All Blog Posts Tagged 'Branding' (4)

Interesting Infographic on Restaurant Diner Engagement

Here's a great info graphic showing the power of the social media management programs we run for our clients. This particular graphic is specific to Facebook Fan Pages.  Check out Wicked Chicken. In this case, they are considered "David", while the others could be considered "Goliath".



This proves…

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Added by Chris Leo on March 7, 2012 at 10:53am — 4 Comments


Non-Operator
Data, Marketing Reality and a Conversation With Your Spouse!

I was jolted back into reality this morning when I read Seth Godin's blog posting on data, and the importance of using it when making making decisions.



You can read his entire blog post here: http://bit.ly/Dbfo9



Here's the take-away for restaurateurs: For too long, data has played second fiddle to gut-feel, nebulous brand building and an "everybody's doing it, so I need to do it as well" mentality. Restaurant marketing has devolved into a never ending spend-fest on special… Continue

Added by Rod Brant on November 4, 2009 at 7:42am — 2 Comments

What Is A Restaurant Branding? How To Create Your Own Great Restaurant Brand?

To watch the video part visit Restaurant Branding



7 Important Aspects Of Great Restaurant Brands:



When you talk about a restaurant brand, it is a trade mark or identity of a company that reflects the quality of it’s product or service. For example Starbucks is a brand. Starbucks- it’s name and the logo embodies the… Continue

Added by Nash on February 17, 2009 at 10:04pm — 1 Comment


Non-Operator
Using Email Lists To Create An Offline Buzz About Your Restaurant

With the advent of smart phones, blackberries, text messaging, etc... email marketing is fast becoming one of the fastest ways to reach customers - even if they're not in front of a computer!



I'm sure you've heard of "word of mouth" marketing/advertising, but what about "word of mouse" - the idea is exactly the same, but with the advent of the internet and social networking, things become easier to share, and easier to share with multiple people at the same time. The goal is to… Continue

Added by Jason Lane on September 14, 2008 at 9:39am — 5 Comments

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DEPARTMENTS

Social Wine Club for Craft Wineries

Smartbrief

Customer traffic levels behind RPI decline

Softer customer traffic resulted in the Restaurant Performance Index registering a moderate decline in June.  -More

Subway tops social media index, Chipotle bumped from Top 10

Digital CoCo's Restaurant Social Media Index determined the top digital influencers for the second quarter, with Subway retai -More

JOBS & CAREERS

Posting a job or finding a job starts here at FohBoh. Call us about special $50 posting packages to syndicate across all major jobs boards.

National News

Main Event Entertainment to Open First Center in the Rio Grande Valley

Main Event Entertainment, the fastest-growing family entertainment center in America, is celebrating its new center opening in Pharr, Texas, a suburb near McAllen in the Rio Grande Valley. Doors will open to the public at 9 a.m. on August 6.

Darden Announces Leadership Succession Plan

Darden Restaurants, Inc. (NYSE: DRI) announced that Clarence Otis is stepping down as Chairman and Chief Executive Officer of the Company. Darden's Board of Directors has appointed the Company's current Independent Lead Director, Charles A. Ledsinger, Jr., as Independent Non-Executive Chairman of the Board, effective immediately. The Company also announced that it has amended its corporate governance policies to provide for the separation of the Chairman and Chief Executive Officer roles.

National Restaurant Association Statement on NLRB Joint Employer Decision

Today the National Restaurant Association issued the following statement regarding the National Labor Relations Board’s (NLRB) decision asserting McDonald’s Corporation is a joint employer of its franchisees:

National Restaurant Association Issues Support for Clearer ACA Definition of Seasonal Employment

The bipartisan legislation will align the definitions of seasonal employment in the Affordable Care Act and streamline the applicable large employer determination process.

Rising India, Inc. Announces Acquisition Strategy Toward a Sizable Slice of the QSR Pizza Pie

Rising India, Inc. (OTC: RSII), announces today it will immediately begin work toward the acquisition of up to 5 profitable stores in the popular Quick Serve Pizza Restaurant segment. Current targets are currently earning about $450,000 in revenues per year, per store. Acquisition of targets would provide immediate cash flow identified from profitable longstanding, absentee owner operations with proven model success.

CROWD FUNDING

If you are looking for capital to start or grow your restaurant, create the next 501c3, develop and launch the next app for the restaurant industry,or want to help your peers in some meaningful way, we want to know about it.

TED TALKS VIDEO

TED: Ze Frank: Are you human? - Ze Frank (2014)

Have you ever wondered: Am I a human being? Ze Frank suggests a series of simple questions that will determine this. Please relax and follow the prompts. Let's begin …

TED: Heather Barnett: What humans can learn from semi-intelligent slime - Heather Barnett (2014)

Inspired by biological design and self-organizing systems, artist Heather Barnett co-creates with physarum polycephalum, a eukaryotic microorganism that lives in cool, moist areas. What can people learn from the semi-intelligent slime mold? Watch this talk to find out.

TED: Shih Chieh Huang: Sculptures that’d be at home in the deep sea - Shih Chieh Huang (2014)

When he was young, artist Shih Chieh Huang loved taking toys apart and perusing the aisles of night markets in Taiwan for unexpected objects. Today, this TED Fellow creates madcap sculptures that seem to have a life of their own—with eyes that blink, tentacles that unfurl and parts that light up like bioluminescent sea creatures.

TED: Nikolai Begg: A tool to fix one of the most dangerous moments in surgery - Nikolai Begg (2013)

Surgeons are required every day to puncture human skin before procedures — with the risk of damaging what's on the other side. In a fascinating talk, find out how mechanical engineer Nikolai Begg is using physics to update an important medical device, called the trocar, and improve one of the most dangerous moments in many common surgeries.

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