John Scroggins
  • 46, Male
  • Springfield, Missouri
  • United States
  • Noble
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John Scroggins's connections

  • Paul King
  • Marcus Guiliano
  • Josh Hersh
  • Michael Biesemeyer
  • tcampos
  • Tim Ronan
  • Donald Gregory Bye
  • Debra Estes
  • Doug Phillips
  • Joie Schoonover
  • Dan Harris
  • Dan Smith
  • Ashley Howard
  • Terry Toth
  • Bill Hornung
 

John Scroggins's Page

Profile Information

State
Missouri
Title
Vice President
Company
Noble
Website
http://www.noble.net
Twitter Handle
ScrogDogg
What best describes my company
Not Applicable
Interests
Career Advancement, Consulting, Discovering New Food, Discovering New Wines, Learning, Making Friends, Networking
Biography
Foodie and integrated communications planner in the food industry for one of the leading foodservice marketing firms in the U.S.
Years in the Industry
18

John Scroggins's Blog

Attitude of Service

Posted on July 13, 2009 at 4:00am 7 Comments

Greetings from the American Culinary Federation National Convention in Orlando! I've been here the past 2 days enjoying some sun and some rain and a multitude of great chefs. Again, it makes me grateful to be associated with the hospitality industry and the great people who continue to make things happen both front and back of house.



I was prepping today, assisting Chef Dewey LoSasso of Miami's North One 10 restaurant, in getting ready for a food demonstration tomorrow. Sometimes,… Continue

Breaking News Update

Posted on June 29, 2009 at 3:00am 10 Comments

Not to get on the Michael Jackson bandwagon, but it wasn’t lost on me last week as news broke of his cardiac arrest and death, that traditional, mainstream media sources were my last resort for breaking news.



Not that this should surprise me, but it’s been somewhat stealth. I’ve known for months that my media consumption behaviors and those of my culinary friends were rapidly changing. It was just never quite as apparent as it was last week as I worked to confirm what could have been… Continue

Reaching Patrons with Twitter

Posted on June 15, 2009 at 6:15am 5 Comments

With the plethora of more interactive/social options available for communicating, it can seem daunting to find those most relevant to your business. As I've discussed in the past, it's key to look at your overall marketing objectives to determine which options work best for you. Social/Emerging media can help meet a variety of your communication needs by establishing you as a trusted voice to patrons and communicating reasons for them to visit. But it goes way beyond that, providing ways for… Continue

Harnessing the Power of Word-Of-Mouth

Posted on June 1, 2009 at 7:44am 5 Comments

Word-of-mouth is coming on stronger than ever, thanks to the influence of social/emerging media. In fact, to the world outside foodservice, one would almost think it’s a new or novel idea. However, those of you marketing your restaurants to patrons have always known the power of WOM. At Noble, we call it WOMP (TM) or word-of-mouth power, recognizing that this oldest of marketing tactics is now turbo-charged.



We intimately know the damage just one disgruntled customer can do. But, by… Continue

A View From NRA

Posted on May 18, 2009 at 8:07am 5 Comments

Greetings from the National Restaurant Association Show in Chicago! How cool that I get to blog from the show to my FOHBOH friends, many of whom, I know, are attending. In fact, FOHBOH is hosting its second annual gathering at the Regal Beagle later tonight and I'm looking forward to meeting some members of the community offline.



At the show this year, much talk has centered on social media, just like is happening practically everywhere else. I think we'd all agree that no one has… Continue

Comment Wall (23 comments)

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Join FohBoh

At 5:47am on July 8, 2011, Marcus Guiliano said…
Congratulations on joining FohBoh! This is a wonderful online restaurant community with lots of great postings. Enjoy the site and keep active with pictures, comments and postings.

Chef Marcus Guiliano
At 7:10pm on July 17, 2009, Sarah said…
Hey you!

Have a great weekend - looking forward to your next post!!

Best,
Sarah
At 1:23pm on July 17, 2009,
Non-Operator
Alyson Mar, RD
said…
Hi John,

Thanks for the connection. Look forward to reading your blogs and seeing you around FohBoh.

Alyson
FoodCalc
At 6:29am on July 14, 2009, Patti said…
Hello John!
Thanks for the add!
Patti xoxo
At 1:35pm on June 23, 2009, John Scroggins said…
I thought your post took it even further - a restaurateur who's actually putting this into practice. Do you find Facebook fan pages or promotions to be helpful?

And re: Tony - I take just about every chance I get to work with the entertainers in Branson - their music, etc., may not be everyone's cup of tea, but they really pull the community together around helping others.
At 1:01pm on June 23, 2009,
Operator
Ty Sullivan
said…
Yeah, can you believe Tony! He is the nicest fellow, really he is. He works so hard for MDA and when we get on the set, it is so worth the effort to raise the money for them when you see how commited people like him are.
Thanks for the comments friend! I was a little nervous about my launch cause you had just written your piece, LOL
Good thing Twitter is such a big topic! Between you me and every writer on here we could could start our own How To site! Hmmmm....!
Best!
Ty
At 5:35am on June 23, 2009,
Operator
Ty Sullivan
said…
Hello fellow FohBohist! Just introducing myself and saying, add me on as a contact and feel free to take a look at the new column/blog they gave me! Looking forward to knowing you and staying up to date with all your postings. Good stuff by the way on the Twitter revolution!
Best,
Ty
At 12:58pm on June 15, 2009, Ashley Howard said…
Hey John! I just read your blog about Twitter and thought it provided some excellent information for restaurants who are stumped with finding a place in the social media world. Cheers!
At 11:03am on May 14, 2009, Patrick O said…
Hi John,
I just read your profile and will definitely check out the website of the company you work for. Looking forward to future correspondence.
Cheers,
Patrick
At 2:11pm on May 4, 2009, Bill Baumgartner said…
Hello John,

Welcome to the FohBoh Team of Feature Writers.

Bill Baumgartner
 
 
 

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