I really need your help. I am a student at California State University, Fullerton and my group & I are conducting a survey to understand how restaurant owners engage in online or electronic marketing. The following survey should take about 5 minutes to complete and your feedback will provide us with invaluable information for the research report we are preparing for Dr. Susan Cadwallader’s Strategic Marketing course..
Your response is greatly appreciated and individual responses will be held in the strictest confidence.
I have answered your survey and to the best of my ability i have tried to find a pigeon hole for answers. One of the clear needs for our business is an expasnion of our web-site for the 2010 season. We are working on that. Change is not as simple as many think, there are a lot of politics in MLB, with regards to how things are marketed that it takes a significant amount of time and effort to navigate, but we are working a more expansive web marketing program.
Thank you Dan! I appreciate you taking the time to answer our survey. Due to the lack of published data on digital marketing for the restaurant industry, we are trying to collect information from experts in the industry in order to gain a better understanding of the opinions and attitudes towards digital marketing. Needless to say the restaurant industry seems a rewarding endeavor, yet very challenging. I wish you the best of luck with your business venture!
I'm not a restaurant owner, but need to put my two cents in...Your website is your business card!
A great website especially works for a restaurant because it is all about visuals, and ambiance what better medium and outreach could there be besides word of mouth than reaching the masses with a killer website.