Chris Reed's Page

Profile Information

Title
e-Services Manager
Company
NTA
Twitter Handle
c_reed
What best describes my company
Other
Personal Quote
Never over-analyze an awkward pause.
Biography
With Definition Brings Clarity:
How One Employee Uses His Values To Pursue His Passion.

Making decisions always involves the consideration of alternatives. For Chris Reed, the alternatives for his next career path came front and center in August of 2006. After discovering a passion for marketing, branding, and communications, and pursuing that passion for 10 years, he was presented with the opportunity to go back to school and complete his degree. Now, after completing his degree, Chris has found his next long-term career. The values that have provided the foundation for his personal and professional success seem to play a major role in any decision he makes.

“First and foremost, you must be honest,” says Chris. “Being honest with yourself instead of trying to be something you’re not is just as important as not telling lies. If you can’t be honest with yourself, how can you expect to be honest with someone else?” Honesty is the first thing Chris considers whether at home or at work. He adds, “So many organizations say they want to achieve ‘this’ or will provide ‘that’. And I think they do have good intentions. But you don’t have to look very far to see those that aren’t being honest with themselves, their employees, or their customers. If your business practices aren’t honest, if you’re dishonest with consumers and with your employees then, honestly, the future of your business is uncertain.”

Experienced adults that return to school will, at some point, question their decision. Chris reached that point, admittedly more than once, and it was at that point where his ability to maintain a long-term focus helped him reach his goal. “There were a couple of late nights in particular when I was asking myself, ‘Why are you putting yourself through this?’ Long-term focus allowed me to keep an open mind, to learn from others, and ultimately, to realize my goal.” On the subject of business, Chris comments, “Everything you do must be a building block for the future. It’s so easy to get caught up in the daily trap of putting out fires and lose long-term focus in the process. Long-term objectives must be clearly defined for long-term clarity.”

Sipping a cup of coffee and looking at pictures from a recent family vacation to Walt Disney World, Chris begins to reminisce about when he was first introduced to true customer service. “Most kids at Disney World are concerned about seeing the characters and experiencing the attractions. I was busy telling my parents that I was going to work there someday.” Enamored with Disney’s ability to exceed expectations, Chris did exactly what he said he was going to do. “It’s one thing to exceed the expectations of your guests. The real accomplishment is establishing a culture in which you can exceed the expectations of your employees. You can’t fully attain one without the other, and Disney taught me how to achieve both.”

Basing decisions on these values has allowed Chris to exceed the expectations of those around him and, in turn, pursue his passion.

Chris Reed's Photos

  • Add Photos
  • View All

Chris Reed's Videos

  • Add Videos
  • View All

Chris Reed's Blog

Encouraging Complaints

Posted on August 15, 2008 at 4:00am 8 Comments

The next time you are presented with the opportunity to listen to a Guest complaint, consider yourself fortunate. Yes, that’s right…fortunate. The reason for this is that most Guests who complain and have their issue properly resolved are very likely to become loyal Guests. However, some research indicates that as many as 90% of Guests who perceive themselves as being wronged never voice their complaints to the company, and simply take their business elsewhere. In most cases, the company never… Continue

Silence That Resonates

Posted on August 7, 2008 at 6:08am 2 Comments

Sometimes the smallest things make the most noise. A crying newborn baby can make a lot of noise. A bird singing outside your bedroom window early on a Saturday morning can make a lot of noise. Someone’s cell phone ringing in a packed movie theater can make a lot of noise. And, a seemingly insignificant beverage napkin lying on the floor of a restaurant for thirty minutes can certainly make a lot of noise.



The noise made by that napkin is a noise of a different kind. In fact, the… Continue

Standing Up For Optimism

Posted on August 1, 2008 at 4:00am 8 Comments

How much negativity can one entity push on another? That depends on how much that other entity is willing to put up with, or just simply ignore altogether. These days, you don’t have to look far to find an unhealthy dose of negativity. Visit any news website, watch any newscast at any time of the day or read any newspaper, and you will quickly see just how pathetic our lives are. Forget optimism, forget feeling good about yourself, forget going to work with a smile on your face, forget about… Continue

What Guests Really Want

Posted on July 25, 2008 at 6:34am 6 Comments

Before you serve the first Guests that walk through the door today, remember this: even with seemingly endless options available, those Guests chose your restaurant. Their reasons for selecting you will vary from person to person, but they all share one common desire. What is that desire? Preparing great food and providing outstanding service may seem to be the obvious answer to both our Guests and us. In fact, you would probably even get that answer from your Guests if you asked them what they… Continue

Comment Wall (19 comments)

You need to be a member of FohBoh to add comments!

Join FohBoh

At 10:15am on October 31, 2008, Dinersfeedback.com said…
Thanks . I am checking it out now .
At 1:41pm on September 9, 2008, Andy Swingley said…
It's been three weeks since you posted here and it has been over a week since you posted on TR. How am I supposed to stay engaged in life without your blogs?
At 12:16pm on August 29, 2008, Jeannine said…
You have to warn people or when they're drinking something they could hurt themselves... :)
At 8:54am on August 22, 2008, Judy "the foodie" Asman said…
Thanks, good morning!
At 4:16pm on August 19, 2008, nick said…
Glad to hear you think customer engagement is important! I enjoy getting to know business owners and offering feedback.
At 8:05pm on August 15, 2008, Michael Henshaw said…
Thank you Chris. You always have great teaching points in your posts. And my post on TR was very heartfelt. Amanda and what she is doing are both phenomonal.
At 8:45am on August 7, 2008, Judy "the foodie" Asman said…
Aw shucks. And I didn't even have to pay you to say that! Smiles
At 8:34am on August 7, 2008, Judy "the foodie" Asman said…
Exceptional post this morning. Thank you!
At 6:33am on August 6, 2008, Andy Swingley said…
Thanks for your participation on my blogs. Your comments are always appreciated. On a side note, I enjoy your stuff so much!
At 2:35pm on August 5, 2008, erin said…
seems i'm everywhere! i now have two pages on fohboh...one just wasn't enough :)
 
 
 

Advertisments

 

DEPARTMENTS

Social Wine Club for Craft Wineries

Smartbrief

Report: Consumers want more protein, need more education

A majority of U.S.  -More

California Walnut Beet Carpaccio Flatbread
Jump start their appetites with this fabulous flatbread appetizer topped with beets, goat cheese, arugula and California Walnuts. For this and more great recipes, visit http://www.walnuts.org/food-professionals/trending-recipes/.

Vegetables take over dessert menus

Top pastry chefs in the U.S.  -More

Rising takeout demand drives new Mama Fu's footprint

Austin, Texas-based Mama Fu's Asian House debuted a smaller footprint unit focused on feeding a growing demand for takeout an -More

JOBS & CAREERS

Posting a job or finding a job starts here at FohBoh. Call us about special $25 posting packages to syndicate across all major jobs boards.

National News

Souplantation & Sweet Tomatoes Certified As Nation's Largest 'Green' Restaurant Chain

National Group Salutes Country's Only Large Restaurant Group to be 'Certified Green Restaurants®'

National Restaurant Association and EatStreet Release Online Ordering Guide

The National Restaurant Association and EatStreet have released a free educational guide focusing on online ordering and emerging restaurant technology trends.

Boyd's Coffee Launches Single-Cup Coffees For Retail And Foodservice

The coffees come in a variety of roast levels and include organic and Rainforest Alliance Certified™ options: French No. 6®, Red Wagon® Organic Coffee, Good Morning™, Hi-Rev® (delivers more caffeine), and Lost Lake™ Decaf Organic Coffee.

Arby's Announces Development Deals With New And Existing Franchisees

ARG recently sold 14 company-operated restaurants in Tampa, FL to Mosaic Investments, Inc. (Mosaic), a fully integrated investment firm based in Atlanta. In addition to remodeling existing locations slated to commence at the end of 2014, Mosaic has committed to build 13 new Arby's restaurants in the Tampa area over the next nine years.

Smoothie King Appoints Vice President Of Business Development To Drive Brand's Expansion Across The U.S.

Prior to joining Smoothie King, Bruno served as vice president of retail sales, operations and franchise development for Fannie May Fine Chocolates, a division of 1800Flowers.com, where he oversaw a $69.5 million retail division that included 100 corporate stores and 45 franchised stores.

CROWD FUNDING

If you are looking for capital to start or grow your restaurant, create the next 501c3, develop and launch the next app for the restaurant industry,or want to help your peers in some meaningful way, we want to know about it.

TED TALKS VIDEO

TED: Michel Laberge: How synchronized hammer strikes could generate nuclear fusion - Michel Laberge (2014)

Our energy future depends on nuclear fusion, says Michel Laberge. The plasma physicist runs a small company with a big idea for a new type of nuclear reactor that could produce clean, cheap energy. His secret recipe? High speeds, scorching temperatures and crushing pressure. In this hopeful talk, he explains how nuclear fusion might be just around the corner.

TED: Sarah Lewis: Embrace the near win - Sarah Lewis (2014)

At her first museum job, art historian Sarah Lewis noticed something important about an artist she was studying: Not every artwork was a total masterpiece. She asks us to consider the role of the almost-failure, the near win, in our own lives. In our pursuit of success and mastery, is it actually our near wins that push us forward?

TED: Matthew Carter: My life in typefaces - Matthew Carter (2014)

Pick up a book, magazine or screen, and more than likely you'll come across some typography designed by Matthew Carter. In this charming talk, the man behind typefaces such as Verdana, Georgia and Bell Centennial (designed just for phone books -- remember them?), takes us on a spin through a career focused on the very last pixel of each letter of a font.

TED: Jeremy Kasdin: The flower-shaped starshade that might help us detect Earth-like planets - Jeremy Kasdin (2014)

Astronomers believe that every star in the galaxy has a planet, one fifth of which might harbor life. Only we haven't seen any of them -- yet. Jeremy Kasdin and his team are looking to change that with the design and engineering of an extraordinary piece of equipment: a flower petal-shaped "starshade" positioned 50,000 km from a telescope to enable imaging of planets about distant stars. It is, he says, the "coolest possible science."

© 2014   Created by FohBoh.

Badges  |  Report an Issue  |  Terms of Service