John Scroggins 45, Male Springfield, Missouri United States Noble: Like

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FohBoh Chefs

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Earthy Delights

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Random Acts of Kindness

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John Scroggins's Page

Profile Information

State: Missouri

Title: Vice President

Company: Noble

Website: http://www.noble.net

Twitter Handle: ScrogDogg

Which Restaurant Segment best describes my company: Not Applicable

Which department at the restaurant corporate office: Not Applicable

What is your profession: Advertising / PR

Interests: Career Advancement, Consulting, Discovering New Food, Discovering New Wines, Learning, Making Friends, Networking

Biography: Foodie and integrated communications planner in the food industry for one of the leading foodservice marketing firms in the U.S.

Years in the Industry: 18

John Scroggins's Blog

Attitude of Service

Posted on July 13, 2009 at 4:00am 7 Comments 0 Likes

Greetings from the American Culinary Federation National Convention in Orlando! I've been here the past 2 days enjoying some sun and some rain and a multitude of great chefs. Again, it makes me grateful to be associated with the hospitality industry and the great people who continue to make things happen both front and back of house.

I was prepping today, assisting Chef Dewey LoSasso of Miami's North One 10 restaurant, in getting ready for a food demonstration tomorrow. Sometimes,… Continue

Breaking News Update

Posted on June 29, 2009 at 3:00am 14 Comments 0 Likes

Not to get on the Michael Jackson bandwagon, but it wasn’t lost on me last week as news broke of his cardiac arrest and death, that traditional, mainstream media sources were my last resort for breaking news.

Not that this should surprise me, but it’s been somewhat stealth. I’ve known for months that my media consumption behaviors and those of my culinary friends were rapidly changing. It was just never quite as apparent as it was last week as I worked to confirm what could have been… Continue

Reaching Patrons with Twitter

Posted on June 15, 2009 at 6:15am 5 Comments 0 Likes

With the plethora of more interactive/social options available for communicating, it can seem daunting to find those most relevant to your business. As I've discussed in the past, it's key to look at your overall marketing objectives to determine which options work best for you. Social/Emerging media can help meet a variety of your communication needs by establishing you as a trusted voice to patrons and communicating reasons for them to visit. But it goes way beyond that, providing ways for… Continue

Harnessing the Power of Word-Of-Mouth

Posted on June 1, 2009 at 7:44am 5 Comments 0 Likes

Word-of-mouth is coming on stronger than ever, thanks to the influence of social/emerging media. In fact, to the world outside foodservice, one would almost think it’s a new or novel idea. However, those of you marketing your restaurants to patrons have always known the power of WOM. At Noble, we call it WOMP (TM) or word-of-mouth power, recognizing that this oldest of marketing tactics is now turbo-charged.

We intimately know the damage just one disgruntled customer can do. But, by… Continue

A View From NRA

Posted on May 18, 2009 at 8:07am 5 Comments 0 Likes

Greetings from the National Restaurant Association Show in Chicago! How cool that I get to blog from the show to my FOHBOH friends, many of whom, I know, are attending. In fact, FOHBOH is hosting its second annual gathering at the Regal Beagle later tonight and I'm looking forward to meeting some members of the community offline.

At the show this year, much talk has centered on social media, just like is happening practically everywhere else. I think we'd all agree that no one has… Continue

Comment Wall (23 comments)

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At 5:47am on July 8, 2011, Operator - ChefMarcus Guiliano said…: Congratulations on joining FohBoh! This is a wonderful online restaurant community with lots of great postings. Enjoy the site and keep active with pictures, comments and postings.

Chef Marcus Guiliano

At 7:10pm on July 17, 2009, Sarah said…: Hey you!

Have a great weekend - looking forward to your next post!!

Best,
Sarah

At 1:23pm on July 17, 2009, Non-OperatorAlyson Mar, RD said…: Hi John,

Thanks for the connection. Look forward to reading your blogs and seeing you around FohBoh.

Alyson
FoodCalc

At 6:29am on July 14, 2009, Patti said…: Hello John!
Thanks for the add!
Patti xoxo

At 1:35pm on June 23, 2009, John Scroggins said…: I thought your post took it even further - a restaurateur who's actually putting this into practice. Do you find Facebook fan pages or promotions to be helpful?

And re: Tony - I take just about every chance I get to work with the entertainers in Branson - their music, etc., may not be everyone's cup of tea, but they really pull the community together around helping others.

At 1:01pm on June 23, 2009, OperatorTy Sullivan said…: Yeah, can you believe Tony! He is the nicest fellow, really he is. He works so hard for MDA and when we get on the set, it is so worth the effort to raise the money for them when you see how commited people like him are.
Thanks for the comments friend! I was a little nervous about my launch cause you had just written your piece, LOL
Good thing Twitter is such a big topic! Between you me and every writer on here we could could start our own How To site! Hmmmm....!
Best!
Ty

At 5:35am on June 23, 2009, OperatorTy Sullivan said…: Hello fellow FohBohist! Just introducing myself and saying, add me on as a contact and feel free to take a look at the new column/blog they gave me! Looking forward to knowing you and staying up to date with all your postings. Good stuff by the way on the Twitter revolution!
Best,
Ty

At 12:58pm on June 15, 2009, Ashley Howard said…: Hey John! I just read your blog about Twitter and thought it provided some excellent information for restaurants who are stumped with finding a place in the social media world. Cheers!

At 11:03am on May 14, 2009, Patrick O said…: Hi John,
I just read your profile and will definitely check out the website of the company you work for. Looking forward to future correspondence.
Cheers,
Patrick