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Restaurant Social Media

Restaurant websites are getting slammed on Twitter and in a discussion on this blog: http://www.juliansanchez.com/2010/12/27/why-are-restaurant-web-site....

 

And, our sites are fair game. With the excuse of lack of time, our web presences look tiny and neglected. For a society that is moving increasingly online, we need to step up and learn a little bit about our online presence and its power in making our businesses succeed.

 

Improving your web presence needs to be a 2011 priority. Why have one if it's just going to sit and look pathetic?

 

What are your thoughts?

Tags: increasing, management, media, presence, restaurants, sales, social, time, web, websites

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Restaurant owners need to maintain their Web sites and update regularly on Facebook and Twitter.

Joe Sorge of AJ Bombers (@AJBombers) and Scott Baitinger of Streetza Pizza (@Streetzapizza) are doing a great job in connecting with their customers: http://www.chicago-social-marketing.com/twitterworks-the-book.shtml

I think P.F. Chang's has a great website. They recently redid it and I love how easy it is to find the gluten-free menu. It always amazes me how many restaurants don't have their menu online. It is so important, especially in accommodating special dietary requests, like gluten-free. P.F. Chang's schedules times for their CEO to be on Twitter and takes customer requests. Since it requires time to regularly update social media accounts and interact with customers, it is a good idea to hire a social media specialist (like myself) to build and maintain your online presence and reach hidden markets.

Agreed.  Most restaurant websites suck.  BUT...just being pretty is not the answer.  Good restaurant websites turn prospects into customers and customers into friends...

You're so right, Russ. I wrote a guide on how to accomplish this on my blog yesterday. Check it out.

I did...good post Amanda.
Thanks, Russ. Appreciate it.

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