Voice of the Restaurant Industry
Non-Operator
-
Joel Lazeski
- Male
- Kelowna, British Columbia
- Canada
- Sysco Foods
- Blog Posts (12)
- Discussions (5)
- Events
- Groups (4)
- Photos
- Photo Albums
- Videos
Joel Lazeski's Groups
Joel Lazeski's Discussions
Driving Sales
Started this discussion. Last reply by Howard Appell Oct 20, 2010. 1 Reply 0 Likes
Working from a supplier standpoint our goal is to continue to drive sales in our business. The problem is that our clients sales are down 10-20% across the board. We have a small percentage of savvy…Continue
Restaurant Staff Retention Strategy
Started this discussion. Last reply by PeopleMatter Dec 27, 2010. 6 Replies 0 Likes
The more I ponder, wonder, and ask myself why my clients cannot retain their staff members for a long term period it puts me into a mental tail spin. The reason for this fatiguing of the medulla…Continue
C'mon man! I mean really?
Started this discussion. Last reply by Kendall Brothers Oct 6, 2010. 0 Replies 0 Likes
I just wanted to hear some opinions on whether you folks find traditional forms of marketing useful for restaurants in todays business climate. By traditional i mean television, radio, magazine/print…Continue
How do you define social media marketing?
Started Aug 27, 2010 0 Replies 0 Likes
"Social media marketing"- using social networking platforms to market your product". I think this is a fairly accurate and short description of what I view social media marketing to be. The problem…Continue
Tags: interactioan, marketing, networking, definition, media
Joel Lazeski's Page
Latest Activity
Non-OperatorJoel Lazeski commented on Chris Leo's blog post The Top 5 Things Restaurants Misunderstand About Social Media
Non-OperatorJoel Lazeski liked Chris Leo's blog post The Top 5 Things Restaurants Misunderstand About Social Media
Non-OperatorJoel Lazeski liked Barry Chandler's blog post Atlanta restaurant demonstrates the wrong way to use social media
Non-OperatorJoel Lazeski liked Michele Wagaman's blog post One New Message: "Your Table is Now Ready!"
Non-OperatorJoel Lazeski posted a blog post
Put a face on it!
Non-OperatorJoel Lazeski liked Joel Lazeski's blog post A afterthought review of the E-myth Revisited... The Franchise Entrepreneur
Steven Groves liked Joel Lazeski's blog post A afterthought review of the E-myth Revisited... The Franchise Entrepreneur
Non-OperatorJoel Lazeski's blog post was featured
A afterthought review of the E-myth Revisited... The Franchise Entrepreneur
Non-OperatorFohBoh liked Joel Lazeski's blog post A afterthought review of the E-myth Revisited... The Franchise Entrepreneur
Non-OperatorJoel Lazeski posted a blog post
A afterthought review of the E-myth Revisited... The Franchise Entrepreneur
Non-OperatorJoel Lazeski posted a status
Non-OperatorJoel Lazeski commented on Steven Groves's blog post Making More Table Turns in a Social World
Non-OperatorJoel Lazeski commented on Ty Sullivan's blog post Bad Customer Service Star Wars Style!
Profile Information
- Title
- Restaurant Service Consultant
- Company
- Sysco Foods
- Website
- http://syscokelowna.ca
- Which Restaurant Segment best describes my company
- Other
- Which department at the restaurant corporate office
- Other
- What is your profession
- Consultant
- Interests
- Career Advancement, Consulting, Discovering New Food, Discovering New Wines, Finding Investors, Investing, Learning, Making Friends, Networking, New Locations, Organic Foods
- Biography
- After many years working in the food and beverage business I have learned and developed a skill set which has allowed me to be successful in providing learned advice. I love helping clients drive their businesses to a successful future and this is what I hope to be able to do for not only restaurants and bars but also for small and medium sized businesses that want to see marketing progress in this dynamic segment.
- Years in the Industry
- 12
Joel Lazeski's Blog
Put a face on it!
Posted on December 30, 2011 at 1:06pm 0 Comments 0 Likes
One obvious, popular, and overwhelmingly effective marketing/operational technique that we've seen blossom over the past few years is simply putting a face/name to the business. Does this mean hiring a celebrity chef or entrepreneur to represent your company? I dont think so... I think it means giving the customers someone to connect with a deeper level than just the server (although the server may be doing an excellent job of being that face).
I personally really enjoy seeing the…
ContinueA afterthought review of the E-myth Revisited... The Franchise Entrepreneur
Posted on December 21, 2011 at 10:14am 0 Comments 3 Likes
On route to Kauai last week I spent the majority of my flight reading the best selling novel "E-Myth Revisited" by Michael Gerber. The way the book was presented was unique & captivating and sprouted some very interesting thoughts about franchising from an independent operators point of view. I am not an operator, anymore, but I do work as an advisor for many of them now and I feel like Mr. Gerber…
ContinueThe restaurant business in BC
Posted on April 19, 2011 at 12:30pm 0 Comments 0 Likes
In British Columbia we have been presented with an extremely trying 2 year stretch between 2010 and 2012. Not only have we been presented with the world wide economical challenges that have driven our tourism to an unexpected low but there have been many inter-provincial changes that have caused the economic challenge to be even more difficult to manage.
Last June we saw a new tax law come into play in BC called the Harmonized Sales Tax (HST). Previously consumers were only…
ContinueAre all the links in the value chain pulling their weight?
Posted on October 26, 2010 at 3:25pm 0 Comments 0 Likes
As a supplier and distributor I find it frustrating to be working diligently with my clients to help them build a solid marketing platform so they can drive sales. If they sell more food then I move more boxes right? Well recently I have been thinking "maybe I should just skip the marketing training and go straight to the consumer?". This way I can drive demand from the real source.
I find many restaurateurs are just too busy working in their businesses trying to…
Comment Wall (2 comments)
- At 3:48pm on August 20, 2010,
Non-OperatorFohBoh said… - Hey Joel-
Thanks for being here. Loving your enthusiasm around the site. Appreciate your input and looking forward to seeing more from you!
The FohBoh Team
- At 7:55pm on July 29, 2010,
Operator - ChefMarcus Guiliano said… - Hello Joel,
Congratulations on joining FohBoh! This is a wonderful online restaurant community with lots of great postings. Enjoy the site and keep active with pictures, comments and postings.
Marcus Guiliano
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