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Kyle-Beth Hilfer's Blog Posts Tagged 'Collen' (1)

Ten Legal Errors Restaurants Make in Their Social Media Sweepstakes and Contests

Restaurants frequently market through a sweepstakes or contest on Facebook or other social media. A prize promotion can publicize an updated menu, the opening of a new location, the revamping of a menu, or promote loyalty among followers.

Yet, in their enthusiasm for using this exciting marketing tool, restaurateurs frequently expose themselves to legal risk. Here is a list of ten mistakes that restaurants frequently make in launching a social media prize…

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Added by Kyle-Beth Hilfer on February 22, 2012 at 8:35am — No Comments

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