As close observers of the digital landscape, our team has noticed something over the last few years that can’t be denied: The lines between social, local and search are no longer blurring- they are disappearing.…
Added by John Harris on October 12, 2012 at 8:19am —
Join the restaurant industry and Share Our Strength's Dine Out For No Kid Hungry all day on Monday, September 17th for the Dine Out For No Kid Hungry TwEAT OUT! You can help us spread awareness for the Dine Out with more than 2,000 bloggers and tweeters.
When: Monday, September 17, 2012 | 9:00 a.m. to 9:00 p.m. EST
How to Participate:
On Twitter: Continue
Follow @Dine_Out and…
Added by Molly Burke on September 10, 2012 at 5:00pm —
Added by Joel Cheesman on May 30, 2012 at 1:50pm —
You probably have heard all about the benefits about using social media for your restaurant and all the different types, but do you actually know how to use it effectively? Connection to these sites allows restaurants to have almost 24 hour access to their customers and what's even better is that it's free advertising. When was the last time Facebook asked someone to pay to post how good their Starbucks frappacino was? However, if a restaurant wants to be successful in creating a social… Continue
Added by MenuDrive on April 27, 2012 at 8:05am —
Friends, Humans, Social Media folks…Lend me your ears…For let me tell thee about the true payoff of this thing we call Social Media!
Last week myself and others started a ball rolling on Twitter to aid a small but powerful radio station in Campbell River Canada where… Continue
Added by Ty Sullivan on December 13, 2011 at 7:00pm —
Now-a-days, not only does a Chef have to know how to cook and direct a culinary team; they need to be able to tweet, plus, post, blog, vlog, upload, download, pin and livestream. They must now...Be Social!
The job description of today's Chefs goes beyond the doors leading out of the kitchen. It continues into websites, blogs and personal pages. Not only must the Chef be able to prepare their recipe; they must… Continue
Added by John Lawrence on August 11, 2011 at 7:30am —
I know that fuel prices are up and margins are thin in the airline business. The airlines are struggling and we all know it. I heard the following story from a friend of mine the other day that I felt compelled to share with you.
My friend is like a triple medallion,… Continue
Added by Bill Campion on June 15, 2011 at 8:55am —
Living in Chicago, it's difficult going a day without hearing a conversation about Groupon. They are also the talk of the country after recently rejecting an offer from Google. When it comes to their daily deals, there's a lot of evidence that they can drive traffic to a restaurant. No system is perfect and this one-time shot deal is no different. Some restaurants have experienced a sharp increase in traffic to a degree that service suffered.
But there's no question Groupon… Continue
Added by Josh Hersh on December 6, 2010 at 10:00pm —
We all know those people. The words come tumbling out of their mouth without much reason or purpose...they just blab on and on, unaware that their audience is quickly shutting down. We have also heard that “an unexamined life is not worth living”. Your restaurant’s tweets shouldn't be any different. Some of you have chosen not to join the Twit-o-sphere while others jumped in tweet first.
If you’ve been tweeting or want to… Continue
Added by Josh Hersh on November 22, 2010 at 10:00pm —
I think we can also testify to the importance of listening -- whether to your customers in the store, on blogs, or in the social media realm. Earlier this month, Twitter announced they have 145 million registered users
-- yeah, that's a lot of chatter taking place. In order to avoid wasting time, it's important to make sure you are listening to and interacting with a relevant audience -- namely, the… Continue
Added by Josh Hersh on September 13, 2010 at 10:00pm —
Imagine a crowd of antsy, tech-hungry customers pouring into your restaurant. Imagine check-ins happening one right after another, tweets bouncing around like ping pong balls, and texts being volleyed back and forth mercilessly. This crowd is starved for human affection, interaction, and are just happy to see the light of day...
Okay, hold on, take a deep breath. Fear not -- Tweetups are your friend.
I laughed at this definition… Continue
Added by Josh Hersh on August 30, 2010 at 10:00pm —
With over 500 million users, Facebook is the Goliath of social media networks. We're now accustomed to being able to share and "like" articles via Facebook on websites all across the Interwebs. Although Twitter is smaller, it's growing rapidly and jumped onto the bandwagon of integrating itself to make sharing easier.
If your restaurant is on Twitter,… Continue
Added by Josh Hersh on August 17, 2010 at 8:14am —
Last week I finally ended my extensive relationship with Blackberry. It was a solid two and a half year relationship, with relatively few bumps in the road. I'm still a huge fan...but I saw something I wanted more - a "smarter", faster, and more agile phone that would allow me to do my job and share my passion for all things food.
One of the first things I did after my phone was up and running was to post photos of food I ate at different restaurants. I LOVE sharing great… Continue
Added by Josh Hersh on July 19, 2010 at 8:00pm —
There have been a lot of great posts here on FohBoh about listening to your customers online. Nate Bagley had a great post
a few weeks ago and Jenna Gross had a fantastic reminder
about acknowledging customers -- which is another way of listening to customers. I also wrote about a… Continue
Added by Josh Hersh on July 14, 2010 at 6:27am —
If you haven't paid attention to location-based services like FourSquare, Gowalla, Whrrl, etc. its about time you do. Location-based services are at the intersection of where online and offline circles meet. When someone checks into a location on LBS they can allow their online community to see their physical location through the service… Continue
Added by Jill McFarland on July 13, 2010 at 2:24pm —
Waiting for our food to come, I was discussing with one of my good friends the possibilities of using Twitter in restaurants and bars. We weren't sure if such a place existed, but how cool would it be to be able to order your dinner via Twitter or even by texting?
I'll spare you the intricacies and hilarious details we brainstormed between the time we ordered and when we got our food. But after dinner, I began to think about all of the things that are near automated in our culture.… Continue
Added by Josh Hersh on May 24, 2010 at 10:00pm —
It is with some amusement tempered by grave concern as I follow the debate over Facebook's latest so-called "privacy policies". Is the default "opt in" or "opt out"? Is it Tuesday or is it Thursday. It's hard to know what the current state of affairs up with these developments and when they impact some 400 million + members of Facebook, including all age groups. I have children (14 and 22) and we have consistently drilled into them the dangers of exposing private information and to carefully… Continue
Added by Richard Heaps on May 22, 2010 at 5:04pm —
During my time in college I had the opportunity to work for an organization on campus called The Institute for Civic Discourse and Democracy (ICDD). ICDD was created in light of the lack of civility and intolerance that takes place so often in public discourse. Working with this organization gave me a strong foundation in the belief that everyone has something to say and to offer.
People are often engaged in discussions about the issues that affect them, but sometimes they need… Continue
Added by Josh Hersh on May 4, 2010 at 9:00am —
In working with my main restaurant client, the highlight has been interacting with customers and responding
to each and every individual. Whether positive, negative, or off-the wall, this is what it takes to build a loyal community.
It is time consuming to build a loyal following say on Twitter or Facebook, but the payoff will be worth it in the end. Here are 5 tips to get you started.
1. Find Your Voice:… Continue
Added by Josh Hersh on April 21, 2010 at 10:41am —
I was commenting today on another group to a question raised by one of the group members " Wondering What Owners Want or Need to Market their Restaurant. Would restaurant owners chime in and share with me one thing? If I handed you a magic wand and you could do, get or have anything you needed to make your restaurant successful what would you get from this wand? "
After reading many comments written by others, below is my comment to this question. Feel free to add your… Continue
Added by Ola Ayeni on January 5, 2010 at 8:00am —