Restaurant Marketing Discussions (72)

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First promote your area...check this very nice Facebook example

A wise (and rich) operator once told me to promote the area first, then your venue. Especially imporant if you're in a small town or rural…

Started by Ken Burgin

0 Apr 12, 2008

You Can Be A Part Of This Publishing Adventure! One of the very First!

Dear FohBoh Restaurant Marketing Member: After more than 25 years as a food service operator, marketer, consultant and journalist, I am wr…

Started by Roy MacNaughton

3 Apr 4, 2008

Joel Cohen Talks Restaurant Marketing and Reciprocity (X-Post, Web 2.0+)

Helpful video by high-profile blogger and FohBoh member.

Started by Judy "the foodie" Asman

0 Mar 26, 2008

How do you make the bad table into a good one?

Great post today from marketer Seth Godin on The Bad Table. In essence, he says there should be NO 'bad tables' in dark corners, by the kit…

Started by Ken Burgin

1 Mar 21, 2008
Reply by Russ Reynolds

How to create interesting video content in 1 minute

Ask a chef to talk about cookbooks they like: here's a great example Use your Flip camera and push it up onto YouTube. So much better tha…

Started by Ken Burgin

0 Mar 21, 2008

Online Reviews - Great story in NYT on one owner's success

There's a great story in today's New York Times about how the owner of La Sirene in New York has successfully engaged with user reviewers o…

Started by Eric

0 Mar 19, 2008

Non-Operator

Unique selling points - vol. 2

See "Unique selling points - vol. 1 I hear all the time from owners and operators that companies like Applebee’s are successful because of…

Started by Brandon O'Dell

1 Feb 28, 2008
Reply by Ruth Ziegenfuss

Do press clips get butts in chairs?

As a someone who does PR as part of her food marketing campaign, I'd like to know how media placements benefit your business. If at all. I…

Started by Judy "the foodie" Asman

4 Feb 22, 2008
Reply by Dara Bunjon

Seductive menu inspiration for events

That got you noticing! There's plenty of useful and fun stuff at CulinarySeductions to include in Valentine's Menus and for other party eve…

Started by Ken Burgin

0 Feb 1, 2008

Google Calendar is a winner - encourage more people to use it

As one of the suite of Google products, Google Calendar is a fantastic way to get your events and promotions into the middle of the Google…

Started by Ken Burgin

3 Jan 22, 2008
Reply by Matt Urdan

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DEPARTMENTS

Social Wine Club for Craft Wineries

Smartbrief

Restaurants may feel the pinch of pricier coffee later this year

Prices for arabica coffee futures hit a 26-month high amid a drought in Brazil, which produces a third of the world's coffee  -More

McDonald's rules out all-day breakfast in push to simplify

McDonald's breakfast menu accounts for 25% of the chain's U.S.  -More

Easy ways to use 5 uncommon spring greens

As light, crisp greens arrive at farmers markets and grocery stores, chefs are finding creative ways to add them to spring me -More

JOBS & CAREERS

Posting a job or finding a job starts here at FohBoh. Call us about special $25 posting packages to syndicate across all major jobs boards.

National News

National Restaurant Association Offers Training DVDs on Harassment Prevention, Social Media Use, and Customer Service

The National Restaurant Association has released three new DVDs that offer best practices in dealing with harassment and discrimination, customer service training, and the first of its kind video guide on the use of social media.

Yum! Brands Reports First-Quarter EPS Growth of 24% Excluding Special Items

China Division System Sales Increased 17% with Operating Profit Growth of 80%; Yum! Reaffirms Full-Year Guidance of at Lea

Souplantation & Sweet Tomatoes Certified As Nation's Largest 'Green' Restaurant Chain

National Group Salutes Country's Only Large Restaurant Group to be 'Certified Green Restaurants®'

National Restaurant Association and EatStreet Release Online Ordering Guide

The National Restaurant Association and EatStreet have released a free educational guide focusing on online ordering and emerging restaurant technology trends.

Boyd's Coffee Launches Single-Cup Coffees For Retail And Foodservice

The coffees come in a variety of roast levels and include organic and Rainforest Alliance Certified™ options: French No. 6®, Red Wagon® Organic Coffee, Good Morning™, Hi-Rev® (delivers more caffeine), and Lost Lake™ Decaf Organic Coffee.

CROWD FUNDING

If you are looking for capital to start or grow your restaurant, create the next 501c3, develop and launch the next app for the restaurant industry,or want to help your peers in some meaningful way, we want to know about it.

TED TALKS VIDEO

TED: Hamish Jolly: A shark-deterrent wetsuit (and it's not what you think) - Hamish Jolly (2013)

Hamish Jolly, an ocean swimmer in Australia, wanted a wetsuit that would deter a curious shark from mistaking him for a potential source of nourishment. (Which, statistically, is rare, but certainly a fate worth avoiding.) Working with a team of scientists, he and his friends came up with a fresh approach — not a shark cage, not a suit of chain-mail, but a sleek suit that taps our growing understanding of shark vision.

TED: Michel Laberge: How synchronized hammer strikes could generate nuclear fusion - Michel Laberge (2014)

Our energy future depends on nuclear fusion, says Michel Laberge. The plasma physicist runs a small company with a big idea for a new type of nuclear reactor that could produce clean, cheap energy. His secret recipe? High speeds, scorching temperatures and crushing pressure. In this hopeful talk, he explains how nuclear fusion might be just around the corner.

TED: Sarah Lewis: Embrace the near win - Sarah Lewis (2014)

At her first museum job, art historian Sarah Lewis noticed something important about an artist she was studying: Not every artwork was a total masterpiece. She asks us to consider the role of the almost-failure, the near win, in our own lives. In our pursuit of success and mastery, is it actually our near wins that push us forward?

TED: Matthew Carter: My life in typefaces - Matthew Carter (2014)

Pick up a book, magazine or screen, and more than likely you'll come across some typography designed by Matthew Carter. In this charming talk, the man behind typefaces such as Verdana, Georgia and Bell Centennial (designed just for phone books -- remember them?), takes us on a spin through a career focused on the very last pixel of each letter of a font.

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