Jill McFarland Female The Colony, TX United States Applebee's: Like

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Foodservice Industry Sur…

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Jill McFarland's Page

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Jill McFarland liked Sarah's blog post 'Restaurant Social Media Explained' Wednesday

Jill McFarland commented on Steven Groves's blog post 'Using Social Log-in On a Website or In a Loyalty program'

Miguel, I'm not familiar with wix.com. We're working with an eCRM partner that can pull that data in and allow us to use it to target guests based on demographics. We also work with some social media partners that can gather info for…

Feb 2

Jill McFarland updated their profile Jan 31

Jill McFarland commented on Steven Groves's blog post 'Using Social Log-in On a Website or In a Loyalty program'

Miguel, it depends on the level of complexity. You can add sign on with Facebook or Twitter fairly easily but collecting and processing the data in a useful way could be a bigger investment. Steven, I read a similar article last…

Jan 31

Jill McFarland shared FSMU's blog post on Facebook

Announcing the 2012 FSMU Steering Committee!

Jan 10

Congratulate them!

Jill McFarland was featured Jan 10

FSMU liked Jill McFarland's blog post 'Did You Know Your Franchise Has an App?' Nov 17, 2011

Jill McFarland commented on Jill McFarland's blog post 'Did You Know Your Franchise Has an App?'

Here we go! http://mashable.com/2011/11/15/trap-it-beta/

Nov 15, 2011

Profile Information

Zip Code: 64111

Title: Digital & Social Media

Company: Applebee's

Website: http://www.jillmightknowjack.com

Twitter Handle: @jillmcfarland

Restaurant Segment: Casual Dining

I work at the unit level and my role is: Other

I work at the corporate level and my functional area is: Marketing

I work for the foodservice industry and my profession is: Not Applicable

In which categories do you purchase, or specify the purchase of products for your organization?: Systems (technology), Services

Interests: Consulting, Learning, Making Friends, Networking

Jill McFarland's Blog

Did You Know Your Franchise Has an App?

Posted on November 8, 2011 at 9:30am 4 Comments 5 Likes

Last week I presented on DeMystifying Mobile for restaurants with the awesome founder of Talent Revolution, Amanda Hite at the People Report Best Practices Conference. I thought I’d share some of the things we presented that the audience found interesting.

In researching the current state of Mobile use in the restaurant industry I came across something really interesting. Larger restaurant…

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FourSquare, Gowalla, Whrrl... Names Your Business Should be Familiar With

Posted on July 13, 2010 at 2:24pm 3 Comments 0 Likes

If you haven't paid attention to location-based services like FourSquare, Gowalla, Whrrl, etc. its about time you do. Location-based services are at the intersection of where online and offline circles meet. When someone checks into a location on LBS they can allow their online community to see their physical location through the service… Continue

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At 11:22am on March 11, 2010, Patti said…: Good Afternoon - I wanted to touch base with you to network - I am looking for a International Marketing person in the restaurant industry for a position located in California - If you or someone you know might be interested, please email me at patti@capodice.com

At 3:02pm on December 18, 2009, Terri Hitchcock said…: Jill, welcome aboard! Enjoy!

At 2:58pm on December 17, 2009, Sarah said…: Welcome gorgeous! Glad to have you....finally:)

At 2:12pm on December 17, 2009, Jeffrey J Kingman said…: How come you're profile pic is a paper bag? That's gonna open up a teasing, ya know.. :)))

Not that I would do that - I was the 1st one to nominate you for Hot HR Pros of Twitter Calendar. :) Mr. Barron was the 2nd.

At 12:59pm on December 17, 2009, Howard Appell said…: Welcome Jill, you will find this site useful.

At 12:17pm on December 17, 2009, Jeffrey J Kingman said…: Jill! You're here! (muttering - about dang time) :)))

Welcome to FohBoh!

At 12:12pm on December 17, 2009, Jill McFarland said…: Hi Jill,

Welcome to FohBoh! We are the leading social-business network for the global restaurant industry and growing fast. Thanks for joining.

Michael L. Atkinson
CEO | Co-Founder, FohBoh