November 2010 Blog Posts (45)

Facebook Places and Deals - Is Your Restaurant Using These Tools?

I just wrote a quick blog post at our website regarding yesterday's launch of Facebook Deals and wondered how many FohBoh enthusiasts are utilizing Facebook Places?

Facebook Places rolled out in August and now any retailer can claim their Place from their Business Page. Hopefully a lot of you have already done this but if not, it takes just a moment and once done, your customers can check in (a la Foursquare) at your location via Facebook's IPhone app or other access-ready mobile… Continue

Added by Mindi Cabe on November 4, 2010 at 12:30pm — No Comments

Non-Operator A Dietitian’s Ode to the San Francisco Giants (World Champions)

For those of you who haven’t heard, the San Francisco Giants won the World Series on Monday and are 2010 world champions. And, by now most of you have figured out that I am a Giants fan. I was getting ready to write a lovely blog post about the thrilling topic of government money devoted to improving American wellness. Alas, the wellness grants will have to wait because I just got back from watching the Giant’s victory parade, and have baseball on…

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Added by Alyson Mar, RD on November 3, 2010 at 4:52pm — 2 Comments

Five Lessons to Learn From McRib

As you’ve undoubtedly heard, McRib is back at McDonald’s this week. And for the first time, the gloppy McRib pork sandwich is a limited-time offer nationally rather than just in a few locales.

This strategy is a mistake, I think. There are several marketing lessons to…

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Added by Scott Hume on November 3, 2010 at 5:00am — 2 Comments

How to Engage with Your Guest via Mobile

There are a few different ways to create an interactive experience for your guests with mobile. Two will be mentioned here. One of them is more common than the other. One of them is cutting edge. One of them can bring in a crowd on a slow night. One of them will create buzz and engage with your guests on an unseen level.

SMS Messaging. Engage with your guests via text messaging. The… Continue

Added by Matthew G on November 1, 2010 at 2:00pm — 2 Comments

Business Anniversaries

Interesting things, these anniversaries. We celebrate personal and family anniversaries and of course, the wedding anniversary. Some work anniversaries are important to track too, like the first, fifth, tenth, twenty-fifth and the one most people look forward to, the retirement anniversary - 30 years.

We celebrated our first year in business in 2008 and many within the FohBoh community, celebrated with us. We announced our second but no one seemed to care but us. I guess that's just… Continue

Added by Michael L. Atkinson on November 1, 2010 at 8:30am — 3 Comments