I have a client that is wanting to send out a coupon via their e-mail platform. They want to be able to have customers print the coupon and bring it in to redeem. The catch is that they want a unique code on each coupon so they are able to track who brought it in.

Do you know of a service or a way to do this? I'm having a difficult time finding a service like this. If you hear of something like this, please let me know. Thanks!!

Tags: coupon, how, marketing, restaurants, to, tracking

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Replies to This Discussion

Josh,

If you are looking for a down and dirty coupon maker (customer specific codes) check out http://coupon-code-generator.smartcode.com/info.html  This might get tedious though b/c the coupons are created outside of the email platform.

 

Another method would be to create a custom field in your email program that associates a specific code to each email address, design the coupon inside the email platform, and place the custom field in that coupon.  When the emails are sent, each user will receive their own code.

 

Please let me know if you need more details.  I'm happy to help.

Ryan

Thanks so much Ryan! I will take a look at our email client (iContact) and see if that second option you mentioned is possible. I'll keep ya posted!

Our service gives you the ability to do exactly that for print, email and text message campaigns. Www.dinercentric.com

Would be happy to demonstrate it for you if you are interested.

Josh,

Tell them that couponing/discounting is a really bad strategy for restaurants. There are much better ways to measure engagement, drive traffic, and build a restaurant brand than coupons.

Please have a look at Sterizon, they have a product called wiCoupon which provides unique coupon code generation, as well as tracking of coupon redemption.

We are also researching couponing services.  Not sure if it has what you are looking for, but you might want to at least review and consider whether Gobza offers what you are looking for...here is a link:  http://www.gobza.com/join_now.  Should you review Gobza, please post how you think it compares with Groupon, Living Social and/or other couponing services, including any others that you have uncovered in your own research.  Much appreciated. 

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