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Tools of the Trade

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Marketing for Chef-Owner…

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Local Store Marketing

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Wendy Gordon's Page

Profile Information

Title: President & CEO

Company: Flash Communications

Website: http://flashcommunications.net

Restaurant Segment: Bakery, Catering, Casual, Fine Dining, Hotel Fine Dining, Upscale Casual

Interests: Discovering new food, Discovering new wines, Consulting, Making Friends, Networking

Personal Quote: "I am what you have made me. Take all the praise, take all the blame; take all the success, take all the failure; in short, take me."--Charles Dickens, Great Expectations

Biography: Wendy Gordon has worked in the niche restaurant, food and beverage and hospitality public relations industry for over 15 years. Her experience in the field through working at agencies, on-site in hotels and in the corporate environment have afforded her not only a thorough opportunity to participate in all aspects of her chosen field, but also to establish close and enduring working relationships with local and national media.

Throughout her career, she has not only developed and implemented successful strategic public relations and marketing plans, but also acted as consultant in restaurant concepts, collateral design, and promotional events.

Most recently with The Ritz-Carlton Hotel Company and Marriott International as corporate director of food and beverage public relations, she has produced coverage for their restaurants that have included not only numerous feature stories in major local market media throughout the United States and abroad, but also in such national and international publications as Esquire, Food and Wine, Gourmet, Travel + Leisure, Conde Nast Traveler, Saveur, Bon Appetit, The New York Times, USA Today, Vogue, Town & Country, Elle, Playboy, Glamour, Cosmopolitan, Metropolitan Home, Architectural Digest and Food Arts and broadcast media such as The Today Show, Good Morning America, The Early Show, Food Network, CNN, MSNBC and Fox and Friends.

Prior to establishing Flash Communications and her tenure with The Ritz-Carlton, she worked as a restaurant specialist at agencies in Philadelphia and New York. She has also worked on ‘the other side of the industry,’ as a freelance food and feature writer for a variety of publications.

Years in the Industry: 25

Comment Wall (12 comments)

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At 11:45am on October 21, 2009, ISMAIL said…: I am intersested in job in ritz carlton plz help me iun that
thanks

At 1:57am on September 26, 2009, ISMAIL said…: Hi therer i am new hotelier I am Imsial ismsaeed@#yahoo.com plz adviec me thanks add me

At 1:58pm on March 6, 2009, Craig Priebe said…: Hi Wendy
Today is the Deadline!
Here's an opportunity- won't take but a moment and it's fun...
- go here-
http://solofoods.com/page29642842.aspx
-and vote for #F06 Cherry Almond Truffles - vote only once and pass it on to all of your friends
Please...
I am a finalist in a big video recipe contest and I need your votes to win
deadline is Friday March 6
Thanks
Craig Priebe
"Grilled Pizzas & Piadinas"
www.craigpriebe

At 2:12pm on July 1, 2008, Malachy said…: Hi!

We provide service, parts & equipment to the restaurant industry...

check us out!

www.malachymechanical.com

thanks...

rich jr

At 11:25pm on May 21, 2008, Julia Rose said…: Wendy, I love your pic as well!!

It's cool to have a friend who follows the online PR of DC restaurants as much as I do. Did you see we were mentioned the other day in Tom's chat?

"Dupont Circle, DC: My husband and I dined at Firefly the other night, and learned from the hostess that the restaurant has not been reviewed in the Post for something like three years, during which time it has changed chefs. Our experiences there have been stellar, and we think it definitely merits a new review - so why the wait?

Tom Sietsema: Maybe because of all the competition out there? If you haven't noticed, hardly a week goes by that some interesting new restaurant doesn't open. (Not that I'm complaining!)

I began doing re-reviews of previously reviewed restaurants several years ago. But I'm just one mouth and I only have so much space. I'm well aware that Firefly has a new chef in its kitchen, however."

Am I that "hostess?" ;)

At 1:47pm on April 30, 2008, Julia Rose said…: Hi Wendy! Thank you so much for all the hard work you have done to help make Firefly a success! When it comes to PR, you rock it out!

At 9:05pm on March 26, 2008, Adam R. Cox said…: Thanks for joining FOHBOH. I am Adam R. Cox and I created the Pacific NorthWest Food Network. I have found FOHBOH very helpful over the past few months of my joining. With all the resources available I know you will too. Please drop by my page and say hello!

Thanks

Adam R. Cox

At 5:18pm on March 25, 2008, Andy Swingley said…: Hello Wendy! Welcome to FOHBOH. My name is Andy Swingley. This is such an awesome site for sharing your ideas and learning some cool stuff! Check out my page for some great groups to join!

Looking forward to talking to you!

At 10:54am on March 25, 2008, Thom LaRussa said…: Wendy,

Nice website! You also have some extremely exciting clients.

thom

At 10:39am on March 25, 2008, Thom LaRussa said…: Thank you for connecting with me through friendship, let me know if I can assist you wiith anything. Have a great day!

Salute,

thom