March 2012 Blog Posts (50)

Content curation – how showing off your expertise and great taste can generate business in your restaurant

[Yes, it's another Pinterest post. Hopefully I add something new to the discussion by giving a bit of background. // Manne]

Lately there has been a lot of talk about “content curation” in online marketing circles. In this post I’ll explain what it is, why it is useful, and introduce a great tool…

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Added by Magnus Hultberg on March 21, 2012 at 8:05am — No Comments


Non-Operator
10 Keys to the New Dynamics of Business in America

Understanding 10 Key Points that are at the core of the New Dynamics of Business in America is critical and nowhere are these 10 Keys more important than in the Restaurant and Hospitality industries:

  1. It’s all in the Numbers!
  2. For the first time, four generations are working side-by-side in America. So what?

  3. Millennial or Gen Y represents a New Paradigm in Generational Thinking.
  4. History…
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Added by David J. Winslow on March 21, 2012 at 8:00am — No Comments


Operator
Flip Flops at a Conference? Only at The People Report Summer Brand Camp

iPad. Check.

Cell phone charger. Check.

Business cards. Check.

Flip…

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Added by Ty Sullivan on March 20, 2012 at 6:00pm — No Comments


Non-Operator
The New Restaurant Critic is You [Infographic]

Thanks to social networking, we no longer have to rely on an inspector or food critic to give us their latest report on our favorite restaurants. When it comes to food safety, and taste, we rely on one another.

The New Restaurant Critic

© 2012 Keeping it…

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Added by Julie Lovelass on March 20, 2012 at 10:30am — No Comments

5 Topics a Restaurant Should Never Post About on Facebook

I’m shocked how many times I’ve opened my Facebook Profile to see what’s going on in the world, only to have my mouth hit the floor by a restaurant post! No, I’m not talking about an incredible sale or some wildly interesting fact.  It’s the kind of post that leaves you shaking your head and questioning whether or not you really want to patronize them anymore, regardless of how much you love their food, service, etc….  I’m sure you’ve seen it too and maybe some of you are guilty of…

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Added by Hanady Burkett-Awada on March 20, 2012 at 5:30am — 2 Comments


Non-Operator
How to Update Your Restaurant Page for Facebook Timeline in 15 Minutes (INFOGRAPHIC)

An excerpt from a longer piece that summarizes how restaurants should be using social media. I wanted to share this piece for the cool infographic.



Facebook 

What it is: This is the…

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Added by Jammie Mountz on March 19, 2012 at 8:27am — 3 Comments

Tips: Restaurant Marketing with Pinterest

In our blog titled Pinterest: How can restaurants use this online pinboard, we examined this virtual pinboard to understand how restaurants could use this platform in their efforts to connect online with new and existing customers. Since this blog was written, we had the opportunity to gain insight from…

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Added by Jon Rock on March 19, 2012 at 5:30am — No Comments

Tips to survive and grow in your restaurant - what you need to know as a restaurateur

With the current global crisis, impacting negatively on the restaurant industry. Food prices, labour costs, electricity are all increasing at quite a rapid pace. For quite a few restaurateurs this means that sales turnover is not keeping in line with increased expenses.

This leads to some restaurateurs adopting a negative and pessimistic outlook, which unfortunately impacts negatively on their business. The successful restaurateur remains positive and optimistic and they see…

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Added by Larry Hodes on March 17, 2012 at 2:00pm — 1 Comment

Improve your game by eavesdropping on your customers

It is a well known fact that a very large part of the population today share all kinds of tips, experiences, gripes, frustrations, laughs, photos and links online. Using websites and smartphone apps like Facebook, Twitter, Yelp, Google+, Urbanspoon, Foursquare, Forkly, Path, Instagram, Pinterest, Foodspotting… where was…

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Added by Magnus Hultberg on March 16, 2012 at 2:00am — 2 Comments

Free eBook: The 10 Most Critical Mobile Marketing Strategies for Restaurants in 2012

Learn How Restaurants & Hospitality Are Using Mobile Websites & Marketing to Grow Their Business.…



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Added by Chris Swemba on March 15, 2012 at 12:47pm — No Comments


Non-Operator
Society’s Cultural Shifts: Is Your Business Aware Of Them?

Reported by foodem.com, the online wholesale food marketplace-

Due to the ongoing economic spiral, unemployment is rampant, consumer spending is limited and traditional gender roles have done a 360 degree turn; let’s face it, the cultural fabric of…

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Added by Foodem on March 15, 2012 at 7:00am — No Comments


Non-Operator
March Madness, or Choosing a Dance Partner

If one is exposed to commercial media this week, one can’t avoid hearing about March Madness or The Big Dance.  (Note to all who are otherwise occupied: it’s the annual NCAA College Basketball Tournament, which undermines or eliminates productivity across vast swathes of the populace for hours of Thursday, Friday, Saturday, and Sunday over the next two weeks before its semifinal and final rounds March 31 and April…

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Added by Rod Guinn on March 14, 2012 at 5:19pm — No Comments


Operator
PizzaExpo - Google & Pizza Online Marketing

First off, if you have a website for your pizza place you almost have to put Google Analytics on it.  It’s free, it’s easy to install on your website (shouldn’t cost you more than $50 - $100 to get a web designer/programmer to add the code if you’re not tech savvy).  It can tell you a lot of things about your website like how many people come to your website, where they come from, but it can tell you a whole lot more than that.  If you’re…

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Added by ColdTech Commercial on March 13, 2012 at 8:00pm — No Comments

Looking for Restaurants to feature on Citybuzz.com and Citybuzz inflight (Boston, Philadelphia, Miami & LA)

Looking for restaurants in Boston, Philadelphia, Miami & LA  to feature on Citybuzz.com and Citybuzz inflight, on JetBlue, Continental Airlines and Frontier. 

Preferred: Have video content to submit(Raw footage).

Video must have:

- Interview with the owner/manager and chef

- Shots of the food, and restaurant exterior/interior

- Customers eating.

If you know a Videographer, we can pay them $50 to shoot for you. All editing…

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Added by Fredy on March 13, 2012 at 10:00am — No Comments

New App Set Up Gives Your Restaurant's Facebook Fan Page CREATIVE Options

Last week I wrote about the big, exciting changes that facebook was making to their business fan pages.As I mentioned at the end of my article: As with all exciting upgrades, there is always a downside. In this case, it has to do with the disappearance of the default landing tab. You will no…

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Added by Chris Leo on March 12, 2012 at 9:00am — No Comments

Social customer service works – a story about turning unhappy customers into fans

We all try to do a great job. But let’s face it, sometimes we slip, technology providers fail, or factors outside of our control conspire against us. Doesn’t matter how a mistake happens though, for the customer in a very disappointing situation, it’s your fault.

When running a small business, you live and die by the satisfaction of your customers,…

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Added by Magnus Hultberg on March 8, 2012 at 7:19am — 2 Comments

Interesting Infographic on Restaurant Diner Engagement

Here's a great info graphic showing the power of the social media management programs we run for our clients. This particular graphic is specific to Facebook Fan Pages.  Check out Wicked Chicken. In this case, they are considered "David", while the others could be considered "Goliath".



This proves…

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Added by Chris Leo on March 7, 2012 at 10:53am — 4 Comments

Your Restaurant's Facebook Fan Page is GOING to Change

Facebook's business fan pages are changing. They are in fact changing in a few very big ways. As a result, you are going to have to change your restaurant's facebook strategy, to fit in with the new offerings. While there are at least 7-10 major upgrades happening, I'm going to focus on the three largest ones that will impact your restaurant, and some ways you can work with them, to ensure you continue to get lots of traction with your facebook marketing efforts.

1) Cover…

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Added by Chris Leo on March 7, 2012 at 9:00am — 6 Comments

101 best restaurants in America

Ok, this is cool. While I think this is generally a good list, I am not so sure I agree 100% with the ranking. What do you think?

See this story on Fox News…

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Added by Michael L. Atkinson on March 6, 2012 at 3:32pm — No Comments

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DEPARTMENTS

Social Wine Club for Craft Wineries

Smartbrief

PepsiCo exec Lisa Walsh shares path to leadership

Industry leader Lisa Walsh, vice president of PepsiCo Customer Management, has risen through the ranks at the company since j -More

Checkers, Philly Pretzel Factory seize opportunity at Wal-Mart

Checkers and Philly Pretzel Factory are hoping to benefit from Wal-Mart's popularity by embracing new franchise development o -More

Quickserve eateries entice customers with local and sustainable angle

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Galbani® Mascarpone. Gold Standard True Italian Taste.
Italy has a flavor all its own. When it comes to cheese, chefs who know choose Galbani. For irresistibly savory risottos and pastas, try classic Galbani mascarpone. Its rich, creamy goodness makes it perfect for favorites like tiramisu and cannoli. Galbani mascarpone, one of the fine brands from Lactalis Culinary. For paring suggestions, click here.

JOBS & CAREERS

Posting a job or finding a job starts here at FohBoh. Call us about special $50 posting packages to syndicate across all major jobs boards.

National News

Gen Z, the First True Digital Generation, Represents the Future Foodservice Consumer

Gen Z, the first true digital generation, represents the future foodservice consumer. They're a generation on the move that strongly prioritizes speed of service, technology, and having what they want, when they want it. Millennials, more so than older generations, prefer to visit restaurants that offer new and unique foods and flavors. Gen X and Boomers converge on several preferences—such as the importance of a convenient location.

Red Robin Gourmet Burgers Celebrates Its 500th New Restaurant Opening

Red Robin's 500th new restaurant opening will open on Aug. 4 at 11 a.m., in Milpitas, Calif. at the Great Mall of the Bay Area.

Darden Completes Sale Of Red Lobster To Golden Gate Capital

Darden Restaurants, Inc. (NYSE: DRI) and Golden Gate Capital today announced that Golden Gate has completed the acquisition of the Red Lobster business and certain other related assets and assumed liabilities for approximately $2.1 billion in cash.

Dunkin' Donuts Announces Plans For Seven New Restaurants In Duluth, Minnesota With New Franchisees Brian And Sharon Weidendorf

Dunkin' Donuts announced today the signing of a multi-unit store development agreement with new franchisees, Brian and Sharon Weidendorf, to develop seven restaurants in Duluth, Minnesota and the surrounding areas. The first restaurant is planned to open in spring 2015.

Wendy's Names Brandon Solano Senior Vice President of Marketing

The Wendy's Company (NASDAQ: WEN) announced today that Brandon Solano, 43, a veteran brand builder and product innovator, has been named Senior Vice President of Marketing.

CROWD FUNDING

If you are looking for capital to start or grow your restaurant, create the next 501c3, develop and launch the next app for the restaurant industry,or want to help your peers in some meaningful way, we want to know about it.

TED TALKS VIDEO

TED: Ze Frank: Are you human? - Ze Frank (2014)

Have you ever wondered: Am I a human being? Ze Frank suggests a series of simple questions that will determine this. Please relax and follow the prompts. Let's begin …

TED: Heather Barnett: What humans can learn from semi-intelligent slime - Heather Barnett (2014)

Inspired by biological design and self-organizing systems, artist Heather Barnett co-creates with physarum polycephalum, a eukaryotic microorganism that lives in cool, moist areas. What can people learn from the semi-intelligent slime mold? Watch this talk to find out.

TED: Shih Chieh Huang: Sculptures that’d be at home in the deep sea - Shih Chieh Huang (2014)

When he was young, artist Shih Chieh Huang loved taking toys apart and perusing the aisles of night markets in Taiwan for unexpected objects. Today, this TED Fellow creates madcap sculptures that seem to have a life of their own—with eyes that blink, tentacles that unfurl and parts that light up like bioluminescent sea creatures.

TED: Nikolai Begg: A tool to fix one of the most dangerous moments in surgery - Nikolai Begg (2013)

Surgeons are required every day to puncture human skin before procedures — with the risk of damaging what's on the other side. In a fascinating talk, find out how mechanical engineer Nikolai Begg is using physics to update an important medical device, called the trocar, and improve one of the most dangerous moments in many common surgeries.

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