choose to simply ignore social media all…

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Added by Chris Leo on January 23, 2012 at 8:00am — 6 Comments

Chasing Sales vs. Building A Brand

Whether you are a restaurant, a distributor, or a tabletop manufacturer, have you ever noticed how there’s a lot of attention focused on selling stuff – whether it’s a steak off from a menu or dinnerware from a catalog. All the attention is focused on how to get to a higher level of sales…..and, ideally, profitability. In today’s economic environment, selling stuff is hard….often very hard….to do. Many times, when the sales effort gets as intense as it is now, what gets…

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Added by Dave Turner on July 3, 2011 at 10:00am — 5 Comments


Operator
People Report Summer & Digital Brand Camp: Keeping the Social in Social Media

Come. Sit down around the camp fire faithful campers and let me tell you a tale of friendship and growth. It is a tale of a gathering of people from all walks of life, all corners and crevices of the country. It is a story of “tribe”.

 …

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Added by Ty Sullivan on May 3, 2011 at 7:00pm — 3 Comments


Non-Operator
The Brand Killer

 

What do marriage and customer service have in common?  Let’s start with the obvious.  They are both about relationship.  They both require interaction.  They are about human emotion and feelings.  I’m sure you can add to the list. 

 

Just for fun, let's begin by examining the 3 phases of marriage. The following account is based on hearsay not…

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Added by Bill Campion on March 28, 2011 at 5:49am — 6 Comments


Non-Operator
Theories Are Like Noses - Everybody Has One!



Anyone can have a theory. I have had many. We all know a theory and $2.75 will get you an Americano at Starbucks. A theory is nothing until it is proven. According to Wikipedia, “theory refers to contemplation or speculation, as opposed to action”. With this in mind I am launching an experiment that will either validate or disprove my theory.



The State of Customer Service



I believe customer service in our society is pretty average. There are… Continue

Added by Bill Campion on December 1, 2010 at 8:04pm — No Comments

Your Tweets: A Lot of Hot Air?

We all know those people. The words come tumbling out of their mouth without much reason or purpose...they just blab on and on, unaware that their audience is quickly shutting down. We have also heard that “an unexamined life is not worth living”. Your restaurant’s tweets shouldn't be any different. Some of you have chosen not to join the Twit-o-sphere while others jumped in tweet first.



If you’ve been tweeting or want to…

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Added by Josh Hersh on November 22, 2010 at 10:00pm — 1 Comment

When am I going to meet your friends?

So you just started dating someone new. How long until you introduce them to your friends or your family. Do you do it right away or do you wait just because you are not sure? It could be a number of scenarios, you love your friends and family but you are not sure about how they will be received. Or you are not sure whether your new date would be welcome into the inner circle. A referral program is similar to dating someone new. We all know that a solid referral program pays in both…

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Added by Michael Minichello on October 22, 2010 at 9:49am — No Comments

Ok, Restaurants – It’s Time to Join the Social Game

As I wrote in my post last week, restaurants are the original social networking site. So, why is it that only 25 percent of us are on Facebook,…

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Added by Amanda Brandon on September 24, 2010 at 5:33pm — 1 Comment

Ok, Restaurants – It’s Time to Join the Social Game

As I wrote in my post last week, restaurants are the original social networking site. So, why is it that only 25 percent of us are on Facebook, Twitter or…

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Added by Amanda Brandon on September 24, 2010 at 5:29pm — 2 Comments


Non-Operator
Chik-Fil-A’s Secret Sauce

Ever wonder why Chik-Fil-A has had something like 56 straight quarters of same store sales growth? What is their secret to success? In my opinion it begins and ends with a company culture that is unique and special. An…

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Added by Bill Campion on August 17, 2010 at 7:31am — 5 Comments

How To Create Value In Your Restaurant



“Such a great value!” exclaims an announcer on television. Wal-Mart value, Target value, Walgreen’s value, McDonald’s value, even Applebee’s value has come to mean low price. But that’s not really true. Value is actually a delicate balance between function and price, with price weighing slightly more than function.



When a person buys something, the value proposition is always (and I meant to say always here), always based on their… Continue

Added by Mark on March 3, 2010 at 12:44pm — 1 Comment

The Top Five Reasons Brands Fear Social Media

I found a great article through Facebook this morning and wanted to share it with you all...



Excerpt



By Ayelet Noff

The Top Five Reasons Brands Fear Social Media



I’ve been in the social media space now for quite a few years and I meet with at least 5 companies each week who have understood the importance of utilizing social… Continue

Added by Jeffrey J Kingman on February 10, 2010 at 11:15am — 1 Comment

last supper - a meal to die 4


An Arizona restaurateur's brand is to prepare unhealthy food and plays on it. Have you heard about the Heart Attack Grill?

See video and read more at Dining Examiner

Added by Dara Bunjon on May 25, 2009 at 2:01pm — No Comments

How can we apply this to restaurants?

The idea of the "right way" to prepare spaghetti sauce or coffee has recently been smashed into a million pieces that make up an elongating tail of the market. The same can be applied to most restaurant items.



Change for change's sake can be misleading. And we will always like to bond over what is imprinted as common - for instance, a Big Mac is a Big Mac, and Thanksgiving dinner is very similar from home to home. One lesson seems to be this: there is room to be distinguished, and… Continue

Added by John Dumbrille on October 3, 2008 at 8:55pm — No Comments

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Social Wine Club for Craft Wineries

Smartbrief

Chains make chicken the star of the menu

High beef and pork prices are making chicken the go-to meat more than ever, boosting wholesale prices for producers and spurr -More

Americans continue to eat less fish

The average American is consuming only 14.4 pounds of fish per year, down from the record high of 16.6 pounds in 2004, Ben Di -More

JOBS & CAREERS

Posting a job or finding a job starts here at FohBoh. Call us about special $25 posting packages to syndicate across all major jobs boards.

National News

Restaurant Trends - Growing And Emerging Concepts - Change and Activity April 16, 2014

Update from Restaurantchains.net on growing and emerging restaurant concepts

Popeyes Louisiana Kitchen, Inc. Announces CFO Departure in May

The company has commenced a search for Mr. Hope’s successor, reviewing both internal and external candidates. Mr. Hope will assist in the transition of duties to an interim CFO and will remain a consultant to the company through the summer.

Fuddruckers Reenters New York State With Restaurant In Middletown

introduces its first company-operated New York State site today at 340 Route 211 East in Middletown, which is located in the Hudson Valley approximately 60 miles from Manhattan.

Giardino Gourmet Salads Announces Nine Consecutive Quarters Of Positive Comparable Sales

Giardino Gourmet Salads announced that it has experienced nine consecutive quarters of positive comparable sales after posting an eight percent increase throughout the first quarter of 2014.

Organic Claims Declining on US Restaurant Menus

According to Mintel Menu Insights, while 'organic' is still the leading ethical claim on restaurant menus, its usage declined 28% between Q4 2010-13.

CROWD FUNDING

If you are looking for capital to start or grow your restaurant, create the next 501c3, develop and launch the next app for the restaurant industry,or want to help your peers in some meaningful way, we want to know about it.

TED TALKS VIDEO

TED: Norman Spack: How I help transgender teens become who they want to be - Norman Spack (2013)

Puberty is an awkward time for just about everybody, but for transgender teens it can be a nightmare, as they grow overnight into bodies they aren't comfortable with. In a heartfelt talk, endocrinologist Norman Spack tells a personal story of how he became one of the few doctors in the US to treat minors with hormone replacement therapy. By staving off the effects of puberty, Spack gives trans teens the time they need. (Filmed at TEDxBeaconStreet.)

TED: Jennifer Senior: For parents, happiness is a very high bar - Jennifer Senior (2014)

The parenting section of the bookstore is overwhelming—it's "a giant, candy-colored monument to our collective panic," as writer Jennifer Senior puts it. Why is parenthood filled with so much anxiety? Because the goal of modern, middle-class parents—to raise happy children—is so elusive. In this honest talk, she offers some kinder and more achievable aims.

TED: David Brooks: Should you live for your résumé ... or your eulogy? - David Brooks (2014)

Within each of us are two selves, suggests David Brooks in this meditative short talk: the self who craves success, who builds a résumé, and the self who seeks connection, community, love -- the values that make for a great eulogy. (Joseph Soloveitchik has called these selves "Adam I" and "Adam II.") Brooks asks: Can we balance these two selves?

TED: David Sengeh: The sore problem of prosthetic limbs - David Sengeh (2014)

What drove David Sengeh to create a more comfortable prosthetic limb? He grew up in Sierra Leone, and too many of the people he loves are missing limbs after the brutal civil war there. When he noticed that people who had prosthetics weren’t actually wearing them, the TED Fellow set out to discover why — and to solve the problem with his team from the MIT Media Lab.

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