Prior to founding Melissa Libby & Associates (MLA) in 1992, Melissa Libby enjoyed a successful career in hotel public relations, promoting upscale and casual restaurants, beverage outlets and room nights. Since starting MLA, Melissa has opened more than 150 restaurants and served hospitality and retail clients through publicity, event planning and implementation, marketing, strategic planning and crisis communications.
Melissa is also active in the community. She is on the Executive Boards of Les Dames d’Escoffier and Adopt A Golden Atlanta, is an Advisory Board member of the University of Georgia’s Grady College of Journalism and Mass Communication, and is a member of the American Institute of Wine and Food, Georgia Organics, James Beard Foundation, National Restaurant Association, Public Relations Society of America, and Greystone Garden Club. Melissa has produced two cookbooks featuring local Atlanta chefs, Atlanta Cooks (2001 Longstreet Press) and Atlanta Cooks at Home (2006 CityBooks Publishing).
Melissa graduated from the prestigious Buckhead Business Association leadership program and has been recognized as one of Atlanta’s rising stars. She will receive the Crohn’s & Colitis “Citizen of the Year” award in November 2007. Melissa is an original member of PRConsultants Group, a nationwide group of PR consultants providing public relations and marketing communications services to a wide range of clients.
In her spare time, Melissa enjoys traveling, running long distances, studying Spanish, walking with her golden retriever - Norma Jean, and dining out.
Years in the Industry
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Hi Melissa, I read your post regarding how you use web 2.0 to promote for your clients.
I am involved in developing a site called MenuSpotlight.com and looking to get some input /comments from professional like you.
My name is Anthony Harris. I am currently trying to get into the culinary field and I have been applying to many restaurants to gain experience. Right now I have big goals with my life...I am trying to get into either the Culinary Institute of America or the Institute of Culinary Education and I want to major in culinary management. After I graduate from there I want to try to get into the Buckhead Business Association leadership program and start my career. But I have read a lot about you and you are truly an idol so I was just wandering if you had any advice to help me out or knew of any type of restaurant or kitchen that needed help in the Atlanta area. Thank you.
We provide software (web-based) for multi-unit operators. Catering, Comissary and Bakery. WE often get asked if we have any good contacts on the marketing/advertising side. Maybe let me know if you are interested in connecting.
The National Restaurant Association has released three new DVDs that offer best practices in dealing with harassment and discrimination, customer service training, and the first of its kind video guide on the use of social media.
The coffees come in a variety of roast levels and include organic and Rainforest Alliance Certified™ options: French No. 6®, Red Wagon® Organic Coffee, Good Morning™, Hi-Rev® (delivers more caffeine), and Lost Lake™ Decaf Organic Coffee.
If you are looking for capital to start or grow your restaurant, create the next 501c3, develop and launch the next app for the restaurant industry,or want to help your peers in some meaningful way, we want to know about it.
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At her first museum job, art historian Sarah Lewis noticed something important about an artist she was studying: Not every artwork was a total masterpiece. She asks us to consider the role of the almost-failure, the near win, in our own lives. In our pursuit of success and mastery, is it actually our near wins that push us forward?
Pick up a book, magazine or screen, and more than likely you'll come across some typography designed by Matthew Carter. In this charming talk, the man behind typefaces such as Verdana, Georgia and Bell Centennial (designed just for phone books -- remember them?), takes us on a spin through a career focused on the very last pixel of each letter of a font.