Non-Operator
Kyle-Beth Hilfer
  • Female
  • Chappaqua, NY
  • United States
  • Collen IP
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Kyle-Beth Hilfer's connections

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  • BJ Emerson
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Kyle-Beth Hilfer's Discussions

Has anybody read TwitterWorks Restaurant 2.0 Edition?
1 Reply

I highly recommend this brief read to any restaurateur developing a Twitter strategy. Authors Phil Gerbyshak, Joe Sorge, and Scott Baitinger walk readers through "The story of how social media built…Continue

Tags: strategy, twitter, media, social, development

Started this discussion. Last reply by Joe Sorge Oct 23, 2011.

 

Kyle-Beth Hilfer's Page

Latest Activity


Non-Operator
Kyle-Beth Hilfer updated their profile
May 28, 2013

Non-Operator
FohBoh liked Kyle-Beth Hilfer's blog post The Dangers of Do-It-Yourself Trademark Applications
Apr 9, 2013

Non-Operator
Kyle-Beth Hilfer posted a blog post

The Dangers of Do-It-Yourself Trademark Applications

Aside from food, menu design, décor, and personable help, a restaurant’s name is its calling card and chief intangible asset. Protecting that name under trademark law is a key part of corporate due diligence. Too many restaurateurs, however, mistakenly believe that seeking trademark protection merely involves filing a form with the United States Patent and Trademark Office (USPTO). They forego legal counsel, assuming they can secure protection themselves and save some money. In the end, they…See More
Apr 9, 2013

Non-Operator
FohBoh liked Kyle-Beth Hilfer's blog post When Food is Dangerous: Hidden Legal Risks on Menus
Apr 4, 2013
Natalia Morais and Kyle-Beth Hilfer are now friends
Mar 25, 2013
Michael L. Atkinson liked Kyle-Beth Hilfer's blog post When Food is Dangerous: Hidden Legal Risks on Menus
Aug 22, 2012

Non-Operator
Kyle-Beth Hilfer's blog post was featured

When Food is Dangerous: Hidden Legal Risks on Menus

Every restaurant knows that food can be dangerous. If a chef uses adulterated chicken in a Waldorf salad, he risks his patrons’ health and his restaurant’s reputation. The food a restaurant serves can create less obvious legal risks. Many states regulate offering specific foods, and there is little consistency from state to state. New regulations pop up based on trade association lobbying efforts or the whims of local politicians. The result is a morass of legal regulations that affects…See More
Aug 21, 2012

Non-Operator
Kyle-Beth Hilfer posted a blog post

When Food is Dangerous: Hidden Legal Risks on Menus

Every restaurant knows that food can be dangerous. If a chef uses adulterated chicken in a Waldorf salad, he risks his patrons’ health and his restaurant’s reputation. The food a restaurant serves can create less obvious legal risks. Many states regulate offering specific foods, and there is little consistency from state to state. New regulations pop up based on trade association lobbying efforts or the whims of local politicians. The result is a morass of legal regulations that affects…See More
Aug 20, 2012

Non-Operator
Kyle-Beth Hilfer is now friends with Michael Pingree and BJ Emerson
Jun 18, 2012
Michael Pingree liked Kyle-Beth Hilfer's blog post Ten Legal Errors Restaurants Make in Their Social Media Sweepstakes and Contests
Jun 17, 2012

Non-Operator
Kyle-Beth Hilfer commented on Michael Pingree's blog post Use Facebook For Marketing your Restaurant In 10 Simple Steps
"All great marketing tips. Keep in mind that there are legal implications to marketing strategies like sweepstakes/contests and using videos/photos in social media. I discuss many of these issues on my blog posts on FOHBOH. Marketing on Facebook is a…"
Jun 17, 2012

Non-Operator
FohBoh liked Kyle-Beth Hilfer's blog post Freedom Fizzles in NYC with Proposed Super Sided Soda Ban
Jun 14, 2012

Non-Operator
Kyle-Beth Hilfer's blog post was featured

Freedom Fizzles in NYC with Proposed Super Sided Soda Ban

I rarely feel compelled to give my opinion publicly, but this one has me fuming. Mayor Bloomberg of New York City wants to ban supersized soda and sugary beverages sold at restaurants, delis, food carts, movie theaters, and arenas.  The ban would apply to any container holding more than 16 ounces, and if passed by the NYC’s Board of Health, could go into effect as early as March, 2013. Violators would face fines. Truth be told, I do not drink soda, even small serving sizes, and I do not serve…See More
Jun 13, 2012

Non-Operator
Kyle-Beth Hilfer commented on Michael L. Atkinson's blog post The Good, Bad & Ugly Of Social Media: Guidelines For Employers And Compensation
"Also essential to check in with NLRB concerns when making a social media policy or guidelines for employees. The NLRB has just released its third report on social media policies and it strikes down many seemingly innocuous policies as interfering…"
Jun 13, 2012

Non-Operator
Kyle-Beth Hilfer posted a blog post

Freedom Fizzles in NYC with Proposed Super Sided Soda Ban

I rarely feel compelled to give my opinion publicly, but this one has me fuming. Mayor Bloomberg of New York City wants to ban supersized soda and sugary beverages sold at restaurants, delis, food carts, movie theaters, and arenas.  The ban would apply to any container holding more than 16 ounces, and if passed by the NYC’s Board of Health, could go into effect as early as March, 2013. Violators would face fines. Truth be told, I do not drink soda, even small serving sizes, and I do not serve…See More
Jun 13, 2012

Non-Operator
Kyle-Beth Hilfer and Joe Welsh are now friends
May 7, 2012

Profile Information

State
New York
Title
Of Counsel Attorney
Company
Collen IP
Website
http://www.collenip.com
Twitter Handle
@kbhilferlaw
What best describes my company
N/A
Biography
Kyle-Beth Hilfer has over 25 years experience as an attorney specializing in advertising, marketing, promotions, intellectual property, and new media law. Ms. Hilfer routinely advises on all aspects of advertising, marketing, direct mail, and new media campaigns. Ms. Hilfer is Of Counsel to Collen IP in Ossining, New York. She is a graduate of Yale College and Harvard Law School. She is also an arbitrator for the American Arbitration Association, hearing large, complex cases on both the commercial and intellectual property panels. To contact Ms. Hilfer, find her online at www.collenip.com or www.kbhilferlaw.com, or follow her on Twitter at http://twitter.com/#!/kbhilferlaw or Linkedin at http://www.linkedin.com/in/kylebethhilfer.

Kyle-Beth Hilfer's Blog

The Dangers of Do-It-Yourself Trademark Applications

Aside from food, menu design, décor, and personable help, a restaurant’s name is its calling card and chief intangible asset. Protecting that name under trademark law is a key part of corporate due diligence. Too many restaurateurs, however, mistakenly believe that seeking trademark protection merely involves filing a form with the United States Patent and Trademark Office (USPTO). They forego legal counsel, assuming they can secure protection themselves and save some money. In the end, they…

Continue

Posted on April 9, 2013 at 12:14pm

When Food is Dangerous: Hidden Legal Risks on Menus

Every restaurant knows that food can be dangerous. If a chef uses adulterated chicken in a Waldorf salad, he risks his patrons’ health and his restaurant’s reputation. The food a restaurant serves can create less obvious legal risks. Many states regulate offering specific foods, and there is little consistency from state to state. New regulations pop up based on trade association lobbying efforts or the whims of local politicians. The result is a morass of legal regulations that affects…

Continue

Posted on April 4, 2013 at 8:56am

Freedom Fizzles in NYC with Proposed Super Sided Soda Ban

I rarely feel compelled to give my opinion publicly, but this one has me fuming. Mayor Bloomberg of New York City wants to ban supersized soda and sugary beverages sold at restaurants, delis, food carts, movie theaters, and arenas.  The ban would apply to any container holding more than 16 ounces, and if passed by the NYC’s Board of Health, could go into effect as early as March, 2013. Violators would face fines.

 Truth be told, I do not drink soda, even small serving sizes, and I do…

Continue

Posted on June 13, 2012 at 8:00am

Happy Hour Advertising and Unhappy Legal Complications

A recent study showed that men are more creative when drinking beer. Whether this is true or not, the study may lead to bars and restaurants being more bold in advertising their happy hours. Indeed, restaurants and bars are increasingly turning to social media and mobile campaigns to promote happy hour specials. They may advertise on their websites or their Facebook pages, or they may push messaging via cell phones.

 

Happy hour advertising may seem like a great way to draw in…

Continue

Posted on April 25, 2012 at 10:30am

Comment Wall (5 comments)

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At 10:59am on October 21, 2011, Steven Groves said…
My pleasure to connect too Beth - love your work!  Keep it coming!
At 10:36am on September 28, 2011, Michael L. Atkinson said…

Hi, and thank you again for attending, sponsoring and adding so much to our inaugural event. GIve me a week to catch up and let's discuss how to get you more active on  FohBoh. 

Cheers!

At 9:56am on September 23, 2011, Sarah said…
Thanks for being there! We had a blast and appreciate all the value you added. See you next year!
At 2:10pm on September 21, 2011, Sheri Austin said…
Kyle-Beth, yes, I did make your social media policy breakout yesterday.  Thank you so much for the great information, it was helpful.  The handouts are a terrific resource.  Best! Sheri
At 5:15am on July 7, 2011, Marcus Guiliano said…
Congratulations on joining FohBoh! This is a wonderful online restaurant community with lots of great postings. Enjoy the site and keep active with pictures, comments and postings.

Chef Marcus Guiliano
 
 
 

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