March 2012 Blog Posts (50)

Content curation – how showing off your expertise and great taste can generate business in your restaurant

[Yes, it's another Pinterest post. Hopefully I add something new to the discussion by giving a bit of background. // Manne]

Lately there has been a lot of talk about “content curation” in online marketing circles. In this post I’ll explain what it is, why it is useful, and introduce a great tool…

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Added by Magnus Hultberg on March 21, 2012 at 8:05am — No Comments


Non-Operator
10 Keys to the New Dynamics of Business in America

Understanding 10 Key Points that are at the core of the New Dynamics of Business in America is critical and nowhere are these 10 Keys more important than in the Restaurant and Hospitality industries:

  1. It’s all in the Numbers!
  2. For the first time, four generations are working side-by-side in America. So what?

  3. Millennial or Gen Y represents a New Paradigm in Generational Thinking.
  4. History…
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Added by David J. Winslow on March 21, 2012 at 8:00am — No Comments


Operator
Flip Flops at a Conference? Only at The People Report Summer Brand Camp

iPad. Check.

Cell phone charger. Check.

Business cards. Check.

Flip…

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Added by Ty Sullivan on March 20, 2012 at 6:00pm — No Comments


Non-Operator
The New Restaurant Critic is You [Infographic]

Thanks to social networking, we no longer have to rely on an inspector or food critic to give us their latest report on our favorite restaurants. When it comes to food safety, and taste, we rely on one another.

The New Restaurant Critic

© 2012 Keeping it…

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Added by Julie Lovelass on March 20, 2012 at 10:30am — No Comments

5 Topics a Restaurant Should Never Post About on Facebook

I’m shocked how many times I’ve opened my Facebook Profile to see what’s going on in the world, only to have my mouth hit the floor by a restaurant post! No, I’m not talking about an incredible sale or some wildly interesting fact.  It’s the kind of post that leaves you shaking your head and questioning whether or not you really want to patronize them anymore, regardless of how much you love their food, service, etc….  I’m sure you’ve seen it too and maybe some of you are guilty of…

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Added by Hanady Burkett-Awada on March 20, 2012 at 5:30am — 2 Comments


Non-Operator
How to Update Your Restaurant Page for Facebook Timeline in 15 Minutes (INFOGRAPHIC)

An excerpt from a longer piece that summarizes how restaurants should be using social media. I wanted to share this piece for the cool infographic.



Facebook 

What it is: This is the…

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Added by Jammie Mountz on March 19, 2012 at 8:27am — 3 Comments

Tips: Restaurant Marketing with Pinterest

In our blog titled Pinterest: How can restaurants use this online pinboard, we examined this virtual pinboard to understand how restaurants could use this platform in their efforts to connect online with new and existing customers. Since this blog was written, we had the opportunity to gain insight from…

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Added by Jon Rock on March 19, 2012 at 5:30am — No Comments

Tips to survive and grow in your restaurant - what you need to know as a restaurateur

With the current global crisis, impacting negatively on the restaurant industry. Food prices, labour costs, electricity are all increasing at quite a rapid pace. For quite a few restaurateurs this means that sales turnover is not keeping in line with increased expenses.

This leads to some restaurateurs adopting a negative and pessimistic outlook, which unfortunately impacts negatively on their business. The successful restaurateur remains positive and optimistic and they see…

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Added by Larry Hodes on March 17, 2012 at 2:00pm — 1 Comment

Improve your game by eavesdropping on your customers

It is a well known fact that a very large part of the population today share all kinds of tips, experiences, gripes, frustrations, laughs, photos and links online. Using websites and smartphone apps like Facebook, Twitter, Yelp, Google+, Urbanspoon, Foursquare, Forkly, Path, Instagram, Pinterest, Foodspotting… where was…

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Added by Magnus Hultberg on March 16, 2012 at 2:00am — 2 Comments

Free eBook: The 10 Most Critical Mobile Marketing Strategies for Restaurants in 2012

Learn How Restaurants & Hospitality Are Using Mobile Websites & Marketing to Grow Their Business.…



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Added by Chris Swemba on March 15, 2012 at 12:47pm — No Comments


Non-Operator
Society’s Cultural Shifts: Is Your Business Aware Of Them?

Reported by foodem.com, the online wholesale food marketplace-

Due to the ongoing economic spiral, unemployment is rampant, consumer spending is limited and traditional gender roles have done a 360 degree turn; let’s face it, the cultural fabric of…

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Added by Foodem on March 15, 2012 at 7:00am — No Comments


Non-Operator
March Madness, or Choosing a Dance Partner

If one is exposed to commercial media this week, one can’t avoid hearing about March Madness or The Big Dance.  (Note to all who are otherwise occupied: it’s the annual NCAA College Basketball Tournament, which undermines or eliminates productivity across vast swathes of the populace for hours of Thursday, Friday, Saturday, and Sunday over the next two weeks before its semifinal and final rounds March 31 and April…

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Added by Rod Guinn on March 14, 2012 at 5:19pm — No Comments


Operator
PizzaExpo - Google & Pizza Online Marketing

First off, if you have a website for your pizza place you almost have to put Google Analytics on it.  It’s free, it’s easy to install on your website (shouldn’t cost you more than $50 - $100 to get a web designer/programmer to add the code if you’re not tech savvy).  It can tell you a lot of things about your website like how many people come to your website, where they come from, but it can tell you a whole lot more than that.  If you’re…

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Added by ColdTech Commercial on March 13, 2012 at 8:00pm — No Comments

Looking for Restaurants to feature on Citybuzz.com and Citybuzz inflight (Boston, Philadelphia, Miami & LA)

Looking for restaurants in Boston, Philadelphia, Miami & LA  to feature on Citybuzz.com and Citybuzz inflight, on JetBlue, Continental Airlines and Frontier. 

Preferred: Have video content to submit(Raw footage).

Video must have:

- Interview with the owner/manager and chef

- Shots of the food, and restaurant exterior/interior

- Customers eating.

If you know a Videographer, we can pay them $50 to shoot for you. All editing…

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Added by Fredy on March 13, 2012 at 10:00am — No Comments

New App Set Up Gives Your Restaurant's Facebook Fan Page CREATIVE Options

Last week I wrote about the big, exciting changes that facebook was making to their business fan pages.As I mentioned at the end of my article: As with all exciting upgrades, there is always a downside. In this case, it has to do with the disappearance of the default landing tab. You will no…

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Added by Chris Leo on March 12, 2012 at 9:00am — No Comments

Social customer service works – a story about turning unhappy customers into fans

We all try to do a great job. But let’s face it, sometimes we slip, technology providers fail, or factors outside of our control conspire against us. Doesn’t matter how a mistake happens though, for the customer in a very disappointing situation, it’s your fault.

When running a small business, you live and die by the satisfaction of your customers,…

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Added by Magnus Hultberg on March 8, 2012 at 7:19am — 2 Comments

Interesting Infographic on Restaurant Diner Engagement

Here's a great info graphic showing the power of the social media management programs we run for our clients. This particular graphic is specific to Facebook Fan Pages.  Check out Wicked Chicken. In this case, they are considered "David", while the others could be considered "Goliath".



This proves…

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Added by Chris Leo on March 7, 2012 at 10:53am — 4 Comments

Your Restaurant's Facebook Fan Page is GOING to Change

Facebook's business fan pages are changing. They are in fact changing in a few very big ways. As a result, you are going to have to change your restaurant's facebook strategy, to fit in with the new offerings. While there are at least 7-10 major upgrades happening, I'm going to focus on the three largest ones that will impact your restaurant, and some ways you can work with them, to ensure you continue to get lots of traction with your facebook marketing efforts.

1) Cover…

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Added by Chris Leo on March 7, 2012 at 9:00am — 6 Comments

101 best restaurants in America

Ok, this is cool. While I think this is generally a good list, I am not so sure I agree 100% with the ranking. What do you think?

See this story on Fox News…

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Added by Michael L. Atkinson on March 6, 2012 at 3:32pm — No Comments

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DEPARTMENTS

Social Wine Club for Craft Wineries

Smartbrief

Kids LiveWell atwitter over Twitter party

In its continuing effort to promote more nutritious and flavorful children's menu options, the NRA will hold a Twitter party  -More

Starbucks could become top on-premise wine seller in U.S.

Starbucks is planning to slowly expand its evening sales of wine, beer and small plates to thousands of selected stores throu -More

The evolving nature of snacks

Snacks have shifted from an after-school treat to a meal alternative as meal times become more fragmented.  -More

JOBS & CAREERS

Posting a job or finding a job starts here at FohBoh. Call us about special $25 posting packages to syndicate across all major jobs boards.

National News

Wahlburgers Announces Expansion Plans Including Franchise Agreement in Philadelphia

Wahlburgers has signed a franchise agreement with Hingham Associates, LLC that will bring five Wahlburgers to the metropolitan Philadelphia area over the next several years. The franchise group is actively looking at sites and is targeting a late 2014-early 2015 opening for its first restaurant.

Chipotle Mexican Grill, Inc. First Quarter 2014 Revenue Up 24.4%

Comparable restaurant sales increased 13.4% - Restaurant level operating margin was 25.9%, a decrease of 40 basis points

Jamba Juice Announces Grand Opening of New St. Louis, MO Location

Jamba Juice Company announced the brand’s continued expansion in the St. Louis market with the opening of a Jamba Juice® store at 11477 Olive Blvd. on April 16, 2014.

Expert in Real Estate Analytics Joins Luna Grill

Luna Grill, the San Diego-based Mediterranean restaurant chain, is welcoming retail real estate industry veteran Greg Thorburn to its leadership team. Thorburn has been brought on board to fill the newly created position of Vice-President of Real Estate.

Rita's Italian Ice Awards Area Development Agreement for Kansas

Rita's Italian Ice has awarded franchise and area development agreements for Kansas and the Kansas City area, which extends to the Missouri side of the city, to franchisees and local residents Jay Miller, Jeff Miller and Pat Reilly.

CROWD FUNDING

If you are looking for capital to start or grow your restaurant, create the next 501c3, develop and launch the next app for the restaurant industry,or want to help your peers in some meaningful way, we want to know about it.

TED TALKS VIDEO

TED: Matthew Carter: My life in typefaces - Matthew Carter (2014)

Pick up a book, magazine or screen, and more than likely you'll come across some typography designed by Matthew Carter. In this charming talk, the man behind typefaces such as Verdana, Georgia and Bell Centennial (designed just for phone books -- remember them?), takes us on a spin through a career focused on the very last pixel of each letter of a font.

TED: Jeremy Kasdin: The flower-shaped starshade that might help us detect Earth-like planets - Jeremy Kasdin (2014)

Astronomers believe that every star in the galaxy has a planet, one fifth of which might harbor life. Only we haven't seen any of them -- yet. Jeremy Kasdin and his team are looking to change that with the design and engineering of an extraordinary piece of equipment: a flower petal-shaped "starshade" that allows a telescope to photograph planets from 50,000 kilometers away. It is, he says, the "coolest possible science."

TED: Norman Spack: How I help transgender teens become who they want to be - Norman Spack (2013)

Puberty is an awkward time for just about everybody, but for transgender teens it can be a nightmare, as they grow overnight into bodies they aren't comfortable with. In a heartfelt talk, endocrinologist Norman Spack tells a personal story of how he became one of the few doctors in the US to treat minors with hormone replacement therapy. By staving off the effects of puberty, Spack gives trans teens the time they need. (Filmed at TEDxBeaconStreet.)

TED: Jennifer Senior: For parents, happiness is a very high bar - Jennifer Senior (2014)

The parenting section of the bookstore is overwhelming—it's "a giant, candy-colored monument to our collective panic," as writer Jennifer Senior puts it. Why is parenthood filled with so much anxiety? Because the goal of modern, middle-class parents—to raise happy children—is so elusive. In this honest talk, she offers some kinder and more achievable aims.

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